5 Reasons Why Small Businesses Should Leverage E-Commerce To Go Global

| April 30, 2018

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To leverage the power of global markets for long-term success, your small business needs an e-commerce platform and an international plan to reach some of the 95% of consumers who live outside U.S. borders. Power up your potential today: www.dhl-usa.com/goglobal

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Hancock Fabrics

Founded in 1957, Hancock Fabrics is committed to nurturing consumers' creativity. We are the inspirational authority in fabric and sewing with a complete selection of fashion and home decorating textiles, crafts, sewing accessories, needlecraft supplies and sewing machines. The company currently operates 266 retail stores in 37 states and an internet store at www.hancockfabrics.com.

OTHER ARTICLES

How AI Can Help Traditional Retailers Compete Against D2C

Article | April 20, 2020

Global annual spending on artificial intelligence (AI) by retailers is expected to surpass $7.3 billion by 2022, according to Juniper Research, and IBM estimates that 79% will implement AI for customer intelligence and 75% for marketing, advertising and campaign management. Traditional retailers are hoping to reap the benefits of employing AI in these areas, but with the growth of direct to consumer (D2C) retailers – 40% of U.S. internet users expect D2C retailers to account for nearly half of their purchases within the next five years – traditional retailers must find efficient ways to catch up.

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5 Ways Customer Engagement Can Boost Your Ecommerce Site

Article | February 10, 2020

“Every consumer wants a different experience when shopping, and this ‘experience‘ has become the differentiating factor for many successful business models.” This statement is even more important for ecommerce businesses, which have no face-to-face interaction with clients. With increasing competition, product quality and price are no longer enough to differentiate your brand. To stand out, you need a well-planned customer engagement strategy so they keep coming back for more. Many studies have highlighted the relationship between sales and customer engagement. According to a PwC report, ecommerce businesses can gain measurable benefits, including greater spending, by changing their customer experience strategy to make them feel appreciated. Higher engagement or personalization also impacts impulse purchases.

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How is Point of Sale Software Changing in 2020?

Article | June 25, 2020

All great businesses are blooming on the edifice of POS, which stands for Point of Sale System. Every inch of your business consistency, management, and profits is subjected wholly and solely to the retail POS system. As we all are aware of its importance in a business and how effectively it tends to expand business empires and profits. In other words, a retail POS system is like a Midas touch to your business; it enhances it and enhances it for good, adorning it with golden profits. The idea of POS software is simple. It excludes every chance of human errors and inconsistencies, holds back your company's loss, and increases the productivity of your checkout counter. This is all it does, and all of these tasks are simple, but they are reassuring business tactics that ensure promising gains and remarkable retail growth.

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what impact will it have on convenience stores?

Article | March 16, 2020

The Internet of Things (IoT) is not an elegant phrase, but for independent retailers, it is an important one. It refers the way in which computing devices embedded in everyday objects can communicate with each other. In shops, this could mean anything from shelf-edge labels to fridges, to vending machines to security cameras. For cameras, the IoT provides the connections necessary to record, analyse and identify known thieves who might enter your shop. Nick Fisher, chief executive of Facewatch, has high hopes the system could help his company become a major benefit to retailers of all sizes. He says: “Convenience stores are a significant market for us. They have high footfall, a problem with theft and there are not enough police to help stop it.”

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Spotlight

Hancock Fabrics

Founded in 1957, Hancock Fabrics is committed to nurturing consumers' creativity. We are the inspirational authority in fabric and sewing with a complete selection of fashion and home decorating textiles, crafts, sewing accessories, needlecraft supplies and sewing machines. The company currently operates 266 retail stores in 37 states and an internet store at www.hancockfabrics.com.

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