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Brick-and-Mortar Retail Makeover Elevates the Experience

To find an optimal balance between online and in-store shopping, forward-thinking retailers are reevaluating the concept of brick-and-mortar and reinventing the in-store experience for customers. This has led to a broader view of how to get the most value from physical spaces. It places the emphasis on experiences that elevate the brand instead of commoditized, purely transactional shopping. Of particular note is the trend of inventory-free showrooms that use physical space to create an engaging experience, utilizing the ecommerce supply chain for fulfillment. Brick-and-mortar retailers are not the only ones recognizing the importance of in-store experience. A growing number of companies are creating holiday pop-up shops, essentially showrooms with a holiday spin. They have risen in popularity particularly among digitally native retailers like Brandless and Wayfair, establishing in-person connections with customers. Instead of investing in full-blown stores, online retailers are embracing pop-ups as a way to establish a temporary presence in high traffic, urban environments.

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Coveo

Coveo powers the digital experiences of the world’s most innovative brands serving millions of people and billions of interactions across every digital experience. After a decade of enriching our market-leading platform with forward-thinking global enterprises, we know what it takes to gain a trusted AI-experience advantage. We strongly believe that the future is business-to-person, that experience is today’s competitive front line, a make or break for every business. For enterprises to achieve this AI-experience advantage at scale, it is imperative to have an Enterprise Spinal and composable ability to deliver AI semantic search and generative experiences at each customer and employee interaction.

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POS Solutions, POS Retail

Retail Business: 4 Roles of a POS System

Article | January 12, 2024

Alice POS offers a multitude of advantageous features for retail merchants. These can lead to concrete improvements in store, which can be felt in time gained or even in increased revenue. In this article, we will explore the ways Alice POS can help you do that. We will section off this article into 4 roles to give you a clear overview of the features: Sales: Optimize Your In-Store Sales Control: Completely Track your Store Growth: Expand your Business Multi-Store: Manage your Franchise Efficiently Alice POS is a cloud-based point of sale system designed for store networks such as franchises, purchasing groups, and corporate networks. Alice is also an excellent starting point for individual stores looking to gradually scale their operations for future expansion. Alice POS was developed to help increase business revenue while also diminishing the workload of operations.

