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Executive Summary of the KPMG Study ”Trends in Retail 2020“

November 12, 2019

The retail industry faces immense challenges in the coming years. These challenges include demographic change, raw materials becoming more expensive, consumers changing their behaviour due to increasing digitalisation and e-commerce. These are only some of the major changes currently taking place in the retail industry. The “Trends in Retail 2020” study performed by KPMG in Germany and the EHI Retail Institute highlights factors which will have a significant impact on the future development of the German retail market.

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