iPhone X Owners Made The Most Out Of Black Friday Shopping

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It seems iPhone X users spent almost twice as much on Thanksgiving and Black Friday sales than other smartphone shopper, on average. According to a Tuesday (Nov. 28) report published by Retail Dive, a recent study compiled by Software as a Service (SaaS) mobile marketing analytics platform AppsFlyer found that Apple iPhone X shoppers were responsible for approximately $100 million in in-app purchases. Their average order value (AOV) was 70 percent higher than Samsung smartphones, 40 percent higher than Google Pixel users, exceeded other iPhones by 30 percent and beat out Samsung Galaxy phones by 28 percent.

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OTHER ARTICLES

U.S. dairy farmers dump milk as pandemic upends food markets

Article | April 7, 2020

Despite strong demand for basic foods like dairy products amid the coronavirus pandemic, the milk supply chain has seen a host of disruptions that are preventing dairy farmers from getting their products to market. Mass closures of restaurants and schools have forced a sudden shift from those wholesale food-service markets to retail grocery stores, creating logistical and packaging nightmares for plants processing milk, butter and cheese. Trucking companies that haul dairy products are scrambling to get enough drivers as some who fear the virus have stopped working. And sales to major dairy export markets have dried up as the food-service sector largely shuts down globally.

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How is coronavirus impacting the retail industry?

Article | April 7, 2020

Primark is one of the latest retailers to announce the temporary closure of some of its stores, in a bid to help stop the spread of coronavirus. It has closed outlets in Italy, France, Spain, and Austria (where 30% of its revenue is generated), while its UK and Northern Ireland stores at the time of publication at least remain (perhaps controversially) open. Primark is certainly not the only one to take this kind of action. Global retailers including Glossier, Nike, Urban Outfitters, and Patagonia have all indefinitely shut their stores, purely to help prevent further outbreak. In the majority of cases, employees are being paid for lost shifts. At the same time, retailers have also updated working policies to help ease the strain on staff. Starbucks, for example, has announced that it is implementing ‘catastrophe pay’ to US employees, meaning that it will now pay staff for up to 14 days if they have been diagnosed or in close contact with someone who has coronavirus.

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POS SOLUTIONS

We Have No Idea What We’re Doing

Article | April 7, 2020

Prior to the pandemic and quarantine, less than 8% of commerce was online. As of Q3FY20 eCommerce grew north of 14% of all commerce. So while the Retailpocalypse was in its last phase, physical retail still outsold eCommerce by at least 7:1. The failure rate of crowdfunding campaigns is 85%. The failure rate of eCommerce store owners ranges from 80 to 97%. What if there were a way to bridge the gap between these three failure rates? What if we could bridge what people consume online with what they purchase offline before waiting for brain-computer interfaces (BCI)? In short what if we could bridge social and commerce? (Example use case.) Mostly missing are the memorable, meaningful, measurable and monetizable responses from people interested in stories about beagles, princesses and pitbulls, pets, car repair, raspberry blueberry vinaigrette gyros, budget-saving techniques for holiday travel, getting stuck at airports in blizzards, rental cars and Cup o’ Noodles, My Fair Lady and @Instacart, dining out at the delicious Banana Leaves café, cooking kosher halal gelatin-free, blue #1 artificial dye-free egg nog flavored marshmallows, 50th anniversaries and chocolate ganache, adventures camping with youth groups, birdhouses built by kids, rainbow hair dye, artificial dye-free cakes DIY for your child’s birthday party, and Halloween gingerbread houses and Greek Mount Olympus costumes. Other than ad revenue Youtube collects which most of it’s video posters see little of, monetizing the DIY craze has proven quite tricky. Ditto for Christmas shopping, smartphone accessories, buying a new luxury Subaru online with no salesman, how to get hard to find contact lenses and vitamins for kids, how Amazon often has thrift store prices on inventory thrift stores rarely carry, the challenges of buying clothes on Amazon that don’t fit but you don’t realize that until the clothes arrive, DIY car repair, funny car repair, glorious victory of car repair, diaper cakes and muscle aches, drones and honey scones, Triple A baseball and blue-tailed skinks, favorite foods, fasting, and Boston, fused vertebrae and buried treasure, where to buy school supplies when most stores are sold out, creameries and charcuterie, Bridging social media with eCommerce has been the white rhino of many investors and start-ups for many years. Instead of working toward such solutions, we have VC’s and stockholders asking about vanity metrics: - How many people looked at your website? 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Diversify Your 3PL Warehouse for Ecommerce

Article | April 7, 2020

In today’s changing landscape for third-party logistics warehouses, the ability to evolve is more important than ever. One of the best ways to meet this challenge is to shift from traditional B2B fulfillment to ecommerce workflows. With more than 2 billion digital buyers worldwide, and the total global retail ecommerce sales estimated to reach $4.13 trillion this year, warehouses looking to adapt will be able to continue to help their customers meet the growing demands of online buyers. In this webinar, you will learn the best practices used by 3PLs looking to make the move to ecommerce or how to enhance their ecommerce operations.

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Spotlight

Inbenta

Inbenta is a global leader in a new class of enterprise AI and semantic search technology for e-commerce and customer support.Powered by natural language processing, Inbenta’s products are used by over 250 companies to drastically boost self-service, enhance customer experience, increase conversions, and cut down on support costs by helping customers find exactly what they need.Inbenta specializes in conversational chatbots, virtual assistants, e-commerce search, support ticketing, hybrid chat, and knowledge management.

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