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Ecommerce Merchandising

Implementing Marketplace Optimization Tools for B2B Success

Article | March 18, 2024

Marketplace optimization serves as a gold mine for businesses, helping them attain key marketing goals. Read the article to discover leading marketplace optimization tools for increased sales and ROI. Contents 1. Marketplace Optimization: The Tale of Visibility 2. Core Benefits of Marketplace Optimization 3. Boosting POS Strategies with Location Intelligence 4. Top 10 Best-selling Optimization Tools for Market Dominance 4.1 Stackline 4.2 Perpetua 4.3 Teikametrics 4.4 Quartile 4.5 Wiser Solutions 4.6 Intentwise 4.7 CommerceIQ 4.8 Feedvisor 4.9 A2X 4.10 eDesk 5. Final Thoughts 1. Marketplace Optimization: The Tale of Visibility Marketplace optimization (MPO) enables businesses to enhance their selling capabilities and rank higher on search engines, leveraging diverse signals like search keywords, product listings, seller metrics, etc. The MPO process essentially includes multiple best practices, such as optimizing product descriptions, fine-tuning advertisements, and employing locational intelligence, which together focus on ensuring superior execution of businesses’ selling operations. The global online marketplace optimization tools market size is projected to touch USD 2159.22 million by the end of 2027, exhibiting a CAGR of 19.32% during the forecast period. [Source: Business Research Insights] Significantly, as catalysts for greater brand visibility and POS strategies, today’s leading marketplace optimization tools help B2B businesses elevate their e-commerce platforms, delivering the best results and increased customer satisfaction. With such notable benefits and prominence, the MPO process has become a shining protagonist in B2B's tale of visibility. 2. Core Benefits of Marketplace Optimization Along with increased website traffic, conformity to prominent sales acceleration trends, and enhanced customer engagement, marketplace optimization tools usher in many advantages for B2B businesses. The prominent merits of these include: Better Performances With actionable insights into businesses, marketplace optimization ensures better e-commerce performances, allowing companies to make end-to-end forecasts and informed marketing decisions. Enhanced Brand Visibility The MPO processes help businesses improve quality scores for search keywords and fine-tune their product listings. It also heightens their brand presence across different filters and categories, enabling them to reach wider audiences. Targeted Marketing By incorporating processes like locational intelligence, marketplace optimization further makes for precision in lead targeting and efficient resource allocation, ensuring increased conversion rates and brand loyalty. Improved POS Tactics Businesses can augment their pricing and inventory management processes with marketplace optimization, ensuring optimized POS strategies. This optimization enables companies to set attractive prices and maintain the right products in stock, rendering the checkout processes effortless for buyers. Customized Ad Campaigns With an effective MPO strategy, companies can also gain beneficial insights into the behavior of target audience segments. Such information, in turn, helps businesses create laser-focused campaigns with high-performing keywords, optimized content, and attractive product listings. Greater Profitability Marketplace optimization promises higher sales and lead conversion rates. It further promotes cross-selling and upselling through personalized advertisements, ushering in significant returns and meeting businesses’ marketplace objectives. 3. Boosting POS Strategies with Location Intelligence In today’s marketing world, location intelligence has emerged as an integral part of MPO processes, empowering businesses to boost their productivity and potentially earn peak financial gains. By leveraging geospatial data or location intelligence, companies can effortlessly assess crucial factors like customer demographics, economic factors, product demand, and competitor actions, which enable them to strategically optimize their e-commerce strategies for enhanced sales. Furthermore, the process enables companies to understand purchase behavior and customize their products and pricing according to regions, ensuring a practical POS approach and driving higher sales. From enhanced delivery logistics and product offerings to personalized marketing endeavors and customer experiences, location intelligence effectively promises multiple benefits to businesses and remains an essential tool for optimizing digital marketplaces. 4. Top 10 Best-selling Optimization Tools for Marketplace Dominance With prominent marketplace technology and tools, businesses successfully attain unparalleled customer confidence and expand their reach, enhancing the way online commerce works. Here’s a list of the top 10 best-selling optimization tools for inimitable marketplace success: 4.1 Stackline Launched in 2014, Stackline is a comprehensive e-commerce optimization tool for retailers and brands in the digital marketplace. It offers businesses crucial MPO signals, such as revenue metrics, commerce insights, and interaction data, enabling them to make informed decisions and POS strategies related to product pricing and stock availability. The AI-powered optimization tool Stackline further boasts multiple promising features that include: Market Insights: Stackline enhances businesses' marketing intelligence by providing comprehensive insights into buyers' behaviors, preferences, and trends. It enables companies to understand markets and engage their audiences for better returns. A Multi-retailer CRM: Through a notable multi-retailer CRM, the marketplace optimization tool empowers businesses to undertake customized marketing efforts, as customer data can be centralized and managed in the system for various MPO processes, including assessment of rating and reviews, targeted surveys, collection of customer feedback, and so on. Optimization of Ads: With Stackline, e-commerce companies can create powerful advertisements and campaigns, simplifying their advertising efforts and optimizing advertisement expenditure. Performance Monitoring: Stackline further lets businesses get a complete view of their e-commerce business data, including sales performance. It allows users to monitor and analyze crucial parameters, driving peak financial gains and enabling informed decisions. Handling Product Listings: The marketplace optimization tool also offers solutions for product listing management across multiple digital platforms, ensuring reliability, preciseness, and enhanced POS tactics. 4.2 Perpetua Perpetua is an advanced optimization tool for marketplace that serves the top e-commerce platforms globally. The tool primarily focuses on optimizing businesses’ advertising efforts, empowering them to attain their strategic goals by highlighting crucial metrics and assessing trends through next-generation machine learning and advanced algorithms. With easy task automation and crucial marketplace insights, Perpetua helps businesses ensure true e-commerce success. The chief features of the tool include: Advertisement Intelligence: With Perpetua, businesses can gain complete advertising intelligence, as the tool provides users with crucial marketplace data and insights. This data empowers them to show suitable ads to the right people on major e-commerce platforms, further enhancing sales and revenues. Simplification and Automation of Advertising Workflows: Optimizing processes like video and display advertising across leading marketplaces, Perpetua also helps businesses automate tasks and streamline their workflows. Such automation allows companies to implement more efficient advertisement strategies and customize their ads for better results and investment efficiency. Marketplace Insights: By rendering comprehensive insights into market performance, sales trends, competitors, market developments, and customers’ behavior at the POS, Perpetua effectively strengthens retailers’ decision-making processes, helping them devise better advertising techniques and driving higher ROI. Bidding Algorithms for Precise Targeting: Through intelligent bidding algorithms, Perpetua enables businesses to analyze crucial factors such as market trends and customer demographics, and helps them reach their target audiences with extraordinary precision. It offers companies tailored suggestions based on these analyses, ensuring the practical usage of advertising budget and better impact of ad campaigns. Comprehensive Sales Analytics: Showcasing the effectiveness of businesses’ advertisement expenditure, Perpetua’s all-inclusive sales analysis feature lets retailers leverage crucial insights into their sales performance, helping them improve their advertisement approach. 4.3 Teikametrics Facilitating innovative advertising, Teikametrics is a revolutionary e-commerce optimization tool that incorporates AI technology to help companies thrive on major e-commerce platforms. It renders solutions for advertisement optimization, marketplace insights, and inventory management for small businesses and established enterprises. Notably, with its impressive Flywheel 2.0 technology, the powerful optimization tool automates advertisement bidding processes and ensures enhanced brand visibility. Teikametrics shines with its unique selling proposition, promising a robust optimization tool with the following key attributes: AI-driven Optimization: Teikametrics leverages artificial intelligence to analyze market trends and customer behavior and subsequently augments businesses' advertisement campaigns, empowering them to make the most of these campaigns. Flywheel 2.0 Technology: The tool’s advanced Flywheel 2.0 technology helps companies make intelligent bids on ad placements, ensuring greater brand awareness and enhanced business sales. Significantly, by automating crucial advertising tasks, it streamlines the ad campaign processes and helps businesses drive higher ROI. Effective Inventory Management and POS Techniques: With Teikametrics, businesses can clearly understand stock requirements and high-performing products. Correspondingly, the forward-looking tool ensures the availability of product stocks in the right amounts at the POS locations, enabling customers to buy what they like and enhancing businesses' POS techniques. Powerful Market Insights: Teikametrics provides businesses with crucial information and insights related to competitors’ actions, market trends, and customer preferences, allowing for informed decision-making and strategy building. 4.4 Quartile Being a robust optimizer of retail media, Quartile utilizes patented AI technology to help e-commerce enterprises fine-tune their digital advertising efforts across prominent platforms. The tool carefully filters through large data sets, automating crucial advertisement tasks to amplify the companies’ returns on investment. Emphasizing the correct ad placement and cross-platform advertisement optimization, the advanced tool further allows enviable precision targeting to businesses. Correspondingly, the key highlights of the innovative marketplace optimization tool include: Automatic, Purpose-Driven Ad Optimization: Leveraging advanced AI technology, Quartile helps users define their optimization goals and streamlines their efforts automatically without requiring manual updates. With the forward-looking tool, businesses can also digitize their ad bidding strategies, streamline ad placements, and search relevant keywords, elevating the efficiency of their ad spend. Privately-owned Machine Learning Innovations: The promising optimization tool for marketplace boasts six proprietary machine learning technologies that companies can leverage to promptly elevate their e-commerce publicity initiatives. Integration of Digital and Retail Media Campaign: Quartile allows businesses to effortlessly combine their digital and retail media campaign optimization within a single platform. This eliminates the need for firms to traverse different platforms separately. It also enables them to augment their brand presence and simplify operations with advanced campaign management tools and analytics from a single interface. Holistic Performance and Attribution Reports: With Quartile, companies can get a comprehensive performance overview comprising relevant insights into sales drivers and attribution reports and make informed decisions or adjust their strategies based on such information. 4.5 Wiser Solutions Wiser Solutions, a leader in commerce execution SaaS products, has an impressive commerce execution suite that facilitates intelligent decision-making and renders a comprehensive view of businesses’ performance. Combining data from offline and online stores, the tool gives companies essential insights, helping them draw augmented sales and profits. Facilitating optimized commerce execution, Wiser Solutions comprises the following notable features: Relevant Pricing Data: By providing actionable pricing data, Wiser Solutions helps businesses enhance their pricing and POS strategies, allowing retailers to promptly evaluate competitor prices, market trends, and other relevant factors, make real-time decisions, and revise product prices to maximize profitability. Comprehensive View of Retail with Multiple Data Sources: Combining data from different sources, such as e-commerce platforms and offline stores, the pioneering tool renders a complete view of the retail environment to businesses, entailing required stock levels, market trends, and customer behavior. In-store Operations Monitoring: Wiser Solutions helps companies effectively carry out core in-store tasks such as pricing products, placing promotional material, and arranging product displays. This helps them render exceptional shopping experiences to customers and ensure consistent brand presence across channels. Smart Decision-making: Wiser’s impressive array of tools comprises advanced analytics that let users leverage real-time insights into competitor strategies, market trends, etc. and make well-informed decisions based on them. The tool, driven by proprietary algorithms, helps businesses drive sales and widen their market shares. Better Product Assortments: With Wiser Solutions, companies can offer customers the most attractive mix of products and ensure that these products don’t run out of stock. Therefore, the tool helps businesses optimize product assortment, driving sales and providing better POS decisions. 4.6 Intentwise Intentwise is an exhaustive marketplace optimization tool that enables retailers to enhance and streamline their advertising endeavors on leading online e-commerce platforms. Focused on elevating pay-per-click (PPC) advertising campaigns, it boasts striking components like analytics cloud, ad optimizer, and so on, increasing return on advertising spend (ROAS) and facilitating successful campaign management. Committed to its endeavor of augmenting advertisement ROI, Intentwise offers various benefits to users: Robust Ad Optimization Engine: Harnessing AI and machine learning algorithms, Intentwise empowers businesses to evaluate their advertisement performance data in real time and further renders actionable suggestions related to keyword optimization, budget allocation, and keyword bidding, which could be implemented either manually or automatically. It also provides competitor insights and AI-powered audits for ad campaigns. Overview Dashboard: With Intentwise, companies get a detailed view of crucial ad metrics, such as conversion rates, total expenditure, impressions and clicks. The comprehensive data allows for better decision-making, time and effort savings, enhanced advertising strategies, and attainment of marketing goals. Flexible Reporting Tools: Intentwise further enables businesses to effortlessly tailor their reports according to their preferences and needs. This customization helps companies undertake detailed analysis, better understand their performance metrics, and make vital decisions. Optimized Ad Spend: To ensure maximum ad spend efficiency, businesses leveraging Intentwise can notably fine-tune their campaign management and bidding strategies based on crucial factors of the retail environment, like market conditions and competitor behavior. Superlative Data Visualization: Users can view and evaluate data with a single click, which showcases a clear distinction between brand and non-brand keywords. Furthermore, the tool converts foreign currency into the user’s local currency, rendering the data comparison easier. The enhanced data visualization importantly improves performance and ensures greater precision in decision-making. 4.7 CommerceIQ Empowering brands to effortlessly succeed in the digital marketplace, CommerceIQ is a comprehensive marketplace optimization tool that enhances all aspects of a brand's retail, such as marketing, sales, and supply chain administration. The tool essentially promises high profitability and business growth through task automation, data analytics, and more. Characterized by relentless, ongoing innovation, CommerceIQ is an all-encompassing tool that benefits retailers through: Progressive Data Evaluation: Using advanced algorithms, CommerceIQ allows businesses to analyze large sets of data related to competitors' actions and consumer behavior, which helps companies make strategically intelligent decisions. AI-Powered Ad Solutions: With CommerceIQ's AI-powered ad solutions, businesses can optimize their advertisement expenditure by real-time bid adjustments, using strong keywords, and allotting advertising funds to top-performing campaigns for improved brand visibility and revenue generation. Task Automation: From product pricing adjustments to advertisement bid management, CommerceIQ automates significant advertising tasks, enabling businesses to carry them out quickly and more efficiently. Enhanced Inventory and Supply Chain Management: By predicting inventory requirements and helping businesses maintain the proper stock levels, Commerce IQ ensures that the demands of customers are invariably met at companies' POS locations. Automated Tools for Effective Sales Management: CommerceIQ's innovative features further elevate businesses' sales operations, protecting brands' reputations from third-party sellers and preventing out-of-stock situations and income loss. 4.8 Feedvisor Feedvisor is an AI-first marketplace optimization tool that strengthens businesses through its comprehensive suite of services. The tool renders actionable insights to brands and sellers, empowering them to optimize their pricing techniques, advertisement campaigns, brand management, and content. Reflecting the significance of data-driven intelligence, Feedvisor helps businesses drive true success through its striking features like: Patented Technology for Dynamic Pricing: The comprehensive tool helps businesses fine-tune their product prices, delivering real-time market data, demand forecasting, and competitive analysis for data-backed decisions. AI-driven Optimized Ads: Feedvisor further elevates sponsored ads and DSP campaigns by helping sellers align these campaigns with product prices and promotions. Correspondingly, the tool allows businesses to leverage the most effective keywords for their ads and modifies bids according to conversion rate trends and traffic. Unmatched Market Intelligence: With Feedvisor, businesses get unparalleled marketing intelligence, as the tool offers comprehensive dashboards and data-backed insights to companies, which allow them to understand market trends, competition, and SKU-level performance. A Splendid Suite of Services: Rendering agency-like business and marketing services to clients, the advanced marketplace optimization tool strengthens businesses through various solutions, including inventory management, counterfeit removal, content listing optimization, reputation management, etc. 4.9 A2X Simplifying ecommerce accounting for businesses, A2X was established in 2014 with impressive integration capabilities and the ultimate aim of helping companies reconcile their revenues correctly. Combining effortlessly with various accounting software, A2X helps businesses gain accurate financial information for well-informed decision-making. The principal features of the A2X marketplace optimization tool include: Automated Accounting Tasks: Ensuring the accurate recording of financial information, A2X streamlines accounting processes by automating tasks such as importing and categorizing transactions. Such automation effectively curtails errors associated with manual data entries, rendering an accurate financial picture to business enterprises. Complete Accessibility: The advanced optimization tool further focuses on rendering high accessibility, ensuring that correct and up-to-date financial information remains accessible to all stakeholders, including bookkeepers, accounting firms, and businesses. Elevated Transparency: The forward-looking A2X tool enhances transparency by delivering accurate financials to stakeholders. This allows businesses to clearly understand their operational effectiveness and make insightful decisions. Scalability: From start-ups to big businesses, A2X addresses the unique needs of companies of varying sizes. The tool's high scalability allows businesses to effortlessly leverage it, as it can grow alongside them to meet changing demands and requirements. 4.10 eDesk With an emphasis on augmenting customer experiences, xSellco’s eDesk offers a vast array of e-commerce tools to brands and retailers, which enable them to increase their response rates and work more efficiently. Facilitating effective communication and intelligent decision-making, the comprehensive tool further offers smart response recommendations to businesses through AI automation. From enhanced customer satisfaction to seamless integrations, the chief elements of eDesk include: Smart Inbox: By consolidating customer queries from different sources, such as social media, marketplaces, and web stores, eDesk ensures unified customer support. It empowers businesses to manage all of their sales and customer messages in a single place for more effective communication. Impressive Integrations: Effortlessly connecting with over 200 platforms like web stores, marketplaces, and social networks, eDesk possesses striking integration capabilities, which allow businesses to gain comprehensive order information. Need-based Message Sorting: Automatically prioritizing messages based on business needs, eDesk ensures prompt response to urgent messages, streamlining workflows and augmenting the overall customer experience. Integrated Analytics: With eDesk, businesses can leverage comprehensive insights on support metrics and customer dealings from various data sources to understand customer demands and trends and enhance customer support services. 5. Final Thoughts Marketplace optimization promises greater visibility and e-commerce excellence to retailers and brands worldwide. Importantly, employing diverse best practices and signals, online marketplace tools empower businesses through ad optimization, workflow streamlining, enhanced selling capabilities, and so on. With processes like location intelligence, digital marketers further endeavor to improve the efficiency of their POS strategies. Yet, one can expect a greater emphasis on the use of such processes along with AI and machine learning in the time to come. Future trends in MPOs will especially witness businesses ensuring enhanced immersive experiences for customers through AR and VR. Furthermore, ethical commerce, sustainability, influencer marketing, predictive analytics, and multi-channel integration would continue to hold great prominence, helping businesses make the most beneficial decisions and thereby unlock true business success.

