2020 retail marketing calendar

2020 is full of key events and dates that you can use to promote your business, helping you to attract more customers so that you can grow. We are looking at national days, annual events and holidays so that you can also put these important dates into your own calendar for future reference.

Spotlight

Glossier, Inc.

Glossier, Inc. is a direct-to-consumer beauty company that leverages content and community to power a superior shopping experience. Our skincare, makeup, body, and fragrance products are sold in the United States, Canada, and the United Kingdom directly through www.glossier.com and in our New York City showroom. Glossier, Inc. was founded in 2014 by Founder & CEO Emily Weiss, has over 150 employees across three countries, and $86M in total venture capital funding.

OTHER ARTICLES
POS Solutions

How does Technology help in Business Growth?

Article | February 14, 2024

For every business leader, growth is the key goal. No matter what the size of the business one leads, their strategies revolve around the overall growth of the company. However, the main challenge that they had to face is to gain the lead most cost-effectively and feasibly. Nowadays, businesses are utilizing technology to integrate, automate or redesign their process operations. It has helped them in acquiring streamlined processes, minimal cost, and enhanced production. But how technology can help in strategizing for business growth? Here, the digital transformation of the business is the force driving success and growth. So let’s understand what is needed to gain exceptional results. Cloud Computing & Business Cloud computing has been around for a long time now. It can not only increase efficiency but also offers better security and fast process operation. To make it highly effective and enjoy its full benefits, it’s important to take help from an experienced team. Also, businesses can choose from the wide range of cloud service providers available in the market according to the requirements. Applications Honestly, the number of smartphone users has increased in recent years. So to make the product and services reachable to a larger range of customers, organizations need to hire developers and develop web or mobile apps that are responsive and user friendly. It is the best way for gaining success in any business. Social Media Social media like Instagram, Facebook, Linked In, Twitter, etc. have changed the way people interact with each other and brands. It makes the social media platform a gold mine for businesses. All that an enterprise needs to do is create a business profile and start targeting the potential customers while connecting and engaging with them. It helps in increasing attracting, offering, and sharing products or services with the audience. Big Data Analytics The last and most important factor in any business growth is data. The growth strategy of a business should be supported by relevant and valid data. To use data effectively, business leaders need to learn the way to collect data around the internet and analyze it for achieving valuable insights. With the right data in the pocket, companies can easily adapt powerful strategies, approaches, and plans instantly to give an unbeatable boost to their business. Conclusion Undoubtedly, technology gives a high potential for strategizing foremost business plans. But, the entire process of digitizing business will take time. However, by listening to the customer and identifying the right tools, businesses can enjoy digital value. All that organizations need to do is keep themselves updated with new technology tools and trends that can highly impact the business growth.

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POS Solutions, Ecommerce Merchandising

Plunge in digital ad prices opens spending opportunity for start-ups in gaming, e-commerce and online education

Article | June 7, 2024

The coronavirus epidemic has so ravaged travel, live entertainment and physical retail that companies across those industries have frozen their marketing, causing ad prices to plunge. Meanwhile, online beauty brand Insert Name Here is generating so much business that it’s snapping up ad space at a discount. Based in Los Angeles, Insert Name Here sells hair extensions and wigs, which are in high demand now that women are unable to visit their hairstylists. To reach all those consumers who are stuck at home, Insert Name Here is working with social media influencers to create do-it-yourself styling videos for Instagram as well as Facebook, Tik Tok, Snapchat and YouTube.

