eCommerce May Save Fashion Week Events In 2020

The business of fashion shows is struggling this week, but fashion retailing is not. Already eCommerce figured to play a major part in the various fashion weeks across the globe this week and next due to new technology and a willingness for designers to make their clothing more accessible. But now eCommerce will get a star turn rather than a supporting role. It just might turn out to be the saving grace for many events as the COVID-19 virus scatters plans and people. Tokyo’s Rakuten Fashion Week is the latest casualty of the coronavirus, which has spread to Japan. It joins other events forced to postpone or cancel, including fashion weeks in Shanghai, Beijing, Seoul, Bologna and Geneva. Milan Fashion Week was cut short while most Parisian shows have gone on as planned. Most Parisian shows were streamed online, including Chanel, which outfitted models with logo-clad velvet surgical masks.

Spotlight

Other News

Dom Nicastro | April 03, 2020

Read More

Dom Nicastro | April 03, 2020

Read More

Dom Nicastro | April 03, 2020

Read More

Dom Nicastro | April 03, 2020

Read More