7 Retail Analytics Trends Shaping the Industry

RAMESH ILANGOVAN | October 29, 2017

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The adoption of retail analytics solutions is increasing rapidly as more retailers worldwide are realizing significant returns from using BI and analytics platforms and services. It is, therefore, no surprise that the global retail analytics market is expected to double in size during 2015–2020 and total a whopping $5.1 billion by 2020. The retail space is evolving with an increasing focus on machine learning and disruptive innovation. For instance, Sailthru revealed in its report that during 2017 and the years following, retailers intend to leverage artificial intelligence capabilities to up their marketing game. That said, below is BRIDGEi2i’s infographic highlighting the biggest retail analytics trends that are impacting the industry and will continue to gain prominence in the coming years.

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Arvato

Arvato is an international service provider with some 70,000 employees in more than 40 countries. We design and implement innovative solutions for clients from all over the world. These include, for example, intelligent customer service offers via all contact channels in the CRM sector, end-to-end e-commerce services for retailers and brands in the field of SCM, fraud prevention and payment services in the financial industry, and IT services in the cloud. In developing our innovative solutions, we place a strong focus on automation and data/analytics.

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