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POS Solutions

Ecommerce Merchandising Strategy for Peak Sales Results

Article | February 15, 2024

Optimize your ecommerce merchandising strategy with ecommerce top-tier tools and solutions. Perfectly manage and present your product data to enhance customer interaction and achieve ecommerce success. Contents 1. Merchandising in the Age of Ecommerce 2. Strategic Product Placement: The Heart of Online Merchandising 3. Visual Merchandising: Crafting Compelling Digital Narratives 4. Leveraging Data for Dynamic Merchandising 5. Featured Ecommerce Companies and Tools 5.1. Bloomreach 5.2. 1WorldSync 5.3. Algolia 5.4. Bluecore 5.5. Bridgeline 5.6. RichRelevance 5.7. Shopware 5.8. Coveo 5.9. EDITED 5.10. Akeneo 6. Summation: A Nod to Ecommerce Merchandising's Critical Impact 1. Merchandising in the Age of Ecommerce Ecommerce has seen a staggering rate of adoption and growth, reshaping consumer behavior and business strategies alike. It has transformed the world of traditional retail, making the transition from physical stores to digital platforms a critical move for businesses worldwide. The essence of ecommerce merchandising lies in creating an online environment that mirrors the tactile and visually rich experience of in-store shopping, adapting to the habits of the modern online shopper. Despite the economic downturn during the pandemic, the ecommerce sector witnessed significant expansion, becoming the primary channel for many sellers and buyers. The global ecommerce revenue saw a remarkable increase of approximately 19% during the initial phase of the pandemic in 2020, showcasing the resilience and adaptability of the digital marketplace. An effective ecommerce merchandising strategy is a blend of smart product placement, dynamic visual storytelling, and insightful data-driven decision-making. It aims to create a compelling online environment that mirrors the physical retail experience, ensuring that products not only reach their target audience, but deeply resonate with them. With 95% of purchases expected to become online by 2040, understanding the intricacies of ecommerce merchandising should be every retailer's raging priority. [Source: angroid] Prior to the pandemic, ecommerce accounted for only seven percent of grocery retail sales. However, this figure climbed to ten percent amid the pandemic, illustrating a significant shift in consumer shopping habits toward online platforms. Small and medium B2B companies worldwide also felt the positive ripple effects, with the US small business ecommerce revenue share jumping from 17% to 19% and a notable 31% overall increase in ecommerce penetration. The rapid evolution of ecommerce has made it an essential part of the global retail landscape, with continuous growth expected in the coming years. Merchandising in ecommerce focuses on leveraging digital tools and platforms to effectively reach and engage consumers, driving conversions and loyalty. It mirrors the intuitive, sensory-guided experiences of physical stores within the digital realm, fostering an environment where products not only find their audience, but also resonate with them on a profound level. Let’s delve into the multifaceted approach required to refine your ecommerce merchandising strategy, ensuring your online store not only meets, but exceeds the expectations of today's discerning consumer. 2. Strategic Product Placement: The Heart of Online Merchandising Ecommerce merchandising is the harmonious blend of strategic product placement, compelling visual storytelling, and data-driven decision-making in an online setting. Incorporating top PIM softwarecan significantly enhance this blend by centralizing, organizing, enriching, and distributing product data across multiple channels and platforms. Having said that, product placement remains at the heart of online merchandising embedding itself into the very essence of customer engagement, conversion optimization, and brand loyalty. 2.1 Harness the Power of Strategic Product Display Elevate your ecommerce platform with the precision of a gallery curator. Think of your online space as an exhibition where each product is a masterpiece, meticulously placed to capture attention and inspire action. The strategic arrangement, coupled with compelling visuals, transforms the casual browser into a committed buyer, underlining the importance of aesthetics in digital commerce. 2.2 Leverage Data-Driven Wisdom for Unmatched Precision In the realm of digital commerce, data is the compass that guides every decision. Employ data-driven insights to tailor your offerings to the nuanced preferences of your audience. This approach sharpens marketing strategies and elevates customer experiences, turning insights into actions that drive growth and customer satisfaction. 2.3 Craft Immersive Shopping Experiences Imagine crafting an online environment so engaging that it rivals the allure of physical stores. Through innovative use of technology and storytelling, create an immersive shopping journey that captivates from the first click. This digital alchemy involves weaving together vivid product narratives, seamless navigation, and personalized touchpoints that improve customer experience and resonate with your audience on a profound level. 2.4 Empower Your Brand with Visual Storytelling Visuals speak louder than words in the digital bazaar. Employ dynamic visual storytelling to showcase your products in a way that tells a story, evokes emotions, and ignites the imagination. This method highlights the uniqueness of your offerings and builds a memorable brand identity that stands out in a saturated market. 3. Visual Merchandising: Crafting Compelling Digital Narratives The visual aspect of your online store plays a critical role in capturing and maintaining the interest of potential buyers. High-quality images, engaging videos, and immersive layouts are essential for improving product discovery and enhancing their value and appeal. 