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POS Solutions

POS System Installation Cost: 5 Factors that Influence Price

Article | April 4, 2024

How much does it cost to install a point of sale (POS) system? It’s a question that we get all the time and the answer might surprise you. If you’re trying to grow a retail small business, you probably don’t have all the money and resources in the world to commit to an expensive retail POS system. Moreover, finding the best retail POS system for your growing small business is easier said than done, especially if you don’t know what features to prioritize in your search. So, what’s the good news? Finding the right POS system for your business is as easy as 1-2-3 and installing a POS system is actually quite affordable! How Much Does it Cost to Install a POS System? The short answer: it depends and varies by POS type and by vendor. We've seen POS installation costs range from $0-$700. Installation costs come on top of the upfront hardware costs (up to $1,600), monthly software fees (anywhere from $9-299 per month) and payment processing fees. When it's all said and done, your total cost of ownership for year one can range from $1,200-$6,500. Controlling POS installation costs is key in minimizing first-year total ownership cost. There are two types of costs to consider related to installing a POS system: time costs and financial costs. The most significant delays come when the POS system isn’t pre-configured for your unique business. In this scenario, you may spend a considerable amount of time aligning the system with your sales processes. Additionally, if your inventory management, employee payroll, and other tools are built inside separate programs, you may need to spend time integrating and combing these systems, thus increasing POS installation costs. Finally, if the provider doesn’t offer online software guides or tutorials, you may spend your time figuring out features and functionality on your own. Without these helpful resources, you’ll spend a considerable amount of time fumbling through the system. No one has time for that! These time costs tie directly into financial costs. Instead of spending time installing a POS system yourself, you could be spending that time ringing in sales! Here are some of the other things that influence POS system installation costs. Number of Stations If your POS system isn’t pre-configured so that you can “plug and play,” you’re most likely going to require an on-site technician to install your POS. Often, the total number of stations influences total installation cost. The more stations you have, the more time the technician has to spend installing them, and the higher your installation costs will be. Type of Software/Hardware This is another downfall of not purchasing an all-in-one retail POS system that comes pre-configured. Some software and hardware come with additional installation costs because they require more time for your on-site technician to complete. These costs can also be looked at from the type of POS system you purchase: on-site, cloud-based, or hybrid. On-site POS systems typically take the most effort to install, meaning a higher financial cost. Cloud-based and hybrid POS systems are easier to install, but installation time is dictated by whether the software and hardware is pre-configured or not. Advanced Features Many advanced POS system features may require additional time and additional cost for a technician to install. iPads or other mobile devices for staff to use when serving customers Handheld scanners for inventory Payment hardware and their corresponding security systems or software Data or product migrations from your previous POS system Number of Users Certain POS providers price their system based on the number of users. This can also affect install costs. If you require an on-site technician and/or you don’t have access to a tutorial for adding users to the system, the technician will most likely have to do that for you. Again, this means more time spent installing your POS system, increasing the total installation cost. Training Some POS providers will wrap POS system training into installation costs. This will require an investment of time from key stakeholders, including management and employees. Some POS providers will also charge you for additional training outside of the initial training session. If they don’t have online training resources, this means every new employee will either need to be trained by the provider (costing you money) or trained by you or another staff member (costing you time). POS Nation Reduces the Cost of Installing a POS System With a POS Nationall-in-one retail POS system, setting up your hardware is easier than you’d think. The benefit of purchasing a full point of sale system from us is that it’s a plug-and-play solution. Take it out of the box, plug everything in, and it’s ready to go! Our team of technicians pre-configures your hardware so you don't have to worry about any installations when it arrives. Most of our advanced features are baked right into the software. There are some that cost extra, but most are pre-installed, making us a more powerful and affordable solution. Additionally, you are assigned a customer success manager. Their goal is to help you get up and running as quickly and smoothly as possible. They will schedule a hardware setup appointment with you. During this call, they will assist you with: Remote hardware setup Hardware testing A test transaction on the pinpad Any basic training they can cover during the appointment time They will book as many training sessions as you need to solidify your understanding of the software and its many functionalities.

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POS Solutions

Bridging B2B Gaps: MyTradeZone's Innovative Approach to Business Networking

Article | February 14, 2024

Become a member of MyTradeZone.com and build your permanent online booth showcasing your company profile, products, and services at the always-open networking event – it only takes minutes – the site is free to join. While social media demonstrates its prowess as a potent instrument for establishing connections with prospective clients and bolstering lead generation within the B2B sector, one vital challenge remains - the absence of a dedicated platform exclusively tailored for B2B enterprises. MyTradeZone has emerged as a guiding light within this domain, presenting a comprehensive solution customized to cater to the needs of B2B professionals and leaders. MyTradeZone's intelligent B2B search engine is your gateway to connect with other businesses to promote your products and services and to source products and services from suppliers. According to Forbes, 91% of small businesses used social media as a way of connecting with their market in 2021. A Gartner report also revealed that approximately 40% of B2B buyers use social media to help inform their purchasing decisions. Meanwhile, around 84% of C-level and VP-level buyers are influenced by social media when purchasing, according to International Data Group. However, despite the variegated benefits of social media, B2B players face significant hurdles when they lack a unified platform to conduct their operations. They lack a trade and social networking site for businesses. Without such a platform, they struggle to access the benefits that come with it, including: Difficulty in reaching niche audiences of professionals and businesses. Limited access to industry-specific products and services with insights and content. Struggles in fostering networking connections that actually count. Inability to personalize business content for improved and direct engagement. Challenges in utilizing specialized tools for effective lead generation. Concerns regarding data privacy and security. Dealing with overcrowded and chaotic digital spaces. Struggles in achieving measurable returns on investment directly aligned with business goals. Cost-effectively promoting their products & services, and generating leads. Taking advantage of emerging AI technology to do smart match-making. Furthermore, the costs and limitations of physical events exacerbate these challenges, such as: Participating in multiple physical trade shows and events at different locations is costly and often not feasible. This leads to missed opportunities for companies to reach potential prospects effectively. Networking opportunities at physical events are limited to the event's duration. The lack of a B2B creator ecosystem with monetization tools compounds these challenges. To address these challenges, B2B marketers often seek alternative approaches, such as an extensive exploration of various social media channels to reach and engage their target audience. Unfortunately, these efforts frequently fall short of achieving their desired results. In such a scenario, imagine the ease and convenience of having an innovative all-in-one solution readily available! MyTradeZone has emerged as a beacon in this space, offering a comprehensive solution tailored to B2B professionals. Here’s why it stands out: Targeted B2B Networking and Lead Generation MyTradeZone addresses the primary challenge of reaching a precise audience in the B2B sector. With its tailored approach, businesses can engage directly with other professionals, bypassing the clutter typically found on generic social media platforms. This precision in networking leads to more effective lead generation and relationship building. A Social Network Dedicated to Business One of the platform's strengths is its ability to provide users with access to social networking and collaboration tools specialized for B2B networking. Customizable and Intelligent Matchmaking The platform's AI-driven algorithms offer intelligent matchmaking and recommendations, aligning businesses with potential clients and partners who share similar interests and needs. This results in highly efficient and relevant connections. Monetization Opportunities for Creators MyTradeZone recognizes the importance of content creation in the B2B space. It empowers creators to monetize their work through peer-to-peer payments, creating a vibrant ecosystem for sharing valuable industry knowledge. Event and Trade Show Integration For trade associations and event organizers, MyTradeZone presents a unique opportunity to enhance their offerings. By integrating their events and trade shows into the platform, they can offer additional value to members and sponsors, extending networking opportunities beyond the limitations of physical event dates. Enhanced Data Privacy and Security In a world where data privacy and security are paramount, MyTradeZone places a strong emphasis on protecting its users' information. This commitment to security builds trust and credibility among its users. It enables users to exercise control over their privacy settings, allowing them to determine both the content that is displayed and the audience with whom it is shared. User-Friendly Interface and Tools The platform is designed with user-friendliness in mind. Businesses can easily establish a permanent profile, engage in discussions, manage groups, and utilize various tools for content sharing and collaboration. Provides a Unique Platform for Advertisers and Marketers MyTradeZone’s B2B search engine offers highly targeted – and – cost-effective advertisements to both buyers and sellers. Also, it provides a highly targeted audience with measurable metrics. Visionary Leadership Under the guidance of CEO and Chairman, Bachir Kassir, MyTradeZone leverages his extensive experience in the software and B2B industry to provide a platform that truly understands and meets the needs of its users. MyTradeZone.com also offers paid premium plans. You can see the details at https://mytradezone.com/pricing. For example, you can upgrade your listing from a free to Business Essential plan, and you can automatically have up to 10 keyword phrases of your choice where you company appear on the top of a search results. This alone worth trying the premium edition. MyTradeZone offers more than just a B2B social network; it provides a holistic solution for businesses looking to master the intricacies of the digital realm. With its focused approach, innovative features, and commitment to user experience, it stands as an indispensable tool for any B2B professional looking to make a mark in today's competitive environment. For additional inquiries, reach out to contact@mytradezone.com. Meanwhile, to stay updated on future platform improvements and promotions, connect with us at MyTradeZone.com. Scan the QR for more details.

