Apple’s head of retail Angela Ahrendts steps down after 5 years

SAHAR NAZIR | January 6, 2019

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Apple’s head of retail Angela Ahrendts has announced she will be leaving her role in April after five years with the tech giant. Apple had hired Ahrendts as part of its efforts to strengthen its presence in China. At the time of her recruitment, Apple had launched the iPhone 5C, a cheaper smartphone model that was meant to appeal to Chinese consumers. Ahrendts was also the former Burberry chief executive – a role which she left for Apple in 2014, just ahead of the launch of the Apple Watch. She has since undertaken a substantial overhaul of Apple’s retail space in conjunction with chief designer Sir Jonathan Ive, expanding its network to over 500 physical stores. Ahrendts will be replaced by Deirdre O’Brien who is Apple’s former HR chief and will take on Ahrendts’ responsibilities along with her current role as head of human resources. She will oversee the company’s 35 online stores, 506 retail locations around the world and 70,000 retail employees. Apple’s chief executive Tim Cook said in a statement that O’Brien was “an exceptional leader” and a “vital partner to our retail teams around the world since the very beginning”.

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Which Retail Store Is Better: Amazon or Walmart

Article | March 1, 2020

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How Online Tracking and Bloated Ad Tech Impact the Customer Experience

Article | March 2, 2020

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Walmart will cut store hours starting Sunday to give workers time to restock

Article | March 15, 2020

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We Have No Idea What We’re Doing

Article | December 15, 2020

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Ditto for Christmas shopping, smartphone accessories, buying a new luxury Subaru online with no salesman, how to get hard to find contact lenses and vitamins for kids, how Amazon often has thrift store prices on inventory thrift stores rarely carry, the challenges of buying clothes on Amazon that don’t fit but you don’t realize that until the clothes arrive, DIY car repair, funny car repair, glorious victory of car repair, diaper cakes and muscle aches, drones and honey scones, Triple A baseball and blue-tailed skinks, favorite foods, fasting, and Boston, fused vertebrae and buried treasure, where to buy school supplies when most stores are sold out, creameries and charcuterie, Bridging social media with eCommerce has been the white rhino of many investors and start-ups for many years. Instead of working toward such solutions, we have VC’s and stockholders asking about vanity metrics: - How many people looked at your website? 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