3.1 Tips for Maximizing Visual Impact High-Quality Product Imagery: Use high-resolution images that accurately represent your products. Offering multiple views and zoom functionality helps customers get a better sense of the product, leading to increased confidence in their purchase decisions and making ecommerce experience more enticing to shoppers. Lifestyle Photography and Videos: Beyond mere product shots, incorporate lifestyle images and videos that show your products in use. This helps customers visualize the products in their own lives, enhancing the emotional connection and perceived value. Implementing lifestyle photography and videos bridges the gap between online shopping and the tangible feel of a physical store. Consistent Branding: Ensure that your visual content aligns with your brand identity. Consistency in style, color schemes, and messaging reinforces brand recognition and builds trust with your audience, fostering a fulfilling customer experience every time they browse product pages. 3.2 Homepage Optimization Your homepage serves as the gateway to your brand’s world. It should encapsulate your value proposition, highlight current promotions, and guide visitors towards key products or categories. Engaging content, coupled with clear CTAs, lays the foundation for a journey ripe with potential for discovery and conversion. 3.3 Product Grouping and Categorization Organize your offerings in a way that reflects the natural browsing and buying patterns of your target audience. Effective categorization and content marketing enhances discoverability and simplifies the decision-making process for customers, thereby reducing friction and bolstering sales. 3.4 Personalization and Recommendation Engines Utilize data analytics and AI-driven tools to offer personalized product recommendations. This not only enhances the user experience by making it more relevant and engaging but also increases the likelihood of upselling and cross-selling. 4. Leveraging Data for Dynamic Merchandising The ability to collect, analyze, and act on data is a powerful advantage of an effective ecommerce merchandising strategy. Ecommerce platforms are treasure troves of insights into customer preferences, behaviors, and feedback. 4. 1 Customer Behavior Analysis Monitor how visitors interact with your site. Which products are they drawn to? Where do they spend the most time? Insights from these behaviors can guide adjustments to your merchandising strategy, ensuring you’re always aligning with customer interests. 4.2 A/B Testing Regularly test different elements of your ecommerce site, from product placements to the design of CTAs. This iterative process allows refining the ecommerce merchandising approach based on concrete data, optimizing the user experience and increasing conversion rates. 4.3 Feedback Loops Encourage and analyze customer feedback. Reviews, ratings, and direct feedback can provide invaluable insights into product performance, customer satisfaction, and areas for improvement. Mastering ecommerce merchandising is a journey of continuous learning, experimentation, and adaptation. By focusing on strategic product placement, leveraging the power of visual storytelling, and harnessing data for informed decision-making, online shopping experiences can exceed customer expectations. 5. Featured Ecommerce Companies and Tools The ultimate goal of ecommerce merchandising is not just to sell products, but to build lasting relationships with customers, fostering a sense of loyalty and trust that propels brands to new heights. Here are ten ecommerce solution providers that empower digital merchandising with their signature capabilities. 5.1Bloomreach Bloomreach is pioneering the art of digital experiences with a vision that transcends mere convenience. The company is dedicated to delivering experiences that are not just incredible but also unforgettable, transforming everyday digital interactions into something extraordinary. Key attributes Business Empowerment: Enabling companies to create compelling digital narratives. Visionary Outlook: Setting new standards in the digital experience landscape. Enriched Global Presence: Influencing lives and businesses worldwide. Digital Craftsmanship: Fusing simplicity with spellbinding experiences. Growth Catalyst: Transformative experiences as a driver for business growth. 5.21WorldSync 1WorldSync champions product content orchestration, simplifying content creation and distribution to power ecommerce and digital retail with accurate, consistent information. As a leading commerce network, 1WorldSync boasts an impressive influence, powering 87% of the world’s top brands and retailers. Key attributes Content Orchestration Leader: Focused on high-quality, relevant content. Market Influence: Serving top brands and retailers globally. Business Performance: Demonstrated impact on efficiency and conversions. Innovative Ownership: Supported by Battery Ventures for continued excellence. Comprehensive Information Access: Local and global product information reach. 5.3Algolia Algolia defines the epitome of search and discovery in the digital realm, harnessing AI to instantly connect users with what they seek. According to a Forrester Consulting study, customers gain a 382% return on investment with less than a six-month payback period when deploying the Algolia Search and Discovery platform. Key attributes End-to-End AI Platform: Combining NLP and vector search on a unified API. Scalable Search Experiences: Servicing billions of queries for global brands. Unmatched Performance: Delivering over 100,000 search interactions per second. ROI Champion: Proven financial return for customers utilizing its platform. Global Growth: Expanding from Parisian roots to a commanding presence in San Francisco. 5.4Bluecore Bluecore is transforming retail marketing through data intelligence, making personalized, cross-channel communication not just possible but efficient and compelling. The platform's automation capabilities are transformative, precisely targeting the "who, what, when, and where" for each individual shopper, ensuring that every message is highly relevant and timely. Key attributes Data-Driven Marketing: Seamlessly integrating data into campaign workflows. Automated Precision: Tailoring communication for individual shopper profiles. Trusted by Major Brands: Endorsed by over 400 leading global retailers. Revenue Growth: Focused on driving customer retention and predictable growth. Cutting-Edge Solutions: A dynamic platform for evolving retail marketing needs. 