46 Easy Hacks To Boost Your Ecommerce

| July 21, 2019

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Everyone knows the importance of optimization, but how can you really do it? Here’s how some big companies have boosted their websites and optimized their online presence. Get ready to take notes. Optimization is one of the keys to any business’ success. In the end, an optimized website will increase both the quality and quantity of your site’s traffic.

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Paper Source is a premier paperie and online retailer owned by Investcorp. We offer a unique selection of fine and artisanal papers, invitations, personalized and distinctive gifts, quirky greeting cards, gift wrap, and custom stamps, envelopes and cards. Our mission is to inspire you to "Do Something Creative Every Day,"​ to spark ideas and provide materials to celebrate life's moments with beauty, humor, originality and personal expression.

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How to choose your niche when starting a new amazon store

Article | March 10, 2020

A large part of your success as an Amazon seller revolves around choosing the right niche. Everyone wants to select a niche that is profitable and has limited competition, but not many succeed with it. While products with high demand allow you to make money faster, the question is, how you find a profitable Amazon product niche. Even if you find the right product, the journey of selling on Amazon can be quite challenging. First, there are already numerous sellers using the leading ecommerce platform to sell similar products. And secondly, it is not easy to convince buyers to spend money on your product, especially if you are a beginner with no customer reviews. But fret not; because we are here to help you precisely with that. In this blog, we will walk you through some useful ways to find niche ideas and get your fist amazon ecommerce business going. But before that, let’s understand the term “niche” and its importance.

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5 Ways Customer Engagement Can Boost Your Ecommerce Site

Article | February 10, 2020

“Every consumer wants a different experience when shopping, and this ‘experience‘ has become the differentiating factor for many successful business models.” This statement is even more important for ecommerce businesses, which have no face-to-face interaction with clients. With increasing competition, product quality and price are no longer enough to differentiate your brand. To stand out, you need a well-planned customer engagement strategy so they keep coming back for more. Many studies have highlighted the relationship between sales and customer engagement. According to a PwC report, ecommerce businesses can gain measurable benefits, including greater spending, by changing their customer experience strategy to make them feel appreciated. Higher engagement or personalization also impacts impulse purchases.

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Which Stores in the United States Have Closed Due to Coronavirus?

Article | March 17, 2020

In case you have been living under a rock, major US retail stores have announced they are closing or limiting their store hours to prevent the spread of the Coronavirus here in the United States. Besides almost every state closing restaurants, bars, gym’s, and theaters, you also have big companies trying to protect citizens from the Coronavirus crisis and protect public health. Walmart has taken steps to reduce hours after several major retailers have chosen to fully close physical store operations after there have been several confirmed cases in the country and they continue to rise. Major retailers Glossier and Patagonia both announced a temporary closure, prompting popular stores such as Abercrombie & Fitch, Nike, and Urban Outfitters to follow their lead.

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Key Development That Will Drive the Retail Sector

Article | March 18, 2020

The retail market of India is assessed to cross $1.3 trillion by 2020. Major factors responsible are the economic development, changing demographics, expanding disposable income, development of e-commerce and organized retailers helping the segment to change and advance quickly. For retailers, the way to progress lies in making a remarkable shopping experience for customers while they are present in stores or shopping on the internet. Web experience, customized suggestions and information analysis are helping retailers offer better products and services to their customers. Profound data interpretation and search history is helping retail players show signs of improvement in their walk-ins. This information assists with making advancements on individual client's preferences, choices and buying decisions.

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Spotlight

Paper Source

Paper Source is a premier paperie and online retailer owned by Investcorp. We offer a unique selection of fine and artisanal papers, invitations, personalized and distinctive gifts, quirky greeting cards, gift wrap, and custom stamps, envelopes and cards. Our mission is to inspire you to "Do Something Creative Every Day,"​ to spark ideas and provide materials to celebrate life's moments with beauty, humor, originality and personal expression.

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