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POS Solutions, POS Retail

Choosing the Right POS Software: Top 10 Tools Unveiled

Article | January 12, 2024

Alice POS offers a multitude of advantageous features for retail merchants. These can lead to concrete improvements in store, which can be felt in time gained or even in increased revenue. In this article, we will explore the ways Alice POS can help you do that. We will section off this article into 4 roles to give you a clear overview of the features: Sales: Optimize Your In-Store Sales Control: Completely Track your Store Growth: Expand your Business Multi-Store: Manage your Franchise Efficiently Alice POS is a cloud-based point of sale system designed for store networks such as franchises, purchasing groups, and corporate networks. Alice is also an excellent starting point for individual stores looking to gradually scale their operations for future expansion. Alice POS was developed to help increase business revenue while also diminishing the workload of operations.

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Ecommerce Merchandising

Ecommerce Merchandising Strategy for Peak Sales Results

Article | March 18, 2024

Marketplace optimization serves as a gold mine for businesses, helping them attain key marketing goals. Read the article to discover leading marketplace optimization tools for increased sales and ROI. Contents 1. Marketplace Optimization: The Tale of Visibility 2. Core Benefits of Marketplace Optimization 3. Boosting POS Strategies with Location Intelligence 4. Top 10 Best-selling Optimization Tools for Market Dominance 4.1 Stackline 4.2 Perpetua 4.3 Teikametrics 4.4 Quartile 4.5 Wiser Solutions 4.6 Intentwise 4.7 CommerceIQ 4.8 Feedvisor 4.9 A2X 4.10 eDesk 5. Final Thoughts 1. Marketplace Optimization: The Tale of Visibility Marketplace optimization (MPO) enables businesses to enhance their selling capabilities and rank higher on search engines, leveraging diverse signals like search keywords, product listings, seller metrics, etc. The MPO process essentially includes multiple best practices, such as optimizing product descriptions, fine-tuning advertisements, and employing locational intelligence, which together focus on ensuring superior execution of businesses’ selling operations. The global online marketplace optimization tools market size is projected to touch USD 2159.22 million by the end of 2027, exhibiting a CAGR of 19.32% during the forecast period. [Source: Business Research Insights] Significantly, as catalysts for greater brand visibility and POS strategies, today’s leading marketplace optimization tools help B2B businesses elevate their e-commerce platforms, delivering the best results and increased customer satisfaction. With such notable benefits and prominence, the MPO process has become a shining protagonist in B2B's tale of visibility. 2. Core Benefits of Marketplace Optimization Along with increased website traffic, conformity to prominent sales acceleration trends, and enhanced customer engagement, marketplace optimization tools usher in many advantages for B2B businesses. The prominent merits of these include: Better Performances With actionable insights into businesses, marketplace optimization ensures better e-commerce performances, allowing companies to make end-to-end forecasts and informed marketing decisions. Enhanced Brand Visibility The MPO processes help businesses improve quality scores for search keywords and fine-tune their product listings. It also heightens their brand presence across different filters and categories, enabling them to reach wider audiences. Targeted Marketing By incorporating processes like locational intelligence, marketplace optimization further makes for precision in lead targeting and efficient resource allocation, ensuring increased conversion rates and brand loyalty. Improved POS Tactics Businesses can augment their pricing and inventory management processes with marketplace optimization, ensuring optimized POS strategies. This optimization enables companies to set attractive prices and maintain the right products in stock, rendering the checkout processes effortless for buyers. Customized Ad Campaigns With an effective MPO strategy, companies can also gain beneficial insights into the behavior of target audience segments. Such information, in turn, helps businesses create laser-focused campaigns with high-performing keywords, optimized content, and attractive product listings. Greater Profitability Marketplace optimization promises higher sales and lead conversion rates. It further promotes cross-selling and upselling through personalized advertisements, ushering in significant returns and meeting businesses’ marketplace objectives. 3. Boosting POS Strategies with Location Intelligence In today’s marketing world, location intelligence has emerged as an integral part of MPO processes, empowering businesses to boost their productivity and potentially earn peak financial gains. By leveraging geospatial data or location intelligence, companies can effortlessly assess crucial factors like customer demographics, economic factors, product demand, and competitor actions, which enable them to strategically optimize their e-commerce strategies for enhanced sales. Furthermore, the process enables companies to understand purchase behavior and customize their products and pricing according to regions, ensuring a practical POS approach and driving higher sales. From enhanced delivery logistics and product offerings to personalized marketing endeavors and customer experiences, location intelligence effectively promises multiple benefits to businesses and remains an essential tool for optimizing digital marketplaces. 4. Top 10 Best-selling Optimization Tools for Marketplace Dominance With prominent marketplace technology and tools, businesses successfully attain unparalleled customer confidence and expand their reach, enhancing the way online commerce works. Here’s a list of the top 10 best-selling optimization tools for inimitable marketplace success: 4.1 Stackline Launched in 2014, Stackline is a comprehensive e-commerce optimization tool for retailers and brands in the digital marketplace. It offers businesses crucial MPO signals, such as revenue metrics, commerce insights, and interaction data, enabling them to make informed decisions and POS strategies related to product pricing and stock availability. The AI-powered optimization tool Stackline further boasts multiple promising features that include: Market Insights: Stackline enhances businesses' marketing intelligence by providing comprehensive insights into buyers' behaviors, preferences, and trends. It enables companies to understand markets and engage their audiences for better returns. A Multi-retailer CRM: Through a notable multi-retailer CRM, the marketplace optimization tool empowers businesses to undertake customized marketing efforts, as customer data can be centralized and managed in the system for various MPO processes, including assessment of rating and reviews, targeted surveys, collection of customer feedback, and so on. Optimization of Ads: With Stackline, e-commerce companies can create powerful advertisements and campaigns, simplifying their advertising efforts and optimizing advertisement expenditure. Performance Monitoring: Stackline further lets businesses get a complete view of their e-commerce business data, including sales performance. It allows users to monitor and analyze crucial parameters, driving peak financial gains and enabling informed decisions. Handling Product Listings: The marketplace optimization tool also offers solutions for product listing management across multiple digital platforms, ensuring reliability, preciseness, and enhanced POS tactics. 4.2 Perpetua Perpetua is an advanced optimization tool for marketplace that serves the top e-commerce platforms globally. The tool primarily focuses on optimizing businesses’ advertising efforts, empowering them to attain their strategic goals by highlighting crucial metrics and assessing trends through next-generation machine learning and advanced algorithms. With easy task automation and crucial marketplace insights, Perpetua helps businesses ensure true e-commerce success. The chief features of the tool include: Advertisement Intelligence: With Perpetua, businesses can gain complete advertising intelligence, as the tool provides users with crucial marketplace data and insights. This data empowers them to show suitable ads to the right people on major e-commerce platforms, further enhancing sales and revenues. Simplification and Automation of Advertising Workflows: Optimizing processes like video and display advertising across leading marketplaces, Perpetua also helps businesses automate tasks and streamline their workflows. Such automation allows companies to implement more efficient advertisement strategies and customize their ads for better results and investment efficiency. Marketplace Insights: By rendering comprehensive insights into market performance, sales trends, competitors, market developments, and customers’ behavior at the POS, Perpetua effectively strengthens retailers’ decision-making processes, helping them devise better advertising techniques and driving higher ROI. Bidding Algorithms for Precise Targeting: Through intelligent bidding algorithms, Perpetua enables businesses to analyze crucial factors such as market trends and customer demographics, and helps them reach their target audiences with extraordinary precision. It offers companies tailored suggestions based on these analyses, ensuring the practical usage of advertising budget and better impact of ad campaigns. Comprehensive Sales Analytics: Showcasing the effectiveness of businesses’ advertisement expenditure, Perpetua’s all-inclusive sales analysis feature lets retailers leverage crucial insights into their sales performance, helping them improve their advertisement approach. 4.3 Teikametrics Facilitating innovative advertising, Teikametrics is a revolutionary e-commerce optimization tool that incorporates AI technology to help companies thrive on major e-commerce platforms. It renders solutions for advertisement optimization, marketplace insights, and inventory management for small businesses and established enterprises. Notably, with its impressive Flywheel 2.0 technology, the powerful optimization tool automates advertisement bidding processes and ensures enhanced brand visibility. Teikametrics shines with its unique selling proposition, promising a robust optimization tool with the following key attributes: AI-driven Optimization: Teikametrics leverages artificial intelligence to analyze market trends and customer behavior and subsequently augments businesses' advertisement campaigns, empowering them to make the most of these campaigns. Flywheel 2.0 Technology: The tool’s advanced Flywheel 2.0 technology helps companies make intelligent bids on ad placements, ensuring greater brand awareness and enhanced business sales. Significantly, by automating crucial advertising tasks, it streamlines the ad campaign processes and helps businesses drive higher ROI. Effective Inventory Management and POS Techniques: With Teikametrics, businesses can clearly understand stock requirements and high-performing products. Correspondingly, the forward-looking tool ensures the availability of product stocks in the right amounts at the POS locations, enabling customers to buy what they like and enhancing businesses' POS techniques. Powerful Market Insights: Teikametrics provides businesses with crucial information and insights related to competitors’ actions, market trends, and customer preferences, allowing for informed decision-making and strategy building. 