How AI is changing the face of modern web design for retailers

Consumers take just 50 milliseconds to decide whether your website is worth staying on. It's therefore important for websites to be of high-quality in order to make sales. For online retailers, items need to be presented in an enticing way that convinces customers to buy. Web design plays an important role in this. While a website needs to appeal aesthetically, it also needs to provide a simple user experience from landing on the page through to purchase.

Spotlight

Coupang

Powered by innovative technology and operations, we have set out to transform the customer experience journey – from revolutionizing last mile delivery to rethinking how customers search and discover on a truly mobile platform. We have been named one of the ‘50 Smartest Companies in the World’ by MIT Technology Review and we are one of Forbes magazine’s ‘30 Global Game Changers’. Only nine companies including Amazon, Google, Facebook, Tesla Motors and Coupang have been named on both lists.

OTHER ARTICLES
POS Retail, Security

Bridging B2B Gaps: MyTradeZone's Innovative Approach to Business Networking

Article | July 28, 2023

Become a member of MyTradeZone.com and build your permanent online booth showcasing your company profile, products, and services at the always-open networking event – it only takes minutes – the site is free to join. While social media demonstrates its prowess as a potent instrument for establishing connections with prospective clients and bolstering lead generation within the B2B sector, one vital challenge remains - the absence of a dedicated platform exclusively tailored for B2B enterprises. MyTradeZone has emerged as a guiding light within this domain, presenting a comprehensive solution customized to cater to the needs of B2B professionals and leaders. MyTradeZone's intelligent B2B search engine is your gateway to connect with other businesses to promote your products and services and to source products and services from suppliers. According to Forbes, 91% of small businesses used social media as a way of connecting with their market in 2021. A Gartner report also revealed that approximately 40% of B2B buyers use social media to help inform their purchasing decisions. Meanwhile, around 84% of C-level and VP-level buyers are influenced by social media when purchasing, according to International Data Group. However, despite the variegated benefits of social media, B2B players face significant hurdles when they lack a unified platform to conduct their operations. They lack a trade and social networking site for businesses. Without such a platform, they struggle to access the benefits that come with it, including: Difficulty in reaching niche audiences of professionals and businesses. Limited access to industry-specific products and services with insights and content. Struggles in fostering networking connections that actually count. Inability to personalize business content for improved and direct engagement. Challenges in utilizing specialized tools for effective lead generation. Concerns regarding data privacy and security. Dealing with overcrowded and chaotic digital spaces. Struggles in achieving measurable returns on investment directly aligned with business goals. Cost-effectively promoting their products & services, and generating leads. Taking advantage of emerging AI technology to do smart match-making. Furthermore, the costs and limitations of physical events exacerbate these challenges, such as: Participating in multiple physical trade shows and events at different locations is costly and often not feasible. This leads to missed opportunities for companies to reach potential prospects effectively. Networking opportunities at physical events are limited to the event's duration. The lack of a B2B creator ecosystem with monetization tools compounds these challenges. To address these challenges, B2B marketers often seek alternative approaches, such as an extensive exploration of various social media channels to reach and engage their target audience. Unfortunately, these efforts frequently fall short of achieving their desired results. In such a scenario, imagine the ease and convenience of having an innovative all-in-one solution readily available! MyTradeZone has emerged as a beacon in this space, offering a comprehensive solution tailored to B2B professionals. Here’s why it stands out: Targeted B2B Networking and Lead Generation MyTradeZone addresses the primary challenge of reaching a precise audience in the B2B sector. With its tailored approach, businesses can engage directly with other professionals, bypassing the clutter typically found on generic social media platforms. This precision in networking leads to more effective lead generation and relationship building. A Social Network Dedicated to Business One of the platform's strengths is its ability to provide users with access to social networking and collaboration tools specialized for B2B networking. Customizable and Intelligent Matchmaking The platform's AI-driven algorithms offer intelligent matchmaking and recommendations, aligning businesses with potential clients and partners who share similar interests and needs. This results in highly efficient and relevant connections. Monetization Opportunities for Creators MyTradeZone recognizes the importance of content creation in the B2B space. It empowers creators to monetize their work through peer-to-peer payments, creating a vibrant ecosystem for sharing valuable industry knowledge. Event and Trade Show Integration For trade associations and event organizers, MyTradeZone presents a unique opportunity to enhance their offerings. By integrating their events and trade shows into the platform, they can offer additional value to members and sponsors, extending networking opportunities beyond the limitations of physical event dates. Enhanced Data Privacy and Security In a world where data privacy and security are paramount, MyTradeZone places a strong emphasis on protecting its users' information. This commitment to security builds trust and credibility among its users. It enables users to exercise control over their privacy settings, allowing them to determine both the content that is displayed and the audience with whom it is shared. User-Friendly Interface and Tools The platform is designed with user-friendliness in mind. Businesses can easily establish a permanent profile, engage in discussions, manage groups, and utilize various tools for content sharing and collaboration. Provides a Unique Platform for Advertisers and Marketers MyTradeZone’s B2B search engine offers highly targeted – and – cost-effective advertisements to both buyers and sellers. Also, it provides a highly targeted audience with measurable metrics. Visionary Leadership Under the guidance of CEO and Chairman, Bachir Kassir, MyTradeZone leverages his extensive experience in the software and B2B industry to provide a platform that truly understands and meets the needs of its users. MyTradeZone.com also offers paid premium plans. You can see the details at https://mytradezone.com/pricing. For example, you can upgrade your listing from a free to Business Essential plan, and you can automatically have up to 10 keyword phrases of your choice where you company appear on the top of a search results. This alone worth trying the premium edition. MyTradeZone offers more than just a B2B social network; it provides a holistic solution for businesses looking to master the intricacies of the digital realm. With its focused approach, innovative features, and commitment to user experience, it stands as an indispensable tool for any B2B professional looking to make a mark in today's competitive environment. For additional inquiries, reach out to contact@mytradezone.com. Meanwhile, to stay updated on future platform improvements and promotions, connect with us at MyTradeZone.com. Scan the QR for more details.

