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Modell's CEO: 'The landlords are rooting for us'

May 03, 2019 / retaildive
SHARESHARESHARE

Mitchell Modell has been entrusted with his great-grandfather's retail business, and things aren't any easier in the 21st century than in the 19th.Modell's Sporting Goods has long been a fixture in the Northeast, expanding under Mitchell Modell's leadership in the past couple of decades beyond New York and New Jersey to Pennsylvania, Connecticut, Massachusetts, New Hampshire, Delaware, Maryland, Virginia and Washington, D.C. Even while e-commerce challenged the retailer, which leans on its physical stores to foster the customer interaction it depends on, its operations have been unwieldy at times. For example, its Philadelphia stores delivered a boon last year when the Eagles made it to the Super Bowl. Modell gambled, bought more than 300,000 units of licensed merchandise, and cleaned up when the team won their first ever big game. Had they lost to the favored Patriots, there would have been a lot of midnight-green jerseys at prices even lower than the discounts Modell's is known for.