5.5Bridgeline Bridgeline excels in amplifying online presence for businesses, offering a suite of tools that elevate traffic, conversions, and ultimately, revenue. One of their prominent products is Hawksearch, which provides a suite of digital experience solutions. These include feature-rich ecommerce and content management capabilities, turn-key site search and merchandising, SEO optimization tools, and more. Key attributes AI-Powered Insights: Advanced site search tools for customer satisfaction. Robust Revenue Tools: Focusing on site search, merchandising, and SEO. Hawksearch Advantage: Comprehensive digital experience solutions. Strategic Partnerships: A vast network of partners enhancing digital strategies. Innovative Technology: Utilizing AI for smart recommendations and sales. 5.6RichRelevance RichRelevance, now Algonomy, personalizes digital experiences, propelling growth and brand devotion for some of the most celebrated retailers worldwide. Algonomy's technologies are adept at bridging the gap between marketing and commerce, a crucial aspect for digital marketing leaders. Key attributes AI-Powered Personalization: Bridging marketing with commerce effectively. Life-Cycle Spanning Experiences: Offering real-time, scalable solutions. Global Expertise: A San Francisco-headquartered company with a worldwide reach. Industry Leader: Trusted by iconic B2C and B2B brands and retailers. Customer-Centric: Crafting experiences that resonate on a personal level. 5.7Shopware Shopware has cemented its role in digital commerce, providing an omnichannel platform designed for flexibility across various business models. Shopware's global network of 1,600 sales, technology, and solution partners contributes to a stable and supportive ecosystem. Key attributes German Ingenuity: Established in Germany with a growing North American presence. Customizable Architecture: Headless, API-first, and open-source for unique experiences. Extensive Partner Network: Supportive ecosystem with over 1,600 partners. Impactful GMV: Processing over 20 billion USD in Gross Merchandise Value. Comprehensive Solutions: Aiding mid-market to enterprise-level merchants. 5.8Coveo Coveo leads the charge in powering digital experiences, utilizing AI to craft interactions that are both intuitive and transformative for global brands. For enterprises to achieve the AI-experience advantage at scale, Coveo believes that it is imperative to deliver semantic search and generative experiences at each customer and employee interaction. Key attributes Experience Powerhouse: Millions served with billions of interactions. AI-Experience Advantage: Mastering the business-to-person dynamic. Enterprise Backbone: Delivering semantic search and generative experiences. Visionary AI Integration: Anticipating the needs of customers and employees. Competitive Edge: Experience as the front line for every business's success. 5.9EDITED EDITED is at the cutting edge of retail analysis, providing automated solutions that empower retailers to thrive through data-driven strategy optimization. Its platform is particularly valuable in the fast-paced retail environment, where understanding market trends, competitor moves, and consumer preferences is crucial for staying ahead. Key attributes Retail Intelligence Pioneer: Merging business analytics with market data. Data-Driven Decisions: Turning insights into profitable retail strategies. Agile Market Response: Keeping pace with fast-moving retail dynamics. Actionable Insights: Empowering retail professionals to grow profits. Competitor Analysis Expertise: Navigating trends and consumer preferences. 5.10Akeneo Akeneo offers a robust PIM solution, orchestrating product information to enrich and expedite the journey from product management to market. The Akeneo Product Cloud is a significant offering from Akeneo, a SaaS-based solution that orchestrates, activates, and optimizes product experiences across various channels such as e-commerce, mobile, social commerce, and more. Key attributes PIM Excellence: Streamlining and enhancing product information management. Product Cloud: Orchestrating experiences across diverse sales channels. Collaborative Tools: Enabling teamwork for faster product readiness. Tailored Solutions: Catering to various industries with specific needs. SaaS-Based: Offering scalable and flexible product information management. 6. Summation: A Nod to Ecommerce Merchandising's Critical Impact With a significant portion of consumers conducting online research for major purchases and engaging in spontaneous 'micro-moments' of shopping, the need for an optimized online retail environment has never been more critical. As the competition is fierce and the expectations of potential customers are rapidly evolving, the significance of refined ecommerce merchandising strategies cannot be overstated. A well-orchestrated approach to online merchandising, leveraging high-quality product photography, significantly enhances the visibility and attractiveness of all offerings to the online shopper. Harnessing customer data effectively allows for a personalized shopping experience, fostering a stronger connection between a brand and its audience. Moreover, integrating social media into the ecommerce strategy amplifies a brand’s reach and opens up new avenues for engagement and customer acquisition. The desire for virtual try-on experiences is a testimony of ecommerce evolution and highlights the growing demand for interactive and personalized ecommerce experiences. As such, ecommerce merchandising has cemented itself as a cornerstone of online retail, essential for attracting attention, driving sales, and delivering personalized shopping experiences that resonate with the modern consumer's expectations. However, amid escalating competition and narrow conversion windows, the necessity for instantaneous inventory and merchandising refinement is paramount, yet unattainable without automation. This implies merchandising managers must embrace ecommerce merchandising task automation for critical operations. Also, through searchandising, owners of ecommerce stores can leverage the ability to spotlight particular items, including those with high margins, top sellers, or those relevant to the current season. By focusing on these dynamic aspects, along with strategic visual merchandising, businesses can secure their position in the competitive online marketplace.

