google my business information

| June 20, 2017

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Your Business Profile appears right when people are searching for your business or businesses like yours on Google Search or Maps. Google My Business makes it easy to create and update your Business Profile—so you can stand out, and bring customers in.

Spotlight

Primark Stores Limited

Adored by fashion fans Primark is widely established as the destination store for keeping up with the latest looks without breaking the bank. We offer a diverse range of products, stocking everything from baby and kids, to womens, mens, home, accessories, beauty products and confectionery. Primark opened its first store in Dublin in 1969 under the name Penneys and today operates over 300 stores in ten countries across Europe while growing our presence in the United States. Primark is an exciting company where no two days are the same. We operate at fast pace across all functions and aim to deliver amazing fashion and amazing prices to our customers every day.

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7 Habits of Highly Effective Agile

Article | March 20, 2020

Software development is relatively new when compared to plumbing or electricity. We don’t have standard wire and pipe sizes or handbooks telling us how to “unclog” or “rewire” our testing problems, nor do we have licenses ensuring that we meet industry “code.”

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How physical retail provides opportunities for consumer outreach

Article | February 11, 2020

As we come off another holiday season, it's worth taking a look at how the customer journey has changed, the role retail plays in the journey and what 2020 holds for innovative brands and retailers alike. Only a small minority of consumers these days are brand loyal according to a recent McKinsey report. Most consumers prefer to be in "shopping around" mode instead. Add to that the waning influence of TV advertising. Against this backdrop, it's clear that brand and retail marketers are challenged and need to change up their game. In a world in which TV advertising has lost much of its power, innovative retailers and brands have an opportunity to command consumers' attention through integrated marketing initiatives that include digital experiences and product sampling.

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Former Amazon exec on the state of retail e-commerce

Article | February 27, 2020

The e-commerce retail environment is only getting more competitive thanks to digital and increasing mobile retail innovations. And while Amazon reins supreme, and often cited as the one to beat in e-commerce, the mega omnichannel player's marketplace can be a prime opportunity for online retailers big and small, brand name or no name. To get insight on what retailers should be doing and not doing in e-commerce to attract customers and drive business we reached out to James Thomson, who headed up Amazon Services for years and runs a summit/education conference for large Amazon sellers. He's also a partner in Buy Box Experts, an agency supporting brands that sell online.

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How is coronavirus impacting the retail industry?

Article | March 19, 2020

Primark is one of the latest retailers to announce the temporary closure of some of its stores, in a bid to help stop the spread of coronavirus. It has closed outlets in Italy, France, Spain, and Austria (where 30% of its revenue is generated), while its UK and Northern Ireland stores at the time of publication at least remain (perhaps controversially) open. Primark is certainly not the only one to take this kind of action. Global retailers including Glossier, Nike, Urban Outfitters, and Patagonia have all indefinitely shut their stores, purely to help prevent further outbreak. In the majority of cases, employees are being paid for lost shifts. At the same time, retailers have also updated working policies to help ease the strain on staff. Starbucks, for example, has announced that it is implementing ‘catastrophe pay’ to US employees, meaning that it will now pay staff for up to 14 days if they have been diagnosed or in close contact with someone who has coronavirus.

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Spotlight

Primark Stores Limited

Adored by fashion fans Primark is widely established as the destination store for keeping up with the latest looks without breaking the bank. We offer a diverse range of products, stocking everything from baby and kids, to womens, mens, home, accessories, beauty products and confectionery. Primark opened its first store in Dublin in 1969 under the name Penneys and today operates over 300 stores in ten countries across Europe while growing our presence in the United States. Primark is an exciting company where no two days are the same. We operate at fast pace across all functions and aim to deliver amazing fashion and amazing prices to our customers every day.

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