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Restaurant POS

Retail ,Wholesale Trade,Ecommerce,Retail,E-commerce,point of sale.

Article | December 1, 2022

Last July, a small group representing the giants of the tech industry gathered in the seat of US government, Washington DC. They probably didn’t want to be there. Congress had summoned their employers Apple, Facebook, Google, and Amazon to answer questions about the command they hold over the markets they operate in. On Amazon’s behalf, associate general counsel Nate Sutton spoke in defense of his employer’s role in US retail. Throughout, he argued that Amazon isn’t so powerful as to be able to control prices and stifle competition. Amazon, he pointed out, makes up less than 1% of retail globally. In the US, it accounts for around 4% of retail. In fact, Walmart is much larger than Amazon, he said. In terms of sales, Sutton is right. Walmart reported $510 billion in total sales across its US and international segments in the 2019 fiscal year, versus Amazon’s $233 billion in roughly the same period.

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POS Hardware

How SMEs can emulate the success of Amazon through ecommerce personalization

Article | July 28, 2023

Whatever your feelings are towards Amazon, there is no denying that they have revolutionised ecommerce and now set the bar for the personalised experience of users when it comes to online shopping. So much so that it was recently reported that they have more than a 30% share of the UK’s ecommerce market. With statistics like this, it may feel like it is impossible to compete, especially as Amazon has huge tech and marketing budgets at its disposal. However, all is not lost. It is possible for SMEs to learn from the forerunner and implement some of their most successful techniques, with regards to their use of ecommerce personalisation and AI, to increase sales cost effectively.

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How Retailers Can Utilize In-Store Digital Signage

Article | February 10, 2020

Consumer attention is shifting. Brick-and-mortar stores must now compete with e-retailers as customers spend more time online, thanks to targeted ads and personalized deals. As noted by Digital eCommerce, online sales rose almost 18 percent last year to $3.46 trillion worldwide and are on track to top $892 billion across the U.S. in less than two years. This shift has alerted most brands to the need for a retail evolution to ensure ongoing success. With e-commerce sales still accounting for just under 10 percent of retail revenues, businesses have an opportunity to boost sales and raise their brand profile — if they can reliably capture consumer interest. One solution: effective and engaging digital signage. Retailers Can Capture Crucial In-Store Moments To capture attention and drive conversion, businesses must capitalize on what Google calls micro-moments, when customers leverage their mobile devices to discover more information, find a price or pinpoint a vendor online.