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POS Solutions

Elevating Point of Sale: The Ultimate List of Top 10 Cloud POS Tools

Article | July 28, 2023

Discover the pinnacle of efficiency in point-of-sale operations. The meticulously curated list of the top 10 Cloud POS tools empowers businesses to streamline transactions and gain powerful insights. The need to elevate point-of-sale (POS) systems has become paramount for businesses seeking to stay ahead of the competition in the rapidly evolving landscape of modern commerce. With the advent of cloud-based technology, a new era of possibilities has emerged, offering businesses an opportunity to revolutionize their sales processes. Cloud POS tools assist companies in unlocking a myriad of benefits, including enhanced flexibility, real-time data accessibility, streamlined operations, and improved customer experiences. Cloud point of sale tools offers numerous advantages over traditional on-premises solutions, providing businesses with increased flexibility, scalability, and efficiency. As a result, organizations are increasingly prioritizing the adoption of these innovative solutions. The article presents the ultimate list of the top 10 cloud POS tools for businesses to equip with the knowledge necessary to make informed decisions and harness the power of cloud technology in optimizing their point-of-sale operations. The following are the best POS software tools for elevating point of sale: Cegid Retail Cegid Retail is a cloud-native point of sale and unified commerce platform designed to cater to the specific needs of specialty retailers worldwide. The POS tool allows businesses to effectively manage their operations and deliver exceptional shopping experiences across different locations. It also enables retailers to provide a seamless brand experience both locally and globally by unifying customer data, inventory, and store operations. The platform's centralized stock management feature optimizes inventory by offering a real-time view, ensuring product availability and maximizing sales opportunities. With its retail operations and task management platform, Cegid Retail can facilitate businesses to streamline operations and ensure attention to detail in every store, all through a user-friendly and comprehensive application. ReadyCLOUD ReadyCLOUD, offered by UTC RETAIL, is a cloud-based hosting service that leverages cloud computing and infrastructure to provide a fully managed and off-premise solution for the ReadySTORE POS system. With UTC RETAIL handling all hosting configuration, installation, and management, retailers can focus on their core business operations without the burden of managing technology infrastructure. The real-time connectivity to a dedicated server in the cloud ensures access to a single version of the truth, while customer-specific instances cater to individual configurations and requirements. ReadyCLOUD offers the highest level of flexibility, free from being tied to a specific server technology stack, and provides a financially beneficial model with predictable cost structures and lower total cost of ownership compared to purchasing and managing dedicated on-premise servers. Brink POS A robust and reliable POS system, Brink POS is designed to meet the needs of both enterprise-level deployments and independent operators focused on growth. With Brink POS, businesses receive a comprehensive front-office software solution that streamlines POS management, freeing up time and allowing them to concentrate on cultivating relationships and enhancing the customer experience. The software's SaaS design ensures ultimate flexibility, while its seamless consolidation capability will enable businesses to integrate multiple systems effortlessly. With a flourishing integration ecosystem boasting over 200 PARtners, Brink POS provides a powerful and efficient tool for consolidating POS systems across one or multiple locations. Erply Cloud Retail Software Erply Cloud Retail Software is a comprehensive tool that empowers businesses to digitize their physical stocktaking processes, providing efficiency, accuracy, and real-time visibility into inventory management. With the ability to scan product barcodes or search from an existing product database, the software seamlessly integrates new items into stocktakes. Furthermore, Erply Cloud Retail Software facilitates streamlined warehouse and stocktaking processes by enabling offline product counting and data synchronization across different shop locations. Key features, such as retail chain process management, stocktaking automation, overstocking prevention, and a user-friendly stocktake app, assist businesses in expediting their stocktaking and replenishment procedures, enhancing operational efficiency and accuracy. Erply Cloud Retail Software offers businesses the speed and convenience they need to revolutionize their stocktaking activities with just a few clicks. Indirect Retail Suite Utilizing advanced point of sale (POS) and inventory modules, Indirect Retail Suite is designed to enhance the operations of dealers in the indirect channel. It assists dealers in delivering a consistent customer experience while streamlining store operations. The POS tool provides valuable insights into business processes through operational and analytical reporting, empowering dealers to make informed decisions. Standardization of front and back-office operations improves card compliance, inventory handling, KPI achievement, and operational reporting, ultimately leading to a more satisfying customer experience and enhanced dealer efficiency. Indirect Retail Suite empowers dealers and carriers alike, enabling them to optimize their operations, improve financial performance, and drive growth within the indirect channel. Vend Cloud POS Software One of the best POS software tools that caters to businesses of all sizes, Vend cloud POS Software, allows them seamlessly manage their operations and make data-driven decisions. With real-time sales updates and comprehensive reporting, it empowers business owners to gain valuable insights and have complete control over their operations. Its 24/7 customer support and a global network of Vend Expert partners assist businesses to rely on excellent customer care and assistance. In addition to this, the point of sale tool offers complete inventory management, with real-time stock level updates to prevent over-selling and optimize inventory control across multiple channels. Vend cloud POS empowers businesses to streamline their operations, improve decision-making, and enhance the customer experience, making it an essential tool for modern retailers. Toast Mobile Order & Pay Toast Mobile Order & Pay is an innovative software solution that revolutionizes the way guests order and pay in restaurants. The easy-to-use nature of the software ensures scalability to accommodate the growth of businesses. It features hardwired terminals and offline mode to ensure uninterrupted service. Real-time access to cloud-based reports provides valuable insights into business performance. The POS tool also offers tableside ordering and payments, along with digital receipts, facilitating the expansion of customer databases. Additionally, it enables businesses to collect valuable data and can be used to drive customer loyalty and repeat visits. Toast Mobile Order & Pay combines cutting-edge technology and user-friendly features to elevate the restaurant experience for both businesses and customers alike. Bindo Retail POS Bindo Retail POS is a versatile and powerful software tool designed to optimize operations and boost sales for businesses operating in various industries. It caters to a wide range of establishments, from clothing stores to pet shops, pop-up stores to education centers, offering enhanced online and offline business capabilities. Businesses can leverage the Smart Register feature to display related products, enabling upselling while benefiting from automatic promotion recommendations during checkout. The point of sale tool seamlessly integrates with major offline and online payment methods through its Payment Integration feature. By encompassing these functionalities, Bindo Retail POS empowers businesses to optimize operations, increase sales, and deliver exceptional customer service. Lightspeed Payments An all-in-one convenient platform, Lightspeed Payments is an efficient software solution that provides businesses with seamless payment processing capabilities. It enables companies to easily accept online and in-store payments, ensuring a smooth and hassle-free transaction experience for customers, regardless of their preferred shopping channels. This fully-integrated payment solution supports a wide range of payment methods, allowing businesses to accept any mobile payment with ease and flexibility. Furthermore, Lightspeed Payments prioritizes security, providing built-in premium security features to safeguard sensitive payment information and instill peace of mind from the outset. With Lightspeed Payments, businesses can streamline their payment processes, enhance customer satisfaction, and confidently manage their financial transactions. Infrasys Cloud POS A powerful software tool that revolutionizes the way businesses manage their point-of-sale operations, Infrasys Cloud POS offers robust employee management features, allowing centralized control of user access rights, performance tracking, and efficient access control for enhanced security. With its remote access capabilities, the software enables users to conveniently access their data, menus, and ordering systems from anywhere using a tablet or mobile device with an internet connection. Key features such as system-wide updating, customizable reporting, and centralized management make Infrasys Cloud POS a comprehensive and reliable solution for businesses seeking to elevate their point-of-sale operations. With centralized security management and protection, companies can rest assured that their data and customer information are safeguarded against threats. Cloud POS: The Future As the emphasis shifts towards customer experience and customer satisfaction, it is imperative for businesses to carefully assess their specific needs and select a cloud POS solution that aligns with their goals, ensuring seamless integration and optimal performance. Businesses can revolutionize their sales operations and embark on a path of sustainable success by leveraging innovative POS features such as system-wide updating, inventory management, remote access, centralized security management, and more. With the power of advanced point of sales tools, businesses can elevate their overall customer experiences, unlock new avenues for growth, and gain a competitive edge in the dynamic business landscape.

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Spotlight

Glossier, Inc.

Glossier, Inc. is a direct-to-consumer beauty company that leverages content and community to power a superior shopping experience. Our skincare, makeup, body, and fragrance products are sold in the United States, Canada, and the United Kingdom directly through www.glossier.com and in our New York City showroom. Glossier, Inc. was founded in 2014 by Founder & CEO Emily Weiss, has over 150 employees across three countries, and $86M in total venture capital funding.

