Don’t get left on the shelf in the ecommerce evolution

JIM HAWKER | March 26, 2020

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Manufacturers are facing a retail armageddon and need to find new ways of driving sales direct or squeezing as much as possible through the ecommerce platforms of their partners. Pivoting to a DTC business is not a quick fix and for many brands, their own ecommerce sites are just not fit for purpose or the budgets are not available to drive the qualified traffic through to purchase. That inevitably leaves a greater focus on driving sales through third party ecommerce sites. The ecommerce penetration rates vary massively from sector to sector and while they have been growing strongly, they have to date made up a relatively small percentage of online sales. Traditional retail still contributes significantly to the bulk of all purchases.

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FedEx Supply Chain

At FedEx Supply Chain, we empower businesses to discover the full value of their logistics network by developing tailored, technology-based solutions and nurturing strong relationships. As a leading third-party logistics provider (3PL), we offer a comprehensive suite of supply chain solutions — including warehousing, distribution, non-asset-biased transportation management, e-commerce fulfillment and reverse logistics.

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Spotlight

FedEx Supply Chain

At FedEx Supply Chain, we empower businesses to discover the full value of their logistics network by developing tailored, technology-based solutions and nurturing strong relationships. As a leading third-party logistics provider (3PL), we offer a comprehensive suite of supply chain solutions — including warehousing, distribution, non-asset-biased transportation management, e-commerce fulfillment and reverse logistics.

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