7 emerging trends that are changing retail

| March 28, 2017

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In the last decade, few industries have been impacted by rapid advancements in technology quite like the retail industry has. Retailers have been faced with an “evolve-or-die” ultimatum as emerging platforms have created new channels to reach customers, introduced a seemingly endless flow of new competitors, and given shoppers unprecedented access to product information, including ratings and reviews. The proliferation of personal devices - such as smartphones and tablets - is changing the shopping experience, both in-store and online, and retailers now have access to massive amounts of customer and market data, which presents both a great risk and a great opportunity.

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HOK is a global design, architecture, engineering and planning firm. Through a network of 23 offices worldwide, HOK provides design excellence and innovation to create places that enrich people's lives and help clients succeed. DesignIntelligence consistently ranks HOK as a leader in sustainable, high-performance design and technology innovation.

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Spotlight

HOK

HOK is a global design, architecture, engineering and planning firm. Through a network of 23 offices worldwide, HOK provides design excellence and innovation to create places that enrich people's lives and help clients succeed. DesignIntelligence consistently ranks HOK as a leader in sustainable, high-performance design and technology innovation.

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