CVS to Open Hundreds of SmileDirectClub Shops in its Stores

JOE KEENAN | April 25, 2019

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CVS Health announced this morning that the drug store chain will open “hundreds” of SmileDirectClub locations inside its stores this year, with plans to open more than 1,000 locations over the next two years. Called a SmileShop, customers can receive a 3D scan of their teeth that will be used to create a pair of invisible braces. CNBC reported in January that CVS was running a pilot with SmileDirectClub to fit people for clear braces inside its drugstores. At the time, the idea was being tried out at just six CVS locations. The pilot grew to 13 locations, with the test performing so well that CVS decided to expand it.

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