Consumer and Retail Trends 2018

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Retail is not dying.it is evolving. Join Syama as she gives us a deeper look into what shifts will take place in 2018, from segmenting the millennial generations to up-and-coming fashion technology.For expert insights on today’s ever-evolving fashion industry, enjoy a complimentary preview of our special edition white paper: “The Age of the Emerging Designer”.

Spotlight

Onlineshoes.com

Established in 1996, OnlineShoes.com is the nation's first online shoe retailer. With a history that began decades ago in a family-owned corner shoe store, the company is committed to delivering exceptional value and service. OnlineShoes.com offers the latest high quality footwear for men, women and kids in over 240,000 shoe and apparel choices from over 200 name brands, as well as a wide selection of bags, athletic apparel and accessories. For work or play, from rugged to refined, there's something for everyone. Customers are entitled to a 110 percent price guarantee, 365-day return policy, plus free shipping and exchanges on most orders.

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3 SEO Lessons from Amazon for Ecommerce Product Pages

Article | March 8, 2020

Product detail pages on Amazon rank for roughly 34 million keywords in Google in the U.S. In this post, I’ll address three tips for optimizing the product pages on your own ecommerce site using lessons from Amazon. The name of a product greatly influences organic search rankings. Product names are typically in title tags, heading tags (H1, H2), and other metadata. Search engines use product names for relevance signals, and shoppers use them to scan search-result pages. Product names are important for Amazon’s site search. Thus merchants tend to go overboard there. The principle, however, is the same for optimizing search on Google or Amazon. Highly descriptive product names such as “Deck Plus #10 x 3-in Ceramic Deck Screws” leave little doubt both to searchers scanning the results page and to search engine algorithms. However, when a product name is more general, such as “Cuisinart Electric Cordless Tea Kettle,” neither searchers nor engines know with certainty what’s on the page. Which Cuisinart electric kettle is it? Stainless steel or plastic? Big or small?

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Retail ,Wholesale Trade,Ecommerce,Retail,E-commerce,point of sale.

Article | March 8, 2020

Last July, a small group representing the giants of the tech industry gathered in the seat of US government, Washington DC. They probably didn’t want to be there. Congress had summoned their employers Apple, Facebook, Google, and Amazon to answer questions about the command they hold over the markets they operate in. On Amazon’s behalf, associate general counsel Nate Sutton spoke in defense of his employer’s role in US retail. Throughout, he argued that Amazon isn’t so powerful as to be able to control prices and stifle competition. Amazon, he pointed out, makes up less than 1% of retail globally. In the US, it accounts for around 4% of retail. In fact, Walmart is much larger than Amazon, he said. In terms of sales, Sutton is right. Walmart reported $510 billion in total sales across its US and international segments in the 2019 fiscal year, versus Amazon’s $233 billion in roughly the same period.

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Retail's secret weapon: Order fulfillment optimization

Article | March 8, 2020

The start of a new year is the perfect time to reflect on the past and prepare for the future. While holiday 2019 was another record year for retail sales, brands faced some serious challenges when it came to a shortened shopping window and the ever-growing consumer expectations around timely, accurate, and convenient deliveries (and returns). Some may believe these woes to be behind us now that the holidays are over, but the potential for spikes in product demands remains throughout 2020 leading into next year's holiday season. And if history has shown us anything, it's that now is the time for retailers to implement the right processes and technologies that ensure seamless and positive customer experiences, or risk ongoing negative impacts to the bottom line.

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Repair Store POS Software Must Have Automated Email Notifications

Article | March 8, 2020

Automated Email Notifications are necessary for any repair store owner buying a POS Software to streamline workflow and keep customers engaged. This is because, the more information you provide to your customers about their device, the more in control and engaged they will feel. And this makes loyal customers. In a repair business, customer satisfaction comes with timely notifications. If you want to keep them coming, earning customer satisfaction is a must. When customers are notified about their decisions (purchase, refund, etc.), they feel satisfied in doing business with you and make up their mind of visiting your place in the future.

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Spotlight

Onlineshoes.com

Established in 1996, OnlineShoes.com is the nation's first online shoe retailer. With a history that began decades ago in a family-owned corner shoe store, the company is committed to delivering exceptional value and service. OnlineShoes.com offers the latest high quality footwear for men, women and kids in over 240,000 shoe and apparel choices from over 200 name brands, as well as a wide selection of bags, athletic apparel and accessories. For work or play, from rugged to refined, there's something for everyone. Customers are entitled to a 110 percent price guarantee, 365-day return policy, plus free shipping and exchanges on most orders.

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