In 2012, we started Urban Ladder with a vision - to make a million homes beautiful. Back then, our catalogue featured just 35 designs, but to our customers they signified infinite possibilities. The same table, the same chair was used completely differently by different people. This told us something. People like their homes to be unique. Today, we realise we’re here not just to sell well-designed products. We’re here to help you create spaces that mirror who you are. Our new brand identity is a reflection of this renewed purpose. It’s a celebration of the creative spirit that makes each of us and our homes different.