Business start-up& resource guide

July 12, 2018

This guide is authored by the North Carolina Small Business and Technology Development Center (SBTDC), a multi-campus center of The University of North Carolina System. It functions as The University’s business and technology extension service

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Stayntouch

When you welcome guests into your home, you do so with your finger on the pulse of everything they need. Hospitality should be the same.

OTHER WHITEPAPERS
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Visa Checkout-The Right Choice for Online Retailers

whitePaper | January 27, 2020

A new report from comScore shows clear advantages to online retailers using Visa Checkout to simplify their checkout experience. The results of the report are highlighted below. Consumer retail spend has moved increasingly from in-store to digital, with more than 1 in 10 of U.S. retail discretionary dollars being spent online. As the growth of online and mobile shopping continues to rise, so do customer expectations.

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Defining and MeasuringPayment Interoperability

whitePaper | April 30, 2022

According to PayPal’s Borderless Commerce Report, worldwide e-commerce is expected togrow 14.3% in 2021, with a 28% increase in new online shoppers. 1 Based on Visa’s latest Global Merchant E-commerce Study, 66% of e-commerce companies are selling products across borders, with cross-border sales accountingfor around one-third (31%) of their revenue on average. 2 Even though 87% of merchants believe their biggest growth potential lies with international online sales expansion, owners of small businesses expressed their reluctance to take actions to expand into new markets 3 Lacking interoperable payment solutions suitable for international trade is preventing merchants, especially small and medium-sized enterprises (SMEs), from tapping into international markets:

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Spring 2019 Small Business Owner Report

whitePaper | December 17, 2019

We are pleased to present the spring 2019 Bank of America Small Business Owner Report, a semiannual study that explores the perspectives, aspirations and concerns of small business owners around the country. This spring, entrepreneurs are reporting diminished confidence in the economy and growing concern for a variety of key economic issues, including health care costs, interest rates and the stock market.

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App-aware eCommerce Acceleration

whitePaper | July 3, 2022

Zycada makes your site faster than Amazon with the shortest TTI (Time to Interactive). This drives higher engagement, which leads to increased conversion and revenue. Zero code changes required. Over the past decade, online retail has enjoyed explosive growth, and with this growth also comes competition and heightened consumer expectations. In order to attract and win customers in today’s ultra-competitive environment, merchants must offer a rich and responsive shopping experience.

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Out with Legacy, in with the Cloud: The Future of Point of Sale

whitePaper | August 17, 2022

Restaurant customers today expect a lot from their dining experiences: seamless ordering, delivery, and payment; menu choices that suit their dietary preferences; and consistently high-quality food which is also afordable, sustainable, and served quickly

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E-COMMERCE ADVERTISING

whitePaper | March 31, 2022

This guide is built by marketing leaders for marketing leaders. We know your supply chain challenges and know your customer’s expectations. Advertising campaigns that use both shopping ads and traditional search ads in parallel typically increase consumer engagement and perform better than those that use one tactic alone. Our playbook will help you make room in your marketing plan for every stage of the funnel.

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Spotlight

Stayntouch

When you welcome guests into your home, you do so with your finger on the pulse of everything they need. Hospitality should be the same.

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