For Successful Flagship Stores, The Art Is In The Details

NEIL STERN | April 8, 2019

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During the recently concluded Ebeltoft Group conference in Milan, I had the opportunity to hear from Franco Manna, president and founder of Rossopomodoro, an international pizza chain that is also the exclusive pizza restaurant within Eataly globally. He focused on the five key ingredients that differentiates his pizza from other brands (specific sourcing of key ingredients like tomatoes, olive oil, flour, cheese, etc.) as well as the small details perfected by his pizza makers (three pieces of basil, hand stretched crust). As Franco stated, the art (and magic) lies in the details.

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