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We believe that all Internet users have certain unalienable rights. We believe, that among these are the rights to own, control, and sell their data. We hold it to be self-evident that every individual should be able to exercise these rights in full privacy and on their own terms. We believe, that this precious information is the lone property of the user. Therefore, usage of this information should require consent and it should always be rewarded with a fair share of the profits generated in the process of this usage. These beliefs are at the core philosophy behind and functionality of wysker.

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Texas Restaurant Association

The Texas Restaurant Association serves, educates and supports the restaurant industry in Texas. We ensure our members have the resources to succeed and grow. Since 1937, the Texas Restaurant Association has existed to help our restaurant members increase sales, reduce expenses and improve profitability. Membership in the TRA is an investment in your business and in this industry.

OTHER ARTICLES

Grow your retail business with new customer trends

Article | April 7, 2020

Retailers know how important it is to drive customer engagement a business's success depends on customer retention, growth and ultimately sales. As an entrepreneur and the owner of retail jewelry brand Blossom Box Jewelry, I understand first-hand how important and often difficult it is to develop sales and marketing plans and strategies that will resonate with a target audience and provide a competitive advantage over other brands. With markets becoming increasingly saturated, it's crucial to create key differentiators for a business to remain successful. Throughout the year, I track customer e-commerce trends and online purchasing habits to identify ways to reach my customer base more effectively. That's the key to turning site browsers into paying customers: reaching shoppers the way they want to be reached, adapting business strategies to fit their needs, learning from their behaviors, and ultimately forming meaningful connections.

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Clorox responds to gouging on amazon, turns off ads as cleaning wipes run low

Article | April 7, 2020

Clorox has stopped advertising on Amazon because its products have sold out, with shoppers having rushed to grab any disinfectant wipes available during the coronavirus outbreak. On Wednesday, Clorox confirmed that as stores of its cleaning products dry up online, it has pulled back on advertising—an example of how the COVID-19 pandemic can create ripple effects throughout retail, advertising and beyond. Clorox also is contending with third-party sellers taking its products and selling them for exorbitant prices, part of a gouging spree that has played out online and in stores ever since consumers began hoarding products like disinfectant wipes, toilet paper, food and other goods.

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Startup Fast raises $20M to streamline e-commerce checkout

Article | April 7, 2020

Fast, a digital login and checkout company, announced last week that it raised $20 million in Series A funding led by Stripe, with additional participation by Index Ventures and Susa Ventures. The funding will enable the company to introduce Fast Checkout, a one-click purchase product for e-commerce, internationally and to expand its product and engineering teams, the company said in a statement. The company will unveil Fast Checkout, a tool which allows consumers to complete purchases with a single click on any browser, platform or device, "in the coming weeks," per the announcement.

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The Retail Industry and the Persistent Digital Threat Landscape

Article | April 7, 2020

In today’s age of digital transformation, retailers have changed the ways in which they interact and engage with consumers — starting with online shopping and e-commerce experience. In order for retail organizations to remain competitive, an omnichannel experience is critical, and with that, retail organizations are relying heavily on websites, mobile apps, online marketplaces, and social media to promote products, sell goods and even provide customer service. As competition to acquire and retain customers continues to increase, many retailers are also expanding their efforts to include social media and digital advertising platforms to enter new markets, generate awareness, and connect with potential customers. However, retailers aren’t the only ones that are targeting the opportunities online and digital platforms offer. Cybercriminals also recognize the opportunities that online platforms represent for retailers, and are seeking to exploit their market share and revenue potential.

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Spotlight

Texas Restaurant Association

The Texas Restaurant Association serves, educates and supports the restaurant industry in Texas. We ensure our members have the resources to succeed and grow. Since 1937, the Texas Restaurant Association has existed to help our restaurant members increase sales, reduce expenses and improve profitability. Membership in the TRA is an investment in your business and in this industry.

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