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Spotlight

Coupang

Powered by innovative technology and operations, we have set out to transform the customer experience journey – from revolutionizing last mile delivery to rethinking how customers search and discover on a truly mobile platform. We have been named one of the ‘50 Smartest Companies in the World’ by MIT Technology Review and we are one of Forbes magazine’s ‘30 Global Game Changers’. Only nine companies including Amazon, Google, Facebook, Tesla Motors and Coupang have been named on both lists.

Related News

POS Retail

MyTradeZone.com Joins Certified Trade Mission to Hong Kong to Explore Business Expansion Opportunities in Asia

MyTradeZone | November 28, 2023

MyTradeZone.com, a trade and Social Networking for businesses, is pleased to announce its upcoming visit to Hong Kong from December 4th to 8th, 2023. Bachir Kassir, founder of MyTradeZone, will join a delegation of American companies to Hong Kong as part of a U.S. Department of Commerce Certified Trade Mission organized by IBS Global Consulting with the support of the Hong Kong Trade Development Council and the U.S. Commercial Service. The delegation, comprising a diverse group of American companies, aims to foster cross-border partnerships, explore export opportunities, and deepen economic ties between the United States and Hong Kong. The visit to Hong Kong presents an exciting opportunity for MyTradeZone.com to expand its global reach, tap into new markets, and establish key connections with Hong Kong's dynamic business community and trade associations. With Hong Kong's strategic location as a gateway to the Asia-Pacific region, robust financial services sector, and reputation as a major international trade hub, this visit holds immense promise for American enterprises looking to navigate the Asian market. Led by Tonya McNeal-Weary, Managing Director at IBS Global Consulting, the delegation will engage in a series of high-level meetings, networking events, and industry-specific forums during the five-day visit. These activities are designed to facilitate mutually beneficial partnerships between U.S. and Hong Kong businesses across various sectors. [MyTradeZone.com] is a disruptive business networking platform, and is like an always open trade show Businesses: Add company profile page. Showcase products & services. Network locally and around the world Event Organizers, Trade Associations, & Networking Groups: Provide value-added offering to members & sponsors in a public or private setting Creators & Group owners: Monetize your creations via peer-to-peer payment enablement Advertisers and Marketers: MyTradeZone's B2B search engine offers highly targeted and cost-effective advertisements to both buyers and sellers Business Professionals: Grow your professional network, chat, connect, follow, takes notes, share and collaborate As an official member of the delegation, MyTradeZone will have the opportunity to gain firsthand insights into Hong Kong's business landscape, explore regulatory frameworks, exchange best practices, and forge lasting relationships with key stakeholders. Additionally, the itinerary includes tailored site visits to cutting-edge facilities and industrial parks, showcasing Hong Kong's commitment to innovation and entrepreneurship. The visit to Hong Kong aims to enhance trade cooperation and seeks to highlight the enduring friendship between the United States and Hong Kong. As both economies continue to recover from the challenges posed by the global pandemic, this visit becomes even more crucial in reinvigorating trade ties and promoting long-term economic growth. About MyTradeZone.com MyTradeZone is a social networking platform for businesses. We are working on the next thing to disrupt business networking. MyTradeZone is a forward-thinking B2B media technology company reshaping how businesses connect and network. MyTradeZone's B2B search engine offers highly targeted and cost-effective advertisements to both buyers and sellers. MyTradeZone is also a perfect companion offering to trade show organizers and networking groups offering value added benefits to both members and sponsors. MyTradeZone is always free to join.

