Online research techniques for data driven marketing

In order to design compelling marketing strategies, we must understand our buyer persona, and what their motivations and pain points are along the journey. Obtain information to conceptualize and develop digital services orientated towards the creation of commercial opportunities.
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Spotlight

OTHER ON-DEMAND WEBINARS

Introduction to Enterprise Risk Management

rlsolutions

Find out what an Enterprise Risk Management program entails and how your organization can transition from a traditional risk management approach. Join us as our presenter, Denise Shope, will explore a range of strategies to help jumpstart your ERM program and discuss ways for you to leverage benchmarking data at the start of your journey.
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Best Practices for Implementing Retail Distributed Order Management Systems

event.on24

Your brand is defined by the experience your customers have not just before the sale, but right the way through fulfilment. Is your business ready? Many companies are looking to Distributed Order Management (DOM) systems to help address their customer’s expectations around order fulfillment while remaining profitable. Gartner Research Vice President, Tom Enright, has taken a look at the process for implementing a DOM, what to look for in a system, and how to help ensure that you get the best out of your investment.
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Mastering the Mobile Omni-Channel Experience

eTail

Key Takeaways from the event include: Strategies for Mastering the Omni-Channel Mobile Experience Trends and Strategies from a Forrester Analyst Tactics for implementing responsive design, portable POS
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On-Demand, Meet the Analyst Webinar: Direct-to-Consumer Brands

emarketer

Direct-to-consumer (D2C) brands are gaining fast adoption with consumers and upending the traditional rules of retail. According to YouGov, 40% of US internet users expect D2C brands to account for at least 40% of their purchases within the next five years, representing a massive threat to legacy brands and retailers.
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