4.4 Quartile Being a robust optimizer of retail media, Quartile utilizes patented AI technology to help e-commerce enterprises fine-tune their digital advertising efforts across prominent platforms. The tool carefully filters through large data sets, automating crucial advertisement tasks to amplify the companies’ returns on investment. Emphasizing the correct ad placement and cross-platform advertisement optimization, the advanced tool further allows enviable precision targeting to businesses. Correspondingly, the key highlights of the innovative marketplace optimization tool include: Automatic, Purpose-Driven Ad Optimization: Leveraging advanced AI technology, Quartile helps users define their optimization goals and streamlines their efforts automatically without requiring manual updates. With the forward-looking tool, businesses can also digitize their ad bidding strategies, streamline ad placements, and search relevant keywords, elevating the efficiency of their ad spend. Privately-owned Machine Learning Innovations: The promising optimization tool for marketplace boasts six proprietary machine learning technologies that companies can leverage to promptly elevate their e-commerce publicity initiatives. Integration of Digital and Retail Media Campaign: Quartile allows businesses to effortlessly combine their digital and retail media campaign optimization within a single platform. This eliminates the need for firms to traverse different platforms separately. It also enables them to augment their brand presence and simplify operations with advanced campaign management tools and analytics from a single interface. Holistic Performance and Attribution Reports: With Quartile, companies can get a comprehensive performance overview comprising relevant insights into sales drivers and attribution reports and make informed decisions or adjust their strategies based on such information. 4.5 Wiser Solutions Wiser Solutions, a leader in commerce execution SaaS products, has an impressive commerce execution suite that facilitates intelligent decision-making and renders a comprehensive view of businesses’ performance. Combining data from offline and online stores, the tool gives companies essential insights, helping them draw augmented sales and profits. Facilitating optimized commerce execution, Wiser Solutions comprises the following notable features: Relevant Pricing Data: By providing actionable pricing data, Wiser Solutions helps businesses enhance their pricing and POS strategies, allowing retailers to promptly evaluate competitor prices, market trends, and other relevant factors, make real-time decisions, and revise product prices to maximize profitability. Comprehensive View of Retail with Multiple Data Sources: Combining data from different sources, such as e-commerce platforms and offline stores, the pioneering tool renders a complete view of the retail environment to businesses, entailing required stock levels, market trends, and customer behavior. In-store Operations Monitoring: Wiser Solutions helps companies effectively carry out core in-store tasks such as pricing products, placing promotional material, and arranging product displays. This helps them render exceptional shopping experiences to customers and ensure consistent brand presence across channels. Smart Decision-making: Wiser’s impressive array of tools comprises advanced analytics that let users leverage real-time insights into competitor strategies, market trends, etc. and make well-informed decisions based on them. The tool, driven by proprietary algorithms, helps businesses drive sales and widen their market shares. Better Product Assortments: With Wiser Solutions, companies can offer customers the most attractive mix of products and ensure that these products don’t run out of stock. Therefore, the tool helps businesses optimize product assortment, driving sales and providing better POS decisions. 4.6 Intentwise Intentwise is an exhaustive marketplace optimization tool that enables retailers to enhance and streamline their advertising endeavors on leading online e-commerce platforms. Focused on elevating pay-per-click (PPC) advertising campaigns, it boasts striking components like analytics cloud, ad optimizer, and so on, increasing return on advertising spend (ROAS) and facilitating successful campaign management. Committed to its endeavor of augmenting advertisement ROI, Intentwise offers various benefits to users: Robust Ad Optimization Engine: Harnessing AI and machine learning algorithms, Intentwise empowers businesses to evaluate their advertisement performance data in real time and further renders actionable suggestions related to keyword optimization, budget allocation, and keyword bidding, which could be implemented either manually or automatically. It also provides competitor insights and AI-powered audits for ad campaigns. Overview Dashboard: With Intentwise, companies get a detailed view of crucial ad metrics, such as conversion rates, total expenditure, impressions and clicks. The comprehensive data allows for better decision-making, time and effort savings, enhanced advertising strategies, and attainment of marketing goals. Flexible Reporting Tools: Intentwise further enables businesses to effortlessly tailor their reports according to their preferences and needs. This customization helps companies undertake detailed analysis, better understand their performance metrics, and make vital decisions. Optimized Ad Spend: To ensure maximum ad spend efficiency, businesses leveraging Intentwise can notably fine-tune their campaign management and bidding strategies based on crucial factors of the retail environment, like market conditions and competitor behavior. Superlative Data Visualization: Users can view and evaluate data with a single click, which showcases a clear distinction between brand and non-brand keywords. Furthermore, the tool converts foreign currency into the user’s local currency, rendering the data comparison easier. The enhanced data visualization importantly improves performance and ensures greater precision in decision-making. 4.7 CommerceIQ Empowering brands to effortlessly succeed in the digital marketplace, CommerceIQ is a comprehensive marketplace optimization tool that enhances all aspects of a brand's retail, such as marketing, sales, and supply chain administration. The tool essentially promises high profitability and business growth through task automation, data analytics, and more. Characterized by relentless, ongoing innovation, CommerceIQ is an all-encompassing tool that benefits retailers through: Progressive Data Evaluation: Using advanced algorithms, CommerceIQ allows businesses to analyze large sets of data related to competitors' actions and consumer behavior, which helps companies make strategically intelligent decisions. AI-Powered Ad Solutions: With CommerceIQ's AI-powered ad solutions, businesses can optimize their advertisement expenditure by real-time bid adjustments, using strong keywords, and allotting advertising funds to top-performing campaigns for improved brand visibility and revenue generation. Task Automation: From product pricing adjustments to advertisement bid management, CommerceIQ automates significant advertising tasks, enabling businesses to carry them out quickly and more efficiently. Enhanced Inventory and Supply Chain Management: By predicting inventory requirements and helping businesses maintain the proper stock levels, Commerce IQ ensures that the demands of customers are invariably met at companies' POS locations. Automated Tools for Effective Sales Management: CommerceIQ's innovative features further elevate businesses' sales operations, protecting brands' reputations from third-party sellers and preventing out-of-stock situations and income loss. 4.8 Feedvisor Feedvisor is an AI-first marketplace optimization tool that strengthens businesses through its comprehensive suite of services. The tool renders actionable insights to brands and sellers, empowering them to optimize their pricing techniques, advertisement campaigns, brand management, and content. Reflecting the significance of data-driven intelligence, Feedvisor helps businesses drive true success through its striking features like: Patented Technology for Dynamic Pricing: The comprehensive tool helps businesses fine-tune their product prices, delivering real-time market data, demand forecasting, and competitive analysis for data-backed decisions. AI-driven Optimized Ads: Feedvisor further elevates sponsored ads and DSP campaigns by helping sellers align these campaigns with product prices and promotions. Correspondingly, the tool allows businesses to leverage the most effective keywords for their ads and modifies bids according to conversion rate trends and traffic. Unmatched Market Intelligence: With Feedvisor, businesses get unparalleled marketing intelligence, as the tool offers comprehensive dashboards and data-backed insights to companies, which allow them to understand market trends, competition, and SKU-level performance. A Splendid Suite of Services: Rendering agency-like business and marketing services to clients, the advanced marketplace optimization tool strengthens businesses through various solutions, including inventory management, counterfeit removal, content listing optimization, reputation management, etc. 4.9 A2X Simplifying ecommerce accounting for businesses, A2X was established in 2014 with impressive integration capabilities and the ultimate aim of helping companies reconcile their revenues correctly. Combining effortlessly with various accounting software, A2X helps businesses gain accurate financial information for well-informed decision-making. The principal features of the A2X marketplace optimization tool include: Automated Accounting Tasks: Ensuring the accurate recording of financial information, A2X streamlines accounting processes by automating tasks such as importing and categorizing transactions. Such automation effectively curtails errors associated with manual data entries, rendering an accurate financial picture to business enterprises. Complete Accessibility: The advanced optimization tool further focuses on rendering high accessibility, ensuring that correct and up-to-date financial information remains accessible to all stakeholders, including bookkeepers, accounting firms, and businesses. Elevated Transparency: The forward-looking A2X tool enhances transparency by delivering accurate financials to stakeholders. This allows businesses to clearly understand their operational effectiveness and make insightful decisions. Scalability: From start-ups to big businesses, A2X addresses the unique needs of companies of varying sizes. The tool's high scalability allows businesses to effortlessly leverage it, as it can grow alongside them to meet changing demands and requirements. 4.10 eDesk With an emphasis on augmenting customer experiences, xSellco’s eDesk offers a vast array of e-commerce tools to brands and retailers, which enable them to increase their response rates and work more efficiently. Facilitating effective communication and intelligent decision-making, the comprehensive tool further offers smart response recommendations to businesses through AI automation. From enhanced customer satisfaction to seamless integrations, the chief elements of eDesk include: Smart Inbox: By consolidating customer queries from different sources, such as social media, marketplaces, and web stores, eDesk ensures unified customer support. It empowers businesses to manage all of their sales and customer messages in a single place for more effective communication. Impressive Integrations: Effortlessly connecting with over 200 platforms like web stores, marketplaces, and social networks, eDesk possesses striking integration capabilities, which allow businesses to gain comprehensive order information. Need-based Message Sorting: Automatically prioritizing messages based on business needs, eDesk ensures prompt response to urgent messages, streamlining workflows and augmenting the overall customer experience. Integrated Analytics: With eDesk, businesses can leverage comprehensive insights on support metrics and customer dealings from various data sources to understand customer demands and trends and enhance customer support services. 5. Final Thoughts Marketplace optimization promises greater visibility and e-commerce excellence to retailers and brands worldwide. Importantly, employing diverse best practices and signals, online marketplace tools empower businesses through ad optimization, workflow streamlining, enhanced selling capabilities, and so on. With processes like location intelligence, digital marketers further endeavor to improve the efficiency of their POS strategies. Yet, one can expect a greater emphasis on the use of such processes along with AI and machine learning in the time to come. Future trends in MPOs will especially witness businesses ensuring enhanced immersive experiences for customers through AR and VR. Furthermore, ethical commerce, sustainability, influencer marketing, predictive analytics, and multi-channel integration would continue to hold great prominence, helping businesses make the most beneficial decisions and thereby unlock true business success.

