How Retail Meets Shopper Expectations With Digital

| June 5, 2017

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Customers have emphatically redefined shopping around themselves. They want more convenience and they demand a more simplified, convenience and personalized experience when ordering and receiving products. The problem: Retailers think they are already delivering it.Cognizant commissioned two studies conducted by Forrester Consulting in which Forrester surveyed thousands of shoppers and hundreds of large retailers around the world. The findings show a significant disconnect between what shoppers value and retailers provide.

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Gifting Grace, a JCPenney Company

Gifting Grace, a JCPenney company, is an online retailer offering a curated mix of national brands and unique hard-to-find gifts ideas, backed by editorial authority, and convenient shopping tools for the thoughtful, year-round gift-giver. Gifting Grace is part of JCPenney Company’s Growth Brands Division which pursues high potential growth opportunities in the retail and digital sectors.

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Spotlight

Gifting Grace, a JCPenney Company

Gifting Grace, a JCPenney company, is an online retailer offering a curated mix of national brands and unique hard-to-find gifts ideas, backed by editorial authority, and convenient shopping tools for the thoughtful, year-round gift-giver. Gifting Grace is part of JCPenney Company’s Growth Brands Division which pursues high potential growth opportunities in the retail and digital sectors.

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