Related News

POS Retail

Leading Wireless Retail Platform Provider Real Time Technologies Continues Growth and Expansion With Acquisition of Your Ware Software

Real Time Technologies (RT²) | January 24, 2024

Real Time Technologies, Inc (RT²), the largest enterprise front-end software platform serving Fortune 500 companies in the U.S. wireless industry, announced today its acquisition of Your Ware Software, a provider of customized business intelligence, sales, and compensation reporting for the wireless retail postpaid channel. Trusted by tier-one telecom carriers to provide retail activation, point-of-sale (POS), payments, business intelligence, and inventory management solutions, RT²'s acquisition of Your Ware Software adds key capabilities to its burgeoning retail wireless store solutions, enabling further expansion into postpaid channels for customers. The purchase is expected to add access to another 4,000 postpaid locations for RT²'s industry-leading wireless retail platform, setting the company up for another banner year in 2024. "The acquisition of Your Ware significantly expands RT²'s presence in the postpaid retail environment and adds to our long-standing success as the leading enterprise POS and Payments provider in prepaid wireless channels," said Omar Azrag, CEO of RT². "The Your Ware team has similar DNA to RT² and brings a world-class level of service specializing in building and deploying customized solutions for the postpaid channel. We are thrilled to have them part of the RT2 family," says Ali Koumaiha, Founder & CPO of RT². "For 22 years, Your Ware Software has designed POS, inventory management, and commission-tracking software for authorized retailers representing tier-one U.S. telecom carriers. Our team of world-class developers and engineers are excited to join the RT² family and continue to serve our customers with the industry-leading products and services they've come to expect. This deal is a triumph for our employees and our customers," says Chris Jones, CEO of Your Ware Software. Neither party disclosed the terms of the deal at this time, and it will remain confidential. In August of 2022, RT² acquired IAS, formerly Qpay from InComm Payments, specializing in customizable payment and technology solutions and the payment processor of choice for retailers, master agents and wireless carriers. RT² has since transformed and simplified the payment offering with an industry-first service model, much to the delight of their long-term customers. About Real Time Technologies (RT²) RT² offers the most flexible cutting-edge Retail Management Solutions that encompass POS, inventory management, payment services, frontline employee management & engagement, business intelligence, and digital automation tools for the wireless industry. RT² support Fortune 500 companies unify their customer experience and remove pain points across multiple retail touch points. Now serving over 14,000 retail locations across the US, Territories, and Canada. RT² prides itself on fostering a family culture and a dynamic work environment where team members are set up to make meaningful contributions across the organization. Learn more at www.rt2.com.

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POS Solutions

XY Retail Introduces Cutting-Edge Order Management System for Luxury Retailers

XY Retail | January 08, 2024

XY Retail, a leader in innovative retail solutions, today announces the launch of its latest product, an advanced Order Management System (OMS) that comes fully pre-integrated with the XY Point of Sale (POS) and Clienteling solutions. In response to evolving retailer needs, XY Retail has engineered a comprehensive OMS that not only streamlines order processing but also works seamlessly with the existing XY POS and Clienteling systems. This integrated approach marks a significant leap forward in providing retailers with a unified platform to enhance operational efficiency, customer engagement, and overall business performance. The XY Retail OMS offers: End-to-End Integration: The XY OMS is intricately woven into the fabric of the XY POS and Clienteling systems, fostering a holistic retail ecosystem. This end-to-end integration ensures a fluid and synchronized customer experience across all touchpoints. Effortless Order Processing: With a user-friendly interface, the OMS simplifies and accelerates order management, from initiation to fulfillment. Retailers can now seamlessly track and fulfill customer orders with precision. Real-Time Inventory Visibility: Leveraging the synergy with the XY POS, the OMS provides real-time visibility into inventory levels. This empowers retailers to optimize stock, minimize overstock or stockouts, and enhance overall inventory management. Clienteling Enhancement: The integrated OMS elevates the clienteling experience by consolidating customer information from POS transactions and order history. Sales associates can access a comprehensive view of customer interactions, preferences, and purchase history, enabling personalized and targeted engagement. Data-Driven Decision Making: Harnessing the power of interconnected systems, the XY Retail OMS enables data-driven decision-making. Retailers can gain valuable insights into customer behavior, inventory trends, and sales performance, facilitating strategic planning and business growth. "We're excited to introduce our integrated Order Management System, marking a significant step in advancing retail operations,” said Susan Jeffers, CEO of XY Retail. “By seamlessly merging order management with our POS and Clienteling systems, we provide retailers with a powerful tool to navigate the complexities of modern commerce efficiently and strategically. This integration underscores our commitment to delivering innovative solutions, enhancing operational efficiency, and empowering our clients to stay ahead in a dynamic industry." About XY Retail XY Retail is a trailblazer in the world of unified commerce solutions, revolutionizing the retail landscape with cutting-edge technology and innovation. Our microservices based, API-first, cloud-native platform seamlessly and vertically integrates mobile point of sale, order management, clienteling, and omnichannel capabilities, empowering global brands to deliver unparalleled customer experiences. With a commitment to excellence and a vision for the future of retail, XY Retail is at the forefront of shaping the next generation of innovative and dynamic commerce.

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POS Retail

GK Announces GK Engage, a Highly Personalized Loyalty Solution for Any Retail Touch Point Including Mobile Devices and Point-of-Sale

