Former Retail Employees Spill Secrets

| December 3, 2018

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How AI Can Help Traditional Retailers Compete Against D2C

Article | April 20, 2020

Global annual spending on artificial intelligence (AI) by retailers is expected to surpass $7.3 billion by 2022, according to Juniper Research, and IBM estimates that 79% will implement AI for customer intelligence and 75% for marketing, advertising and campaign management. Traditional retailers are hoping to reap the benefits of employing AI in these areas, but with the growth of direct to consumer (D2C) retailers – 40% of U.S. internet users expect D2C retailers to account for nearly half of their purchases within the next five years – traditional retailers must find efficient ways to catch up.

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Repair Store POS Software Must Have Automated Email Notifications

Article | February 17, 2020

Automated Email Notifications are necessary for any repair store owner buying a POS Software to streamline workflow and keep customers engaged. This is because, the more information you provide to your customers about their device, the more in control and engaged they will feel. And this makes loyal customers. In a repair business, customer satisfaction comes with timely notifications. If you want to keep them coming, earning customer satisfaction is a must. When customers are notified about their decisions (purchase, refund, etc.), they feel satisfied in doing business with you and make up their mind of visiting your place in the future.

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Factories shift operations in scramble to restock supermarket shelves

Article | March 16, 2020

With supermarkets stripped of food and many other essentials, consumer product companies halted factory runs of niche items such as scented bleach in order to speed up production of more basic merchandise that is in high demand. Brick-and-mortar retailers have warned that hoarding toilet paper, cleaning supplies and food staples was fueling shortages. Amazon.com (AMZN.O), the biggest online retailer, said it sold out of many household staples after orders spiked. As the fast-spreading coronavirus continues to alarm consumers across Europe and the United States, Trump held a phone call on Sunday with 30 executives from grocery stores including Amazon.com’s Whole Foods, Target Corp (TGT.N), Costco Wholesale Corp (COST.O) and Walmart Inc (WMT.N). Trump Administration official Larry Kudlow assured television news viewers that U.S. supply lines were “working pretty well.”

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5 TIPS TO NAIL YOUR VIDEO MARKETING STRATEGY

Article | March 22, 2020

Oftentimes, our social media video marketing efforts are weighed down by our own customers for the lack of thoughtful stories that can touch upon them. These are like run-of-the-mill, telling everything that the target viewers are least interested in knowing. And the heavy budgets we utilize to create a ‘so called’ powerful video is usually downcast as a no-brainer. There does exist a gap between what we do and what is expected of us. Whether it is B2B video marketing or B2C video marketing, the underlying objective of filling the gap remains the same.

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Ecommerce Platforms is a review site that shows the good, great, bad, and ugly of online store building software.

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