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POS Solutions

Harnessing Retail POS Power: Boosting Sales and Streamlining Ops

Article | April 4, 2024

How much does it cost to install a point of sale (POS) system? It’s a question that we get all the time and the answer might surprise you. If you’re trying to grow a retail small business, you probably don’t have all the money and resources in the world to commit to an expensive retail POS system. Moreover, finding the best retail POS system for your growing small business is easier said than done, especially if you don’t know what features to prioritize in your search. So, what’s the good news? Finding the right POS system for your business is as easy as 1-2-3 and installing a POS system is actually quite affordable! How Much Does it Cost to Install a POS System? The short answer: it depends and varies by POS type and by vendor. We've seen POS installation costs range from $0-$700. Installation costs come on top of the upfront hardware costs (up to $1,600), monthly software fees (anywhere from $9-299 per month) and payment processing fees. When it's all said and done, your total cost of ownership for year one can range from $1,200-$6,500. Controlling POS installation costs is key in minimizing first-year total ownership cost. There are two types of costs to consider related to installing a POS system: time costs and financial costs. The most significant delays come when the POS system isn’t pre-configured for your unique business. In this scenario, you may spend a considerable amount of time aligning the system with your sales processes. Additionally, if your inventory management, employee payroll, and other tools are built inside separate programs, you may need to spend time integrating and combing these systems, thus increasing POS installation costs. Finally, if the provider doesn’t offer online software guides or tutorials, you may spend your time figuring out features and functionality on your own. Without these helpful resources, you’ll spend a considerable amount of time fumbling through the system. No one has time for that! These time costs tie directly into financial costs. Instead of spending time installing a POS system yourself, you could be spending that time ringing in sales! Here are some of the other things that influence POS system installation costs. Number of Stations If your POS system isn’t pre-configured so that you can “plug and play,” you’re most likely going to require an on-site technician to install your POS. Often, the total number of stations influences total installation cost. The more stations you have, the more time the technician has to spend installing them, and the higher your installation costs will be. Type of Software/Hardware This is another downfall of not purchasing an all-in-one retail POS system that comes pre-configured. Some software and hardware come with additional installation costs because they require more time for your on-site technician to complete. These costs can also be looked at from the type of POS system you purchase: on-site, cloud-based, or hybrid. On-site POS systems typically take the most effort to install, meaning a higher financial cost. Cloud-based and hybrid POS systems are easier to install, but installation time is dictated by whether the software and hardware is pre-configured or not. Advanced Features Many advanced POS system features may require additional time and additional cost for a technician to install. iPads or other mobile devices for staff to use when serving customers Handheld scanners for inventory Payment hardware and their corresponding security systems or software Data or product migrations from your previous POS system Number of Users Certain POS providers price their system based on the number of users. This can also affect install costs. If you require an on-site technician and/or you don’t have access to a tutorial for adding users to the system, the technician will most likely have to do that for you. Again, this means more time spent installing your POS system, increasing the total installation cost. Training Some POS providers will wrap POS system training into installation costs. This will require an investment of time from key stakeholders, including management and employees. Some POS providers will also charge you for additional training outside of the initial training session. If they don’t have online training resources, this means every new employee will either need to be trained by the provider (costing you money) or trained by you or another staff member (costing you time). POS Nation Reduces the Cost of Installing a POS System With a POS Nationall-in-one retail POS system, setting up your hardware is easier than you’d think. The benefit of purchasing a full point of sale system from us is that it’s a plug-and-play solution. Take it out of the box, plug everything in, and it’s ready to go! Our team of technicians pre-configures your hardware so you don't have to worry about any installations when it arrives. Most of our advanced features are baked right into the software. There are some that cost extra, but most are pre-installed, making us a more powerful and affordable solution. Additionally, you are assigned a customer success manager. Their goal is to help you get up and running as quickly and smoothly as possible. They will schedule a hardware setup appointment with you. During this call, they will assist you with: Remote hardware setup Hardware testing A test transaction on the pinpad Any basic training they can cover during the appointment time They will book as many training sessions as you need to solidify your understanding of the software and its many functionalities.

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POS Solutions

Bridging B2B Gaps: MyTradeZone's Innovative Approach to Business Networking

Article | February 14, 2024

Become a member of MyTradeZone.com and build your permanent online booth showcasing your company profile, products, and services at the always-open networking event – it only takes minutes – the site is free to join. While social media demonstrates its prowess as a potent instrument for establishing connections with prospective clients and bolstering lead generation within the B2B sector, one vital challenge remains - the absence of a dedicated platform exclusively tailored for B2B enterprises. MyTradeZone has emerged as a guiding light within this domain, presenting a comprehensive solution customized to cater to the needs of B2B professionals and leaders. MyTradeZone's intelligent B2B search engine is your gateway to connect with other businesses to promote your products and services and to source products and services from suppliers. According to Forbes, 91% of small businesses used social media as a way of connecting with their market in 2021. A Gartner report also revealed that approximately 40% of B2B buyers use social media to help inform their purchasing decisions. Meanwhile, around 84% of C-level and VP-level buyers are influenced by social media when purchasing, according to International Data Group. However, despite the variegated benefits of social media, B2B players face significant hurdles when they lack a unified platform to conduct their operations. They lack a trade and social networking site for businesses. Without such a platform, they struggle to access the benefits that come with it, including: Difficulty in reaching niche audiences of professionals and businesses. Limited access to industry-specific products and services with insights and content. Struggles in fostering networking connections that actually count. Inability to personalize business content for improved and direct engagement. Challenges in utilizing specialized tools for effective lead generation. Concerns regarding data privacy and security. Dealing with overcrowded and chaotic digital spaces. Struggles in achieving measurable returns on investment directly aligned with business goals. Cost-effectively promoting their products & services, and generating leads. Taking advantage of emerging AI technology to do smart match-making. Furthermore, the costs and limitations of physical events exacerbate these challenges, such as: Participating in multiple physical trade shows and events at different locations is costly and often not feasible. This leads to missed opportunities for companies to reach potential prospects effectively. Networking opportunities at physical events are limited to the event's duration. The lack of a B2B creator ecosystem with monetization tools compounds these challenges. To address these challenges, B2B marketers often seek alternative approaches, such as an extensive exploration of various social media channels to reach and engage their target audience. Unfortunately, these efforts frequently fall short of achieving their desired results. In such a scenario, imagine the ease and convenience of having an innovative all-in-one solution readily available! MyTradeZone has emerged as a beacon in this space, offering a comprehensive solution tailored to B2B professionals. Here’s why it stands out: Targeted B2B Networking and Lead Generation MyTradeZone addresses the primary challenge of reaching a precise audience in the B2B sector. With its tailored approach, businesses can engage directly with other professionals, bypassing the clutter typically found on generic social media platforms. This precision in networking leads to more effective lead generation and relationship building. A Social Network Dedicated to Business One of the platform's strengths is its ability to provide users with access to social networking and collaboration tools specialized for B2B networking. Customizable and Intelligent Matchmaking The platform's AI-driven algorithms offer intelligent matchmaking and recommendations, aligning businesses with potential clients and partners who share similar interests and needs. This results in highly efficient and relevant connections. Monetization Opportunities for Creators MyTradeZone recognizes the importance of content creation in the B2B space. It empowers creators to monetize their work through peer-to-peer payments, creating a vibrant ecosystem for sharing valuable industry knowledge. Event and Trade Show Integration For trade associations and event organizers, MyTradeZone presents a unique opportunity to enhance their offerings. By integrating their events and trade shows into the platform, they can offer additional value to members and sponsors, extending networking opportunities beyond the limitations of physical event dates. Enhanced Data Privacy and Security In a world where data privacy and security are paramount, MyTradeZone places a strong emphasis on protecting its users' information. This commitment to security builds trust and credibility among its users. It enables users to exercise control over their privacy settings, allowing them to determine both the content that is displayed and the audience with whom it is shared. User-Friendly Interface and Tools The platform is designed with user-friendliness in mind. Businesses can easily establish a permanent profile, engage in discussions, manage groups, and utilize various tools for content sharing and collaboration. Provides a Unique Platform for Advertisers and Marketers MyTradeZone’s B2B search engine offers highly targeted – and – cost-effective advertisements to both buyers and sellers. Also, it provides a highly targeted audience with measurable metrics. Visionary Leadership Under the guidance of CEO and Chairman, Bachir Kassir, MyTradeZone leverages his extensive experience in the software and B2B industry to provide a platform that truly understands and meets the needs of its users. MyTradeZone.com also offers paid premium plans. You can see the details at https://mytradezone.com/pricing. For example, you can upgrade your listing from a free to Business Essential plan, and you can automatically have up to 10 keyword phrases of your choice where you company appear on the top of a search results. This alone worth trying the premium edition. MyTradeZone offers more than just a B2B social network; it provides a holistic solution for businesses looking to master the intricacies of the digital realm. With its focused approach, innovative features, and commitment to user experience, it stands as an indispensable tool for any B2B professional looking to make a mark in today's competitive environment. For additional inquiries, reach out to contact@mytradezone.com. Meanwhile, to stay updated on future platform improvements and promotions, connect with us at MyTradeZone.com. Scan the QR for more details.

