Kagan: Is Amazon Pay a trojan horse digital wallet to retailers?

JEFF KAGAN | December 18, 2018

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The world of mobile pay keeps expanding. Now Amazon.com digital wallet called Amazon Pay is starting to spread into the retail world competing with Apple Pay, Samsung Pay, PayPal, Venmo and countless other digital payment competitors. If done right, this could be a big win for Amazon. However, they will have to solve one big problem first. The problem Amazon must solve is simple. They have been competing with and winning against many traditional retail stores. These stores see Amazon as the enemy. They see themselves in a competitive battle. Accepting Amazon Pay in their retail stores seems like letting the enemy in with a Trojan horse. While that's all true, a decision has to be made by the retail world. I think some retailers will look at this as an opportunity and others will look at this as a threat. Those who see it as an opportunity may move quickly to partner with Amazon Pay. Those who see it as a threat may not.

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Bionexo is a technology company that offers digital solutions for process management in healthcare. The Bionexo community has more than 1,600 healthcare institutions (among hospitals, operators, clinics and Home Cares) and more than 10,000 suppliers, generating R $ 10 billion annually in transactions through its marketplace.

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