How To Enable Touch-Free Guest Experiences in Restaurants

“What kind of relationships can I build that will give me lifetime value out of my clients, no matter what channel they're on, which location they’re shopping in, or how they’re experiencing our brand?” - Katie Walker The modern shopper gravitates towards retailers with intentional experiences and strong values. Global brands n

The confluence of new technologies, new entrants and new consumer demands has catapulted retail into a state of flux. These market shifts are influencing not only the way in which shoppers choose to obtain their desired goods and services, but how and where they spend their money. Research Vice President Sheryl Kingstone and Research Director Jordan McKee shared key findings from 451 Research’s Global Unified Commerce Forecast. The webinar - recorded on September 18, 2018 - will hone in on insights derived from the forecast, pinpointing major market shifts occurring in retail.

The e-commerce customer journey is complex and challenging. As a marketer, you need to drive measurable returns from every investment to optimize your brand awareness and user acquisition strategies. With so many siloed tools and reports, it can be difficult to get one picture of how your marketing impacts sales.

In the fast-paced e-commerce space, keeping up with change is essential for understanding tomorrow's growth opportunities. In this webinar, Nielsen experts provide context for today's e-commerce landscape and share where to look for growth tomorrow. Listen as Nielsen’s Justin Belgiano, VP Consumer Data Practice, and Matt Lally, Associate Client Director, discuss the trends, opportunities and challenges facing CPG manufacturers and retailers in the e-commerce space.