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POS Solutions

Agilysys Provides On-Site Premier POS Service to Ensure Exceptional Fan Experiences at The Australian Open Tennis Tournament

Agilysys | January 23, 2024

Agilysys, Inc., a leading global provider of hospitality software solutions and services, announced it is providing on-site premier support for the InfoGenesis point-of-sale (POS) system at Melbourne & Olympic Parks to ensure the 900,000-plus people expected to attend the 2024 Australian Open enjoy their food and beverage experiences. As host to a variety of popular sports and entertainment events throughout the year, and as one of the largest and most diverse multi-purpose sporting, entertainment, conference and community precincts in Australia, Melbourne & Olympic Parks holds claim to the Australian Open, the first of four Grand Slam level tennis tournaments held each season. With more than 900,000 people expected to attend the 2024 tournament, the venue requires a fast, robust and reliable POS system to smoothly manage the high volume of orders and transactions and to ensure an exceptional fan experience at every interaction. To prepare for delivering exceptional service to Australian Open fans, hundreds of InfoGenesis POS terminals are strategically placed in concession stands throughout the venue to shorten lines and wait times. With an increased focus on the convenience of mobile concession ordering and delivery and the security of contactless payments, Agilysys’ IG OnDemand solution has been made available so fans can use their mobile devices to place and receive orders wherever they are around the 40-hectare venue, and for the venue to accept and track cashless transactions. In addition, Agilysys POS experts and service teams are on-site throughout the two-week-long Australian Open to provide instant assistance and ensure optimal system efficiency and performance under heightened demand. "Augmenting support during times of intensified system demand, such as what occurs during high-attendance events, is just one way we demonstrate our Serious About Service commitment,” said Agilysys Vice President of Client Services for APAC Ajoy Meenakshisundaram. Meenakshisundaram added, “By delivering system implementation, performance optimization and signature service directly, rather than outsourcing to others, we gain deep insights into how our customers operate and their unique requirements, especially in times of peak demand. World-class venues like Melbourne & Olympic Parks count on innovative solutions such as InfoGenesis tailored to meet their unique fan experience requirements and delivered by a global trusted advisor focused on hospitality-driven businesses.” About Agilysys Agilysys exclusively delivers state-of-the-art software solutions and services that help organizations achieve High Return Hospitality™ by maximizing Return on Experience (ROE) through interactions that make ‘personal’ profitable. Customers around the world use Agilysys Property Management Systems (PMS), Point-of-Sale (POS) solutions and Inventory and Procurement (I&P) systems to consistently delight guests, retain staff and grow margins. Agilysys’ 100% hospitality customer base includes branded and independent hotels; multi-amenity resorts; casinos; property, hotel and resort management companies; cruise lines; corporate dining providers; higher education campus dining providers; food service management companies; hospitals; lifestyle communities; senior living facilities; stadiums; and theme parks. www.agilysys.com