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Coveo

Coveo powers the digital experiences of the world’s most innovative brands serving millions of people and billions of interactions across every digital experience. After a decade of enriching our market-leading platform with forward-thinking global enterprises, we know what it takes to gain a trusted AI-experience advantage. We strongly believe that the future is business-to-person, that experience is today’s competitive front line, a make or break for every business. For enterprises to achieve this AI-experience advantage at scale, it is imperative to have an Enterprise Spinal and composable ability to deliver AI semantic search and generative experiences at each customer and employee interaction.

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Leading Wireless Retail Platform Provider Real Time Technologies Continues Growth and Expansion With Acquisition of Your Ware Software

Real Time Technologies (RT²) | January 24, 2024

Real Time Technologies, Inc (RT²), the largest enterprise front-end software platform serving Fortune 500 companies in the U.S. wireless industry, announced today its acquisition of Your Ware Software, a provider of customized business intelligence, sales, and compensation reporting for the wireless retail postpaid channel. Trusted by tier-one telecom carriers to provide retail activation, point-of-sale (POS), payments, business intelligence, and inventory management solutions, RT²'s acquisition of Your Ware Software adds key capabilities to its burgeoning retail wireless store solutions, enabling further expansion into postpaid channels for customers. The purchase is expected to add access to another 4,000 postpaid locations for RT²'s industry-leading wireless retail platform, setting the company up for another banner year in 2024. "The acquisition of Your Ware significantly expands RT²'s presence in the postpaid retail environment and adds to our long-standing success as the leading enterprise POS and Payments provider in prepaid wireless channels," said Omar Azrag, CEO of RT². "The Your Ware team has similar DNA to RT² and brings a world-class level of service specializing in building and deploying customized solutions for the postpaid channel. We are thrilled to have them part of the RT2 family," says Ali Koumaiha, Founder & CPO of RT². "For 22 years, Your Ware Software has designed POS, inventory management, and commission-tracking software for authorized retailers representing tier-one U.S. telecom carriers. Our team of world-class developers and engineers are excited to join the RT² family and continue to serve our customers with the industry-leading products and services they've come to expect. This deal is a triumph for our employees and our customers," says Chris Jones, CEO of Your Ware Software. Neither party disclosed the terms of the deal at this time, and it will remain confidential. In August of 2022, RT² acquired IAS, formerly Qpay from InComm Payments, specializing in customizable payment and technology solutions and the payment processor of choice for retailers, master agents and wireless carriers. RT² has since transformed and simplified the payment offering with an industry-first service model, much to the delight of their long-term customers. About Real Time Technologies (RT²) RT² offers the most flexible cutting-edge Retail Management Solutions that encompass POS, inventory management, payment services, frontline employee management & engagement, business intelligence, and digital automation tools for the wireless industry. RT² support Fortune 500 companies unify their customer experience and remove pain points across multiple retail touch points. Now serving over 14,000 retail locations across the US, Territories, and Canada. RT² prides itself on fostering a family culture and a dynamic work environment where team members are set up to make meaningful contributions across the organization. Learn more at www.rt2.com.

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POS Solutions

XY Retail Introduces Cutting-Edge Order Management System for Luxury Retailers

XY Retail | January 08, 2024

XY Retail, a leader in innovative retail solutions, today announces the launch of its latest product, an advanced Order Management System (OMS) that comes fully pre-integrated with the XY Point of Sale (POS) and Clienteling solutions. In response to evolving retailer needs, XY Retail has engineered a comprehensive OMS that not only streamlines order processing but also works seamlessly with the existing XY POS and Clienteling systems. This integrated approach marks a significant leap forward in providing retailers with a unified platform to enhance operational efficiency, customer engagement, and overall business performance. The XY Retail OMS offers: End-to-End Integration: The XY OMS is intricately woven into the fabric of the XY POS and Clienteling systems, fostering a holistic retail ecosystem. This end-to-end integration ensures a fluid and synchronized customer experience across all touchpoints. Effortless Order Processing: With a user-friendly interface, the OMS simplifies and accelerates order management, from initiation to fulfillment. Retailers can now seamlessly track and fulfill customer orders with precision. Real-Time Inventory Visibility: Leveraging the synergy with the XY POS, the OMS provides real-time visibility into inventory levels. This empowers retailers to optimize stock, minimize overstock or stockouts, and enhance overall inventory management. Clienteling Enhancement: The integrated OMS elevates the clienteling experience by consolidating customer information from POS transactions and order history. Sales associates can access a comprehensive view of customer interactions, preferences, and purchase history, enabling personalized and targeted engagement. Data-Driven Decision Making: Harnessing the power of interconnected systems, the XY Retail OMS enables data-driven decision-making. Retailers can gain valuable insights into customer behavior, inventory trends, and sales performance, facilitating strategic planning and business growth. "We're excited to introduce our integrated Order Management System, marking a significant step in advancing retail operations,” said Susan Jeffers, CEO of XY Retail. “By seamlessly merging order management with our POS and Clienteling systems, we provide retailers with a powerful tool to navigate the complexities of modern commerce efficiently and strategically. This integration underscores our commitment to delivering innovative solutions, enhancing operational efficiency, and empowering our clients to stay ahead in a dynamic industry." About XY Retail XY Retail is a trailblazer in the world of unified commerce solutions, revolutionizing the retail landscape with cutting-edge technology and innovation. Our microservices based, API-first, cloud-native platform seamlessly and vertically integrates mobile point of sale, order management, clienteling, and omnichannel capabilities, empowering global brands to deliver unparalleled customer experiences. With a commitment to excellence and a vision for the future of retail, XY Retail is at the forefront of shaping the next generation of innovative and dynamic commerce.

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POS Retail

GK Announces GK Engage, a Highly Personalized Loyalty Solution for Any Retail Touch Point Including Mobile Devices and Point-of-Sale

Business Wire | September 28, 2023

GK today announced its latest solution, GK Engage, a modern, comprehensive and AI-powered loyalty program for every omnichannel retail touch point. This solution empowers retailers to create highly contextualized and personalized outreach including messaging, discounts and rewards that improve customer lifetime value and enrich a retailer’s competitive differentiation. GK Engage was announced at GK’s first-ever Retail Innovation Summit for the Americas, which is taking place Sept. 25-26 in Raleigh, North Carolina. Attendees can view GK Engage, alongside other GK solutions, at the newly unveiled GK Customer Experience Center. GK is a world leader in point-of-sale (POS) technology and, as a result, its product team has talked with retailers who wanted more out of their loyalty systems. To fill this gap, GK developed GK Engage, a modern take on loyalty. The solution draws inspiration from two successful GK solutions, MCA, GK’s mobile loyalty program, and T+ Loyalty. These predecessor technologies have serviced more than one billion transactions per year for over six million registered users. Now, GK Engage customers will reap these benefits at scale using one comprehensive platform that works across a diverse range of online and in-store retail touch points. GK Engage provides retailers with real-time, AI-driven, personalized loyalty offers that surprise and delight customers. The complete solution creates loyalty tiers that automatically track all customer interactions and generate relevant campaigns to safeguard long-term retailer relationships and customer lifetime value. GK Engage can be integrated with merchandise master data and customer data to ensure all recommendations, promotions, coupons and more are beneficial to the individual customer, as well as the retailer’s current inventory availability and financial goals. What’s more, GK Engage is already integrated into GK’s OmniPOS solution across all touch points including traditional POS, self-checkout kiosks, mobile, and frictionless store technology like GK GO. “GK Engage was created for any retailer, regardless of where they are in their loyalty journey,” said Michael Jaszczyk, chief digital transformation officer, GK and CEO, GK Americas. “The solution is extremely flexible. For some retailers, GK Engage will serve as a complete solution, while others may integrate the solution into a CRM or an existing customer offer system. I look forward to presenting GK Engage alongside our other innovative solutions at the now unveiled GK Customer Experience Center.” Today and tomorrow, GK customers and partners from across the U.S., Latin America and Canada are gathering at GK’s US headquarters in Raleigh, North Carolina to take part in the 2023 GK Retail Innovation Summit. In addition to hearing from renowned retail experts like Greg Buzek, founder and president, IHL Group, attendees can visit GK’s new Customer Experience Center. The center showcases GK technology and allows viewers to envision a modern, efficient and exceptional shopper experience across various key touch points including the point-of-sale, the fuel pump and the e-commerce site. At the Customer Experience Center, prospective retail customers can hear from solution experts who will help them to design the best solution deployment for their end-customers. The technology featured in the center includes GK Engage, GK OmniPOS, self check-out, GK Drive, GK GO, GK AIR (artificial intelligence for retail) and fraud prevention solutions from Fujitsu, which invested in GK as a strategic investor earlier this year. About GK GK breaks down the barriers to unified commerce with its open CLOUD4RETAIL platform and a broad portfolio based on it, like OmniPOS for point of sale, mobile POS, mobile customer engagement and a full range of store/back-office solutions. The company is a recognized leader in omnichannel retail, offering a single, global software platform for all retail formats and touch points. Ten of the Top 50 retailers worldwide rely on GK, and GK is the fastest growing global POS provider in new installations over the last three years. For more information, visit www.gk-software.com.

