How Retail Changes When Algorithms Curate Everything We Buy

BOBBY GIBBS | January 7, 2019

article image
Giant travel search engines such as TripAdvisor, Expedia, Kayak, and Google Flights have all but replaced travel agents as most consumers’ travel advisors. Soon, independent curating engines like these could trigger the next wave of disruption in retail. The first stage of the digital shopping revolution saved consumers time and money by letting them buy things they already wanted without having to go to a traditional retail store. A major part of the second stage will likely be a dramatic refinement of technologies that tailor recommendations and then scour the internet for the best deal. Some established retailers already offer services to help customers find the most suitable products among those they supply. Amazon collects user reviews and makes customized suggestions based on learning algorithms. In the United Kingdom, womenswear retailer Topshop and department store John Lewis partner with online engine provider Dressipi to create personalized outfit recommendations based on initial profiling followed by machine learning applied to preferences.

Spotlight

ecommerce

The site is about the development of online store. Ecommerce is a perfect way to create your small business where you can get advice from industry experts.

OTHER ARTICLES

How AI is changing the face of modern web design for retailers

Article | April 15, 2020

Consumers take just 50 milliseconds to decide whether your website is worth staying on. It's therefore important for websites to be of high-quality in order to make sales. For online retailers, items need to be presented in an enticing way that convinces customers to buy. Web design plays an important role in this. While a website needs to appeal aesthetically, it also needs to provide a simple user experience from landing on the page through to purchase.

Read More

what impact will it have on convenience stores?

Article | March 16, 2020

The Internet of Things (IoT) is not an elegant phrase, but for independent retailers, it is an important one. It refers the way in which computing devices embedded in everyday objects can communicate with each other. In shops, this could mean anything from shelf-edge labels to fridges, to vending machines to security cameras. For cameras, the IoT provides the connections necessary to record, analyse and identify known thieves who might enter your shop. Nick Fisher, chief executive of Facewatch, has high hopes the system could help his company become a major benefit to retailers of all sizes. He says: “Convenience stores are a significant market for us. They have high footfall, a problem with theft and there are not enough police to help stop it.”

Read More

Former Amazon exec on the state of retail e-commerce

Article | February 27, 2020

The e-commerce retail environment is only getting more competitive thanks to digital and increasing mobile retail innovations. And while Amazon reins supreme, and often cited as the one to beat in e-commerce, the mega omnichannel player's marketplace can be a prime opportunity for online retailers big and small, brand name or no name. To get insight on what retailers should be doing and not doing in e-commerce to attract customers and drive business we reached out to James Thomson, who headed up Amazon Services for years and runs a summit/education conference for large Amazon sellers. He's also a partner in Buy Box Experts, an agency supporting brands that sell online.

Read More

Square, Xero enhance integration and point-of-sale features

Article | February 14, 2020

If you’re a Xero subscriber using Square, you know how great these two solutions are. We’ve listened to your feedback and are working to make sure they’re even better when combined. Today, we’re delighted to announce we’ve enhanced the Xero-Square integration for Australian users, and we’re working to bring these improvements to other regions soon. You’ll see several new features.

Read More

Spotlight

ecommerce

The site is about the development of online store. Ecommerce is a perfect way to create your small business where you can get advice from industry experts.

Events