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Analytics in retail going to market with a smarter approach

March 20, 2019

Guided by a pricing strategy, advanced analytics can also identify unmet customer needs for retailers to profitably fulfill. First, analytics provide retailers the ability to set price points and anticipate the effect to their business by creating granular-level demand models using historical data.

Spotlight

TechTarget

TechTarget (Nasdaq: TTGT) is the global leader in purchase intent-driven marketing and sales services that deliver business impact for enterprise technology companies. By creating abundant, high-quality editorial content across more than 140 highly targeted technology-specific websites, TechTarget attracts and nurtures communities of technology buyers researching their companies’ information technology needs. By understanding these buyers’ content consumption behaviors, TechTarget creates the purchase intent insights that fuel efficient and effective marketing and sales activities for clients around the world. TechTarget has offices in Boston, London, Munich, Paris, San Francisco, Singapore and Sydney.

OTHER WHITEPAPERS

GETTING READY FOR E-COMMERCE PEAK SEASONS

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This extensive guide provides 40+ valuable tips on preparing marketing campaigns, managing product information, and preparing on-site to cope with traffic surges during holiday sales. The whitepaper also consists of checklists, planners, and more advanced strategies to futureproof tech stack.

10 ways Revel’s point of sale can save you money and grow your business

whitePaper | February 17, 2023

Did you know that Revel’s cloud-based POS platforms can do much more for your business than process customer payments? Revel’s intuitive, iPad POS can do everything from inventory management to real-time reporting. Switching to the Revel iPad solution will ease your management responsibilities and increase your sales.

A guide to e-commerce Europe

whitePaper | December 25, 2019

With over 500 million consumers, the European market is worth exploring and this guide provides New Zealand companies with an overview of e-commerce in Europe. The European market is vast, with more than 300 online marketplaces competing for a share in its NZ$1 trillion-plus online retail market. In this guide we take you through the key trends and introduce you to the main players in Europe’s thriving digital marketplace.

HP POS SYSTEMS

whitePaper | July 31, 2021

HP Inc. (HP) engaged Coalfire Systems Inc. (Coalfire), a respected Qualified Security Assessor (QSA) for the Payment Card Industry (PCI) to conduct an independent technical assessment to review the HP POS Systems for security and applicability to the requirements of the PCI Data Security Standard (PCI DSS) v3.2.1. Coalfire conducted assessment activities including technical testing, architectural assessment, and validation of compliance with PCI DSS applicable requirements.

A CFO GUIDE TO MODERN BILLING OPERATIONS

whitePaper | September 1, 2022

Organization leaders and companies of all sizes are leveraging digital transformation to overhaul their internal processes, their operations and their relationships with customers. While some companies are still in the early stages of applying digital technologies to finance-related processes, they will eventually create more efficiencies, insights and value over the long term.

Microsoft Word Ecommerce in a Global Environment

whitePaper | November 5, 2019

Global e-commerce sales topped $1 trillion for the first time in 2012. Estimates for 2013 indicate a projected growth in online sales of 18.3%, or $1.3 trillion in worldwide annual revenue1 . The regional market share of global e-commerce will also continue to change dramatically in the coming years, with the Asia-Pacific market overtaking North America as the highest e-commerce sales region in the world.