Healthcare Is the New Retail

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If you’re like most senior healthcare executives, you’re in the process of determining what your system will look like in the next five to 10 years. Along with the current focus on the consumer experience, patient-centered care and population health is the need to determine the right retail strategy for your system. In a healthcare context, the term “retail strategy” is often narrowly interpreted to mean a retail-chain model, such as Walgreens or CVS. That’s one retail strategy, however this article concerns a much broader concept: How to think through your system’s consumer strategy with a retail approach—to engage your patients, build barriers to entry, drive revenue, and capture market share.

Spotlight

EXPRESS

For over 30 years, Express has been a legendary fashion icon that offers the hottest styles for 20- to 30-year-old women and men. The company has a distinct combination of fashion and quality at an attractive value for multiple lifestyle occasions, including casual, jeans, work, and going out. The Company currently operates more than 650 retail and factory outlet stores, located primarily in high-traffic shopping malls, lifestyle centers, and street locations across the United States and Puerto Rico. Express merchandise is also available at franchise locations in Latin America. Express also markets and sells its products through its e-commerce website, www.express.com, as well as on its mobile app.

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EXPRESS

For over 30 years, Express has been a legendary fashion icon that offers the hottest styles for 20- to 30-year-old women and men. The company has a distinct combination of fashion and quality at an attractive value for multiple lifestyle occasions, including casual, jeans, work, and going out. The Company currently operates more than 650 retail and factory outlet stores, located primarily in high-traffic shopping malls, lifestyle centers, and street locations across the United States and Puerto Rico. Express merchandise is also available at franchise locations in Latin America. Express also markets and sells its products through its e-commerce website, www.express.com, as well as on its mobile app.

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