How intelligent automation is driving retail of tomorrow

VIVEK KUMAR | November 20, 2019

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The evolution of Intelligent Automation has paved the way for industries to accelerate their business processes much faster than ever. And in the retail sector, retailers are rapidly becoming involved in this tech as it has the ability to alter the customers’ shopping experience more impactfully. In a global study by IBM and NRF, around 40 percent of retail and consumer product companies currently are leveraging intelligent automation, while the number is expected to reach 80 percent by 2021. Today, retail customers expect an instinctive, seamless and error-free experience while interacting with a brand. Thus, intelligent automation brings efficiency to the complete retail product life-cycle. It transforms it into a faster, cost-efficient, error-free, regulatory compliant and secure process with high accessibility and traceability.

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