Dor Announces Breakthrough Foot Traffic Sensor For Increased Retail Agility

SAN FRANCISCO | January 7, 2019

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Dor, the cutting-edge data visualization and analytics solution for physical spaces and creator of the world’s first battery-powered, thermal-sensing people counter, today announced product developments that further support the needs of enterprise retailers to grow their businesses and exceed customer expectations. Hundreds of retailers already enjoy how simple it is to install Dor’s quick and intuitive peel-and-stick sensor. Additional developments include:Thermal imaging: Supports larger, higher-traffic doorways with industry-leading accuracy Extended battery life: Two years of uptime for uninterrupted counting Anonymous detection: Increased precision without compromising customer privacy “We are excited to bring more robust foot traffic counting functionality and increased data enrichment to retail enterprises,” said Michael Brand, Dor co-founder and chief executive. “Shoppers are demanding more meaningful in-store experiences and retailers can only keep up with those expectations with accurate data about how their stores perform.”

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Retail Industry Leaders Association (RILA)

RILA is the US trade association for leading retailers. We convene decision-makers, advocate for the industry, and promote operational excellence and innovation. Our aim is to reimagine and transform the retail ecosystem - and equip leading retailers to succeed in it.

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