E-commerce Policy: What prompted Government to kill Flipkart and Amazon?

ANAND NARAYANASWAMY | January 7, 2019

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The home-grown Flipkart and US-based Amazon have been killed by the Government on February 1. As far as online shoppers are concerned, the day will be a black day for all the tech-savvy online shoppers who throng to these sites on a daily basis for deals and discounts. After the implementation of the e-commerce policy, customers took to social media and widely criticized the move by the Government to regulate e-commerce marketplaces. Going forward, you will not feel the same traditional experience as in the past due to the strict e-commerce policy. The main point to note is that customers were always happy with the offerings provided by Flipkart and Amazon. They managed to purchase products with great quality at budget prices. The interesting point to note is that the e-commerce marketplaces were able to sell the items at discounted prices because there are no middlemen involved.

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