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POS Retail

Leading Wireless Retail Platform Provider Real Time Technologies Continues Growth and Expansion With Acquisition of Your Ware Software

Real Time Technologies (RT²) | January 24, 2024

Real Time Technologies, Inc (RT²), the largest enterprise front-end software platform serving Fortune 500 companies in the U.S. wireless industry, announced today its acquisition of Your Ware Software, a provider of customized business intelligence, sales, and compensation reporting for the wireless retail postpaid channel. Trusted by tier-one telecom carriers to provide retail activation, point-of-sale (POS), payments, business intelligence, and inventory management solutions, RT²'s acquisition of Your Ware Software adds key capabilities to its burgeoning retail wireless store solutions, enabling further expansion into postpaid channels for customers. The purchase is expected to add access to another 4,000 postpaid locations for RT²'s industry-leading wireless retail platform, setting the company up for another banner year in 2024. "The acquisition of Your Ware significantly expands RT²'s presence in the postpaid retail environment and adds to our long-standing success as the leading enterprise POS and Payments provider in prepaid wireless channels," said Omar Azrag, CEO of RT². "The Your Ware team has similar DNA to RT² and brings a world-class level of service specializing in building and deploying customized solutions for the postpaid channel. We are thrilled to have them part of the RT2 family," says Ali Koumaiha, Founder & CPO of RT². "For 22 years, Your Ware Software has designed POS, inventory management, and commission-tracking software for authorized retailers representing tier-one U.S. telecom carriers. Our team of world-class developers and engineers are excited to join the RT² family and continue to serve our customers with the industry-leading products and services they've come to expect. This deal is a triumph for our employees and our customers," says Chris Jones, CEO of Your Ware Software. Neither party disclosed the terms of the deal at this time, and it will remain confidential. In August of 2022, RT² acquired IAS, formerly Qpay from InComm Payments, specializing in customizable payment and technology solutions and the payment processor of choice for retailers, master agents and wireless carriers. RT² has since transformed and simplified the payment offering with an industry-first service model, much to the delight of their long-term customers. About Real Time Technologies (RT²) RT² offers the most flexible cutting-edge Retail Management Solutions that encompass POS, inventory management, payment services, frontline employee management & engagement, business intelligence, and digital automation tools for the wireless industry. RT² support Fortune 500 companies unify their customer experience and remove pain points across multiple retail touch points. Now serving over 14,000 retail locations across the US, Territories, and Canada. RT² prides itself on fostering a family culture and a dynamic work environment where team members are set up to make meaningful contributions across the organization. Learn more at www.rt2.com.

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POS Solutions

XY Retail Introduces Cutting-Edge Order Management System for Luxury Retailers

XY Retail | January 08, 2024

XY Retail, a leader in innovative retail solutions, today announces the launch of its latest product, an advanced Order Management System (OMS) that comes fully pre-integrated with the XY Point of Sale (POS) and Clienteling solutions. In response to evolving retailer needs, XY Retail has engineered a comprehensive OMS that not only streamlines order processing but also works seamlessly with the existing XY POS and Clienteling systems. This integrated approach marks a significant leap forward in providing retailers with a unified platform to enhance operational efficiency, customer engagement, and overall business performance. The XY Retail OMS offers: End-to-End Integration: The XY OMS is intricately woven into the fabric of the XY POS and Clienteling systems, fostering a holistic retail ecosystem. This end-to-end integration ensures a fluid and synchronized customer experience across all touchpoints. Effortless Order Processing: With a user-friendly interface, the OMS simplifies and accelerates order management, from initiation to fulfillment. Retailers can now seamlessly track and fulfill customer orders with precision. Real-Time Inventory Visibility: Leveraging the synergy with the XY POS, the OMS provides real-time visibility into inventory levels. This empowers retailers to optimize stock, minimize overstock or stockouts, and enhance overall inventory management. Clienteling Enhancement: The integrated OMS elevates the clienteling experience by consolidating customer information from POS transactions and order history. Sales associates can access a comprehensive view of customer interactions, preferences, and purchase history, enabling personalized and targeted engagement. Data-Driven Decision Making: Harnessing the power of interconnected systems, the XY Retail OMS enables data-driven decision-making. Retailers can gain valuable insights into customer behavior, inventory trends, and sales performance, facilitating strategic planning and business growth. "We're excited to introduce our integrated Order Management System, marking a significant step in advancing retail operations,” said Susan Jeffers, CEO of XY Retail. “By seamlessly merging order management with our POS and Clienteling systems, we provide retailers with a powerful tool to navigate the complexities of modern commerce efficiently and strategically. This integration underscores our commitment to delivering innovative solutions, enhancing operational efficiency, and empowering our clients to stay ahead in a dynamic industry." About XY Retail XY Retail is a trailblazer in the world of unified commerce solutions, revolutionizing the retail landscape with cutting-edge technology and innovation. Our microservices based, API-first, cloud-native platform seamlessly and vertically integrates mobile point of sale, order management, clienteling, and omnichannel capabilities, empowering global brands to deliver unparalleled customer experiences. With a commitment to excellence and a vision for the future of retail, XY Retail is at the forefront of shaping the next generation of innovative and dynamic commerce.

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POS Retail

GK Announces GK Engage, a Highly Personalized Loyalty Solution for Any Retail Touch Point Including Mobile Devices and Point-of-Sale

Business Wire | September 28, 2023

GK today announced its latest solution, GK Engage, a modern, comprehensive and AI-powered loyalty program for every omnichannel retail touch point. This solution empowers retailers to create highly contextualized and personalized outreach including messaging, discounts and rewards that improve customer lifetime value and enrich a retailer’s competitive differentiation. GK Engage was announced at GK’s first-ever Retail Innovation Summit for the Americas, which is taking place Sept. 25-26 in Raleigh, North Carolina. Attendees can view GK Engage, alongside other GK solutions, at the newly unveiled GK Customer Experience Center. GK is a world leader in point-of-sale (POS) technology and, as a result, its product team has talked with retailers who wanted more out of their loyalty systems. To fill this gap, GK developed GK Engage, a modern take on loyalty. The solution draws inspiration from two successful GK solutions, MCA, GK’s mobile loyalty program, and T+ Loyalty. These predecessor technologies have serviced more than one billion transactions per year for over six million registered users. Now, GK Engage customers will reap these benefits at scale using one comprehensive platform that works across a diverse range of online and in-store retail touch points. GK Engage provides retailers with real-time, AI-driven, personalized loyalty offers that surprise and delight customers. The complete solution creates loyalty tiers that automatically track all customer interactions and generate relevant campaigns to safeguard long-term retailer relationships and customer lifetime value. GK Engage can be integrated with merchandise master data and customer data to ensure all recommendations, promotions, coupons and more are beneficial to the individual customer, as well as the retailer’s current inventory availability and financial goals. What’s more, GK Engage is already integrated into GK’s OmniPOS solution across all touch points including traditional POS, self-checkout kiosks, mobile, and frictionless store technology like GK GO. “GK Engage was created for any retailer, regardless of where they are in their loyalty journey,” said Michael Jaszczyk, chief digital transformation officer, GK and CEO, GK Americas. “The solution is extremely flexible. For some retailers, GK Engage will serve as a complete solution, while others may integrate the solution into a CRM or an existing customer offer system. I look forward to presenting GK Engage alongside our other innovative solutions at the now unveiled GK Customer Experience Center.” Today and tomorrow, GK customers and partners from across the U.S., Latin America and Canada are gathering at GK’s US headquarters in Raleigh, North Carolina to take part in the 2023 GK Retail Innovation Summit. In addition to hearing from renowned retail experts like Greg Buzek, founder and president, IHL Group, attendees can visit GK’s new Customer Experience Center. The center showcases GK technology and allows viewers to envision a modern, efficient and exceptional shopper experience across various key touch points including the point-of-sale, the fuel pump and the e-commerce site. At the Customer Experience Center, prospective retail customers can hear from solution experts who will help them to design the best solution deployment for their end-customers. The technology featured in the center includes GK Engage, GK OmniPOS, self check-out, GK Drive, GK GO, GK AIR (artificial intelligence for retail) and fraud prevention solutions from Fujitsu, which invested in GK as a strategic investor earlier this year. About GK GK breaks down the barriers to unified commerce with its open CLOUD4RETAIL platform and a broad portfolio based on it, like OmniPOS for point of sale, mobile POS, mobile customer engagement and a full range of store/back-office solutions. The company is a recognized leader in omnichannel retail, offering a single, global software platform for all retail formats and touch points. Ten of the Top 50 retailers worldwide rely on GK, and GK is the fastest growing global POS provider in new installations over the last three years. For more information, visit www.gk-software.com.

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