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POS Solutions

Ingenico partners with Cybersource to enable secured unified commerce solution

Ingenico | January 25, 2024

Ingenico, a global leader in payment acceptance and services, has announced a strategic partnership with Cybersource, Visa's agnostic global payment and fraud management platform. The partnership will create a global unified commerce solution for use in Asia Pacific first, followed by other regions. The partnership integrates the AXIUM application developed by Ingenico on the Cybersource open payment platform. This collaboration delivers an efficient, ready-to-use commerce solution to authorize in-store card transaction process across geographies, all on one platform. AXIUM, Ingenico's versatile payment acceptance solution, features advanced smart Point-of-Sale (POS) terminals powered by Android, along with a suite of business applications. It provides robust security, and comprehensive customer support. Its application, built on Cybersource's platform is portable across different AXIUM devices, making it easier to scale without going through lengthy certification processes for each new device. Cybersource is part of Visa Acceptance Solutions, which allows on-demand pre-integrated global scale services on an open acceptance platform. This connectivity hub provides acquirers, Independent Service Providers (ISVs), and merchants access to the building blocks they need to create seamless commerce experiences that can scale their businesses, keep their customers happy, and make them future-ready. The synergy between Ingenico and Cybersource aims to reduce costs and complexities of technical integrations, increase speed to market, and provide omni-channel capabilities that align with the evolving needs of both businesses and consumers in the in-store commerce space. Today, acquirers spend most of their resources maintaining an in-house platform that processes transaction authorization flow and POS device certification. The unified commerce solution eliminates the need for a separate platform which enables acquirers to focus on card clearance and settlement with real-time transaction visibility and data analytics. It also allows them to expand to new merchant segments by leveraging both partners' ecosystems and investing in capabilities that will drive growth in the future. For ISVs providing value-added services, the API-driven capability of this unified commerce platform provides them the ease of integrating payment solutions into their business applications quickly. They can also leverage a list of acquirers already integrated with the platform, extending scalability of their business across different geographies. For merchants, the platform provides a seamless solution across different markets without the need to rebuild different applications for each acquirer in every market. Merchants could also leverage Ingenico's managed solutions that have a strong regional presence and partnerships globally. Nigel Lee, Chief Customer Officer of Ingenico, said, "We are thrilled to partner with Visa to forge a path towards a more integrated and complete payment ecosystem. Combining the global reach of Visa and Ingenico and using the Ingenico Android technology stack, will accelerate innovation and reduce complexity. We believe together we can reduce time to market for customers and allow our clients and partners to realize the benefits of a truly unified omnichannel solution. This is a significant step in our vision to move commerce forward by harnessing the collective strengths of our combined technologies and networks." Dan Parsons, Head of Cybersource, Asia Pacific, said: "As an open payments platform with global reach, we have created a new era of partnership and collaboration that will foster a whole new wave of innovation. Our strategic partnership with Ingenico will enable us to provide pre-integrated and innovative payment solutions to our clients and partners. This will empower businesses to deliver a unified commerce experience to meet evolving consumer expectations while enabling them to scale their business more efficiently." This strategic partnership will further extend to Ingenico's Tap-to-Phone technology with Cybersource integration, enabling new payment use cases. Together, we are looking to create the payment experiences of tomorrow, where clients and partners can enjoy frictionless experiences with the most innovative payment solutions. About Cybersource At Cybersource, we know payments. We helped kick start the eCommerce revolution in 1994 and haven't looked back since. Through global reach, modern capabilities, and commerce insights, we create flexible, creative commerce solutions for everyday life - experiences that delight your customers and spur growth globally. All through the ease and simplicity of one digital platform to manage all your payment types, fraud strategies, and more. For more information, please visit cybersource.com. About Ingenico Ingenico is the global leader in payment acceptance and services. We support our customers, and their customers to do more with payments. Active in 37 countries, with over 3,500 employees we have been at the forefront of the commerce landscape for over four decades. With more than 40 million payment devices deployed worldwide, powered by over 2,500 apps, the company is servicing the needs of millions of consumers everyday. Through our advanced integrated solutions and network of partnerships, we simplify the world of payments and bring value add services to move commerce forward.

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POS Retail

MyTradeZone.com Joins Certified Trade Mission to Hong Kong to Explore Business Expansion Opportunities in Asia

MyTradeZone | November 28, 2023

MyTradeZone.com, a trade and Social Networking for businesses, is pleased to announce its upcoming visit to Hong Kong from December 4th to 8th, 2023. Bachir Kassir, founder of MyTradeZone, will join a delegation of American companies to Hong Kong as part of a U.S. Department of Commerce Certified Trade Mission organized by IBS Global Consulting with the support of the Hong Kong Trade Development Council and the U.S. Commercial Service. The delegation, comprising a diverse group of American companies, aims to foster cross-border partnerships, explore export opportunities, and deepen economic ties between the United States and Hong Kong. The visit to Hong Kong presents an exciting opportunity for MyTradeZone.com to expand its global reach, tap into new markets, and establish key connections with Hong Kong's dynamic business community and trade associations. With Hong Kong's strategic location as a gateway to the Asia-Pacific region, robust financial services sector, and reputation as a major international trade hub, this visit holds immense promise for American enterprises looking to navigate the Asian market. Led by Tonya McNeal-Weary, Managing Director at IBS Global Consulting, the delegation will engage in a series of high-level meetings, networking events, and industry-specific forums during the five-day visit. These activities are designed to facilitate mutually beneficial partnerships between U.S. and Hong Kong businesses across various sectors. [MyTradeZone.com] is a disruptive business networking platform, and is like an always open trade show Businesses: Add company profile page. Showcase products & services. Network locally and around the world Event Organizers, Trade Associations, & Networking Groups: Provide value-added offering to members & sponsors in a public or private setting Creators & Group owners: Monetize your creations via peer-to-peer payment enablement Advertisers and Marketers: MyTradeZone's B2B search engine offers highly targeted and cost-effective advertisements to both buyers and sellers Business Professionals: Grow your professional network, chat, connect, follow, takes notes, share and collaborate As an official member of the delegation, MyTradeZone will have the opportunity to gain firsthand insights into Hong Kong's business landscape, explore regulatory frameworks, exchange best practices, and forge lasting relationships with key stakeholders. Additionally, the itinerary includes tailored site visits to cutting-edge facilities and industrial parks, showcasing Hong Kong's commitment to innovation and entrepreneurship. The visit to Hong Kong aims to enhance trade cooperation and seeks to highlight the enduring friendship between the United States and Hong Kong. As both economies continue to recover from the challenges posed by the global pandemic, this visit becomes even more crucial in reinvigorating trade ties and promoting long-term economic growth. About MyTradeZone.com MyTradeZone is a social networking platform for businesses. We are working on the next thing to disrupt business networking. MyTradeZone is a forward-thinking B2B media technology company reshaping how businesses connect and network. MyTradeZone's B2B search engine offers highly targeted and cost-effective advertisements to both buyers and sellers. MyTradeZone is also a perfect companion offering to trade show organizers and networking groups offering value added benefits to both members and sponsors. MyTradeZone is always free to join.