Business Wire | September 28, 2023

GK today announced its latest solution, GK Engage, a modern, comprehensive and AI-powered loyalty program for every omnichannel retail touch point. This solution empowers retailers to create highly contextualized and personalized outreach including messaging, discounts and rewards that improve customer lifetime value and enrich a retailer’s competitive differentiation. GK Engage was announced at GK’s first-ever Retail Innovation Summit for the Americas, which is taking place Sept. 25-26 in Raleigh, North Carolina. Attendees can view GK Engage, alongside other GK solutions, at the newly unveiled GK Customer Experience Center. GK is a world leader in point-of-sale (POS) technology and, as a result, its product team has talked with retailers who wanted more out of their loyalty systems. To fill this gap, GK developed GK Engage, a modern take on loyalty. The solution draws inspiration from two successful GK solutions, MCA, GK’s mobile loyalty program, and T+ Loyalty. These predecessor technologies have serviced more than one billion transactions per year for over six million registered users. Now, GK Engage customers will reap these benefits at scale using one comprehensive platform that works across a diverse range of online and in-store retail touch points. GK Engage provides retailers with real-time, AI-driven, personalized loyalty offers that surprise and delight customers. The complete solution creates loyalty tiers that automatically track all customer interactions and generate relevant campaigns to safeguard long-term retailer relationships and customer lifetime value. GK Engage can be integrated with merchandise master data and customer data to ensure all recommendations, promotions, coupons and more are beneficial to the individual customer, as well as the retailer’s current inventory availability and financial goals. What’s more, GK Engage is already integrated into GK’s OmniPOS solution across all touch points including traditional POS, self-checkout kiosks, mobile, and frictionless store technology like GK GO. “GK Engage was created for any retailer, regardless of where they are in their loyalty journey,” said Michael Jaszczyk, chief digital transformation officer, GK and CEO, GK Americas. “The solution is extremely flexible. For some retailers, GK Engage will serve as a complete solution, while others may integrate the solution into a CRM or an existing customer offer system. I look forward to presenting GK Engage alongside our other innovative solutions at the now unveiled GK Customer Experience Center.” Today and tomorrow, GK customers and partners from across the U.S., Latin America and Canada are gathering at GK’s US headquarters in Raleigh, North Carolina to take part in the 2023 GK Retail Innovation Summit. In addition to hearing from renowned retail experts like Greg Buzek, founder and president, IHL Group, attendees can visit GK’s new Customer Experience Center. The center showcases GK technology and allows viewers to envision a modern, efficient and exceptional shopper experience across various key touch points including the point-of-sale, the fuel pump and the e-commerce site. At the Customer Experience Center, prospective retail customers can hear from solution experts who will help them to design the best solution deployment for their end-customers. The technology featured in the center includes GK Engage, GK OmniPOS, self check-out, GK Drive, GK GO, GK AIR (artificial intelligence for retail) and fraud prevention solutions from Fujitsu, which invested in GK as a strategic investor earlier this year. About GK GK breaks down the barriers to unified commerce with its open CLOUD4RETAIL platform and a broad portfolio based on it, like OmniPOS for point of sale, mobile POS, mobile customer engagement and a full range of store/back-office solutions. The company is a recognized leader in omnichannel retail, offering a single, global software platform for all retail formats and touch points. Ten of the Top 50 retailers worldwide rely on GK, and GK is the fastest growing global POS provider in new installations over the last three years. For more information, visit www.gk-software.com.

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POS Retail

Leading Wireless Retail Platform Provider Real Time Technologies Continues Growth and Expansion With Acquisition of Your Ware Software

Real Time Technologies (RT²) | January 24, 2024

Real Time Technologies, Inc (RT²), the largest enterprise front-end software platform serving Fortune 500 companies in the U.S. wireless industry, announced today its acquisition of Your Ware Software, a provider of customized business intelligence, sales, and compensation reporting for the wireless retail postpaid channel. Trusted by tier-one telecom carriers to provide retail activation, point-of-sale (POS), payments, business intelligence, and inventory management solutions, RT²'s acquisition of Your Ware Software adds key capabilities to its burgeoning retail wireless store solutions, enabling further expansion into postpaid channels for customers. The purchase is expected to add access to another 4,000 postpaid locations for RT²'s industry-leading wireless retail platform, setting the company up for another banner year in 2024. "The acquisition of Your Ware significantly expands RT²'s presence in the postpaid retail environment and adds to our long-standing success as the leading enterprise POS and Payments provider in prepaid wireless channels," said Omar Azrag, CEO of RT². "The Your Ware team has similar DNA to RT² and brings a world-class level of service specializing in building and deploying customized solutions for the postpaid channel. We are thrilled to have them part of the RT2 family," says Ali Koumaiha, Founder & CPO of RT². "For 22 years, Your Ware Software has designed POS, inventory management, and commission-tracking software for authorized retailers representing tier-one U.S. telecom carriers. Our team of world-class developers and engineers are excited to join the RT² family and continue to serve our customers with the industry-leading products and services they've come to expect. This deal is a triumph for our employees and our customers," says Chris Jones, CEO of Your Ware Software. Neither party disclosed the terms of the deal at this time, and it will remain confidential. In August of 2022, RT² acquired IAS, formerly Qpay from InComm Payments, specializing in customizable payment and technology solutions and the payment processor of choice for retailers, master agents and wireless carriers. RT² has since transformed and simplified the payment offering with an industry-first service model, much to the delight of their long-term customers. About Real Time Technologies (RT²) RT² offers the most flexible cutting-edge Retail Management Solutions that encompass POS, inventory management, payment services, frontline employee management & engagement, business intelligence, and digital automation tools for the wireless industry. RT² support Fortune 500 companies unify their customer experience and remove pain points across multiple retail touch points. Now serving over 14,000 retail locations across the US, Territories, and Canada. RT² prides itself on fostering a family culture and a dynamic work environment where team members are set up to make meaningful contributions across the organization. Learn more at www.rt2.com.

