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Hy-Vee, Inc | September 18, 2021
flexEngage, a global leader in dynamic receipt and transactional communications, today announces that they have been chosen by super-regional grocery chain Hy-Vee, Inc. to power its receipt marketing technology across all of its 275 stores. Through this engagement, flexEngage will enable Hy-Vee to personalize, monetize, and manage all of the marketing content on in-store receipts and ecommerce order notifications. In conjunction with Hy-Vee’s current content providers Catalina, Citr...
DECK 7 | March 23, 2020
Since the implementation of Data Protection Act in 2018, the approach behind the use of data has changed dramatically. Our clients and customers don’t just want a great experience, they also want to make sure they can trust us. Tweet This! And it makes perfect sense in the present time and space. But as data is considered a key factor in positive customer experience, the U.S. brands and agencies have found it to be increasingly complicated to earn customer trust while remaining compl...
retaildive | January 14, 2020
Given the countless options available at shoppers' fingertips, the chances of getting a firm answer is anyone's guess. For starters, 48% of today's shoppers said they were open to buying from new retailers during the holiday season. But retailers are not the only ones facing this challenge. Now, only one in ten smartphone users are sure of a specific brand they plan to buy when they start to look for information online.² This means every customer is up for grabs, all the time.&n...
cnbc | February 02, 2020
Last month, many New York City residents awoke to surprising news that could change their shopping routines as well as the items in their refrigerators. The local grocery chain Fairway, known for its no-frills atmosphere and extensive selection of items like cheese and seafood, had filed for bankruptcy not just for the first time, but for the second. It’s a scenario that’s getting more common for traditional retailers as they find themselves under pressure from a sea change in where ...
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