Read More

POS Solutions

Agilysys Provides On-Site Premier POS Service to Ensure Exceptional Fan Experiences at The Australian Open Tennis Tournament

Agilysys | January 23, 2024

Agilysys, Inc., a leading global provider of hospitality software solutions and services, announced it is providing on-site premier support for the InfoGenesis point-of-sale (POS) system at Melbourne & Olympic Parks to ensure the 900,000-plus people expected to attend the 2024 Australian Open enjoy their food and beverage experiences. As host to a variety of popular sports and entertainment events throughout the year, and as one of the largest and most diverse multi-purpose sporting, entertainment, conference and community precincts in Australia, Melbourne & Olympic Parks holds claim to the Australian Open, the first of four Grand Slam level tennis tournaments held each season. With more than 900,000 people expected to attend the 2024 tournament, the venue requires a fast, robust and reliable POS system to smoothly manage the high volume of orders and transactions and to ensure an exceptional fan experience at every interaction. To prepare for delivering exceptional service to Australian Open fans, hundreds of InfoGenesis POS terminals are strategically placed in concession stands throughout the venue to shorten lines and wait times. With an increased focus on the convenience of mobile concession ordering and delivery and the security of contactless payments, Agilysys’ IG OnDemand solution has been made available so fans can use their mobile devices to place and receive orders wherever they are around the 40-hectare venue, and for the venue to accept and track cashless transactions. In addition, Agilysys POS experts and service teams are on-site throughout the two-week-long Australian Open to provide instant assistance and ensure optimal system efficiency and performance under heightened demand. "Augmenting support during times of intensified system demand, such as what occurs during high-attendance events, is just one way we demonstrate our Serious About Service commitment,” said Agilysys Vice President of Client Services for APAC Ajoy Meenakshisundaram. Meenakshisundaram added, “By delivering system implementation, performance optimization and signature service directly, rather than outsourcing to others, we gain deep insights into how our customers operate and their unique requirements, especially in times of peak demand. World-class venues like Melbourne & Olympic Parks count on innovative solutions such as InfoGenesis tailored to meet their unique fan experience requirements and delivered by a global trusted advisor focused on hospitality-driven businesses.” About Agilysys Agilysys exclusively delivers state-of-the-art software solutions and services that help organizations achieve High Return Hospitality™ by maximizing Return on Experience (ROE) through interactions that make ‘personal’ profitable. Customers around the world use Agilysys Property Management Systems (PMS), Point-of-Sale (POS) solutions and Inventory and Procurement (I&P) systems to consistently delight guests, retain staff and grow margins. Agilysys’ 100% hospitality customer base includes branded and independent hotels; multi-amenity resorts; casinos; property, hotel and resort management companies; cruise lines; corporate dining providers; higher education campus dining providers; food service management companies; hospitals; lifestyle communities; senior living facilities; stadiums; and theme parks. www.agilysys.com