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POS Solutions

XY Retail Introduces Cutting-Edge Order Management System for Luxury Retailers

XY Retail | January 08, 2024

XY Retail, a leader in innovative retail solutions, today announces the launch of its latest product, an advanced Order Management System (OMS) that comes fully pre-integrated with the XY Point of Sale (POS) and Clienteling solutions. In response to evolving retailer needs, XY Retail has engineered a comprehensive OMS that not only streamlines order processing but also works seamlessly with the existing XY POS and Clienteling systems. This integrated approach marks a significant leap forward in providing retailers with a unified platform to enhance operational efficiency, customer engagement, and overall business performance. The XY Retail OMS offers: End-to-End Integration: The XY OMS is intricately woven into the fabric of the XY POS and Clienteling systems, fostering a holistic retail ecosystem. This end-to-end integration ensures a fluid and synchronized customer experience across all touchpoints. Effortless Order Processing: With a user-friendly interface, the OMS simplifies and accelerates order management, from initiation to fulfillment. Retailers can now seamlessly track and fulfill customer orders with precision. Real-Time Inventory Visibility: Leveraging the synergy with the XY POS, the OMS provides real-time visibility into inventory levels. This empowers retailers to optimize stock, minimize overstock or stockouts, and enhance overall inventory management. Clienteling Enhancement: The integrated OMS elevates the clienteling experience by consolidating customer information from POS transactions and order history. Sales associates can access a comprehensive view of customer interactions, preferences, and purchase history, enabling personalized and targeted engagement. Data-Driven Decision Making: Harnessing the power of interconnected systems, the XY Retail OMS enables data-driven decision-making. Retailers can gain valuable insights into customer behavior, inventory trends, and sales performance, facilitating strategic planning and business growth. "We're excited to introduce our integrated Order Management System, marking a significant step in advancing retail operations,” said Susan Jeffers, CEO of XY Retail. “By seamlessly merging order management with our POS and Clienteling systems, we provide retailers with a powerful tool to navigate the complexities of modern commerce efficiently and strategically. This integration underscores our commitment to delivering innovative solutions, enhancing operational efficiency, and empowering our clients to stay ahead in a dynamic industry." About XY Retail XY Retail is a trailblazer in the world of unified commerce solutions, revolutionizing the retail landscape with cutting-edge technology and innovation. Our microservices based, API-first, cloud-native platform seamlessly and vertically integrates mobile point of sale, order management, clienteling, and omnichannel capabilities, empowering global brands to deliver unparalleled customer experiences. With a commitment to excellence and a vision for the future of retail, XY Retail is at the forefront of shaping the next generation of innovative and dynamic commerce.

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POS Retail

GK Announces GK Engage, a Highly Personalized Loyalty Solution for Any Retail Touch Point Including Mobile Devices and Point-of-Sale

Business Wire | September 28, 2023

GK today announced its latest solution, GK Engage, a modern, comprehensive and AI-powered loyalty program for every omnichannel retail touch point. This solution empowers retailers to create highly contextualized and personalized outreach including messaging, discounts and rewards that improve customer lifetime value and enrich a retailer’s competitive differentiation. GK Engage was announced at GK’s first-ever Retail Innovation Summit for the Americas, which is taking place Sept. 25-26 in Raleigh, North Carolina. Attendees can view GK Engage, alongside other GK solutions, at the newly unveiled GK Customer Experience Center. GK is a world leader in point-of-sale (POS) technology and, as a result, its product team has talked with retailers who wanted more out of their loyalty systems. To fill this gap, GK developed GK Engage, a modern take on loyalty. The solution draws inspiration from two successful GK solutions, MCA, GK’s mobile loyalty program, and T+ Loyalty. These predecessor technologies have serviced more than one billion transactions per year for over six million registered users. Now, GK Engage customers will reap these benefits at scale using one comprehensive platform that works across a diverse range of online and in-store retail touch points. GK Engage provides retailers with real-time, AI-driven, personalized loyalty offers that surprise and delight customers. The complete solution creates loyalty tiers that automatically track all customer interactions and generate relevant campaigns to safeguard long-term retailer relationships and customer lifetime value. GK Engage can be integrated with merchandise master data and customer data to ensure all recommendations, promotions, coupons and more are beneficial to the individual customer, as well as the retailer’s current inventory availability and financial goals. What’s more, GK Engage is already integrated into GK’s OmniPOS solution across all touch points including traditional POS, self-checkout kiosks, mobile, and frictionless store technology like GK GO. “GK Engage was created for any retailer, regardless of where they are in their loyalty journey,” said Michael Jaszczyk, chief digital transformation officer, GK and CEO, GK Americas. “The solution is extremely flexible. For some retailers, GK Engage will serve as a complete solution, while others may integrate the solution into a CRM or an existing customer offer system. I look forward to presenting GK Engage alongside our other innovative solutions at the now unveiled GK Customer Experience Center.” Today and tomorrow, GK customers and partners from across the U.S., Latin America and Canada are gathering at GK’s US headquarters in Raleigh, North Carolina to take part in the 2023 GK Retail Innovation Summit. In addition to hearing from renowned retail experts like Greg Buzek, founder and president, IHL Group, attendees can visit GK’s new Customer Experience Center. The center showcases GK technology and allows viewers to envision a modern, efficient and exceptional shopper experience across various key touch points including the point-of-sale, the fuel pump and the e-commerce site. At the Customer Experience Center, prospective retail customers can hear from solution experts who will help them to design the best solution deployment for their end-customers. The technology featured in the center includes GK Engage, GK OmniPOS, self check-out, GK Drive, GK GO, GK AIR (artificial intelligence for retail) and fraud prevention solutions from Fujitsu, which invested in GK as a strategic investor earlier this year. About GK GK breaks down the barriers to unified commerce with its open CLOUD4RETAIL platform and a broad portfolio based on it, like OmniPOS for point of sale, mobile POS, mobile customer engagement and a full range of store/back-office solutions. The company is a recognized leader in omnichannel retail, offering a single, global software platform for all retail formats and touch points. Ten of the Top 50 retailers worldwide rely on GK, and GK is the fastest growing global POS provider in new installations over the last three years. For more information, visit www.gk-software.com.

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