DIRECTIVE CONSULTING PORTFOLIO

June 24, 2019

We believe that data-driven marketing shouldn’t be confusing. Every company should know what works for their campaigns in order to make more ROI-driven decisions. At Directive, we not only craft customized campaigns for your unique marketing objectives - we exceed those objectives and truly revolutionize your digital presence. We pride ourselves on the comprehensive and in-depth nature of the campaigns we build. From the outset - we prioritize transparent and accurate tracking to get the best picture of how campaigns are performing.

Spotlight

Ideel Inc

Ideel offers its members online access to designer brands at up to 70 percent off retail every day. Ideel's limited-time sales feature the most sought-after brands in women’s and men’s apparel, shoes, and accessories, plus home must-haves. Ideel has brought the world Style Every Day since 2006 and officially joined the Groupon family in January 2014.

OTHER WHITEPAPERS
news image

Whitepaper Global eCommerce Expansion

whitePaper | November 18, 2019

Consumers around the world are shopping online more every year. In 2019, they will buy more than $3 trillion from retail websites, and ecommerce will account for one-sixth of global retail sales, Internet Retailer estimates. And, while many international consumers cross borders to shop online on foreign websites, half of the leading U.S. online retailers don’t currently ship outside North America.

Read More
news image

Writing a Better ERP RFP

whitePaper | October 21, 2022

The ERP sector is a marketplace in which many solutions feature a common set of core functions. ERP providers differentiate themselves through specialized modules, vertical packages, UI design, tailored implementations, and service and support capabilities.

Read More
news image

Accelerating Digital Payments in Latin America and the Caribbean

whitePaper | May 20, 2022

Payments provide access to financial services, empower trade and investment, and facilitate sustainable business growth. Importantly, digital payments level the playing field between large and small businesses. This is especially important for Latin America and the Caribbean (LAC), where micro-, small and medium-sized enterprises (MSMEs) make up the majority of business activity but where there is also a high degree of informality and exclusion from the formal financial system.

Read More
news image

Buy Now, Pay Later

whitePaper | July 20, 2023

“Buy Now, Pay Later” (BNPL) is an innovative credit product that has experienced rapid growth in the past few years. BNPL allows consumers to split up the cost of a retail transaction (usually between $50 and $1,000), traditionally into four interest-free installments repaid over the span of six weeks. Seamlessly integrated into the online shopping experience, the product is promoted as a fast, convenient means for consumers to manage their cash flow and avoid high-cost debt.

Read More
news image

Empowering Brands to Embrace the E-Commerce Evolution

whitePaper | May 2, 2023

If there’s one challenge every online seller faces, it’s this: The e-commerce industry is in a constant state of evolution. Consumers are more tech-savvy and informed than ever before, and they’re continually adopting new methods for online buying. As a result, a whole new set of doors has been opened to manufacturing brands. Once tethered largely to wholesale and resale, brands can now choose from a variety of effective sales channels.

Read More
news image

Retail On The Edge From the Experts at Scale Computing

whitePaper | December 29, 2019

Amazon operated strictly online for two decades. During this period, Amazon learned a lot about customer buying behaviors and how quickly a consumer can change the way they shop. From all of its data, Amazon learned that customers who shopped online also wanted to shop at physical locations.

Read More

Spotlight

Ideel Inc

Ideel offers its members online access to designer brands at up to 70 percent off retail every day. Ideel's limited-time sales feature the most sought-after brands in women’s and men’s apparel, shoes, and accessories, plus home must-haves. Ideel has brought the world Style Every Day since 2006 and officially joined the Groupon family in January 2014.

Events