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POS Solutions

Ingenico partners with Cybersource to enable secured unified commerce solution

Ingenico | January 25, 2024

Ingenico, a global leader in payment acceptance and services, has announced a strategic partnership with Cybersource, Visa's agnostic global payment and fraud management platform. The partnership will create a global unified commerce solution for use in Asia Pacific first, followed by other regions. The partnership integrates the AXIUM application developed by Ingenico on the Cybersource open payment platform. This collaboration delivers an efficient, ready-to-use commerce solution to authorize in-store card transaction process across geographies, all on one platform. AXIUM, Ingenico's versatile payment acceptance solution, features advanced smart Point-of-Sale (POS) terminals powered by Android, along with a suite of business applications. It provides robust security, and comprehensive customer support. Its application, built on Cybersource's platform is portable across different AXIUM devices, making it easier to scale without going through lengthy certification processes for each new device. Cybersource is part of Visa Acceptance Solutions, which allows on-demand pre-integrated global scale services on an open acceptance platform. This connectivity hub provides acquirers, Independent Service Providers (ISVs), and merchants access to the building blocks they need to create seamless commerce experiences that can scale their businesses, keep their customers happy, and make them future-ready. The synergy between Ingenico and Cybersource aims to reduce costs and complexities of technical integrations, increase speed to market, and provide omni-channel capabilities that align with the evolving needs of both businesses and consumers in the in-store commerce space. Today, acquirers spend most of their resources maintaining an in-house platform that processes transaction authorization flow and POS device certification. The unified commerce solution eliminates the need for a separate platform which enables acquirers to focus on card clearance and settlement with real-time transaction visibility and data analytics. It also allows them to expand to new merchant segments by leveraging both partners' ecosystems and investing in capabilities that will drive growth in the future. For ISVs providing value-added services, the API-driven capability of this unified commerce platform provides them the ease of integrating payment solutions into their business applications quickly. They can also leverage a list of acquirers already integrated with the platform, extending scalability of their business across different geographies. For merchants, the platform provides a seamless solution across different markets without the need to rebuild different applications for each acquirer in every market. Merchants could also leverage Ingenico's managed solutions that have a strong regional presence and partnerships globally. Nigel Lee, Chief Customer Officer of Ingenico, said, "We are thrilled to partner with Visa to forge a path towards a more integrated and complete payment ecosystem. Combining the global reach of Visa and Ingenico and using the Ingenico Android technology stack, will accelerate innovation and reduce complexity. We believe together we can reduce time to market for customers and allow our clients and partners to realize the benefits of a truly unified omnichannel solution. This is a significant step in our vision to move commerce forward by harnessing the collective strengths of our combined technologies and networks." Dan Parsons, Head of Cybersource, Asia Pacific, said: "As an open payments platform with global reach, we have created a new era of partnership and collaboration that will foster a whole new wave of innovation. Our strategic partnership with Ingenico will enable us to provide pre-integrated and innovative payment solutions to our clients and partners. This will empower businesses to deliver a unified commerce experience to meet evolving consumer expectations while enabling them to scale their business more efficiently." This strategic partnership will further extend to Ingenico's Tap-to-Phone technology with Cybersource integration, enabling new payment use cases. Together, we are looking to create the payment experiences of tomorrow, where clients and partners can enjoy frictionless experiences with the most innovative payment solutions. About Cybersource At Cybersource, we know payments. We helped kick start the eCommerce revolution in 1994 and haven't looked back since. Through global reach, modern capabilities, and commerce insights, we create flexible, creative commerce solutions for everyday life - experiences that delight your customers and spur growth globally. All through the ease and simplicity of one digital platform to manage all your payment types, fraud strategies, and more. For more information, please visit cybersource.com. About Ingenico Ingenico is the global leader in payment acceptance and services. We support our customers, and their customers to do more with payments. Active in 37 countries, with over 3,500 employees we have been at the forefront of the commerce landscape for over four decades. With more than 40 million payment devices deployed worldwide, powered by over 2,500 apps, the company is servicing the needs of millions of consumers everyday. Through our advanced integrated solutions and network of partnerships, we simplify the world of payments and bring value add services to move commerce forward.

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Events