Global Mobile Consumer Survey

| June 2, 2017

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Welcome to the 2016 edition of Deloitte’s mobile consumer survey. It’s 2016 and there’s no place like phone. This is Ireland’s first year participating in Deloitte’s global study, which features some exciting insights about our relationships with mobile devices. A representative sample of Irish mobile consumers were asked about a range of topics relevant to customers, manufacturers, operators, and service providers who support the ecosystem. The topics covered include: device ownership, future purchase intent, mobile operators, Internet of Things (IoT), privacy and security to name a few. This report highlights 10 key findings about the Irish market however, it only scratches